Pretty Links | Pretty Links - Part 4

3 Reasons You Should Brand Your Links

Link shortening has seen something of an evolution lately, with the rising popularity of branded links. This is a type of shortened link that’s specific to a particular business, and uses an alternate domain name also known as a ‘vanity URL’. If you’ve run across these links yourself, you may have wondered why they’re necessary.…

How to Automatically Replace Keywords and URLs Using Pretty Links

As your site grows larger, so too will the number of links it contains. If you ever need to make sweeping changes to multiple links at once, such as by updating their destinations or keywords, the process can be time-consuming. To save you time and effort, Pretty Links offers a Replacements feature. This enables you…

An Introduction to Anchor Text: What It Is and How to Use It

Anchor text – the actual text you apply a hyperlink to – is one of the most important elements of a link. Yet, it is also frequently overlooked. While it might seem like a small thing, anchor text can actually play a huge part in how many clicks a link gets, and can even affect…

social buttons

How to Use the Pretty Links Social Buttons Bar (3 Best Practices)

A key technique for expanding your online audience is making sure your content can be shared on social media via social buttons. Each piece of content needs to be easy for users to quickly post, in a way that’s attractive and painless. To achieve this, the Pretty Links plugin for WordPress enables you to add…

How to Use Link Groups to Organize Your Pretty Links (In 3 Steps)

As your site grows, so will the number of links it contains. This can make it more difficult to find and optimize all your links, not to mention track their performance. For example, the more links you have, the harder it becomes to test how well links from different landing pages perform. One solution to…