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How to Become an Influencer as a Small Business Owner (In 3 Steps)

Influencer marketing is a great way to grow the visibility of your small business. But depending on the influencer, this partnership can also come at an expensive cost. The good news is, just about anyone with a social media presence can become an influencer. As a small business owner, you can be the face of…

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How to Keep Your Website Safe and Secure with a VPN (6 Ways)

Engaging in online activities often comes with some risk, whether you’re publishing blog content, buying goods, or watching your favorite TV shows. All of these actions can potentially expose your personal details. Fortunately, a Virtual Private Network (VPN) can make the internet a safer place by shielding your online activities. It also enables you to…

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How to Create Engaging Video that Sells More Products (3 Steps)

Without the right media content, your website could end up looking uninteresting to new visitors. Although, if you incorporate video clips into your site, you can quickly capture the attention of potential customers, increase engagement, and ultimately increase your chance at closing more sales. Worried you don’t have the technical skills to film and edit…

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How to Prepare Your Online Business for Holiday Shoppers (5 Tips)

The holiday season is one of the busiest times of the year for eCommerce. Whether you’re selling affiliate products through your blog or your own goods in an online store, you’ll need to prepare for the extra traffic and unique marketing strategies that come with holiday shoppers. However, preparing your online business for holiday shoppers…