Articles we think you’ll find useful

Here’s How You Master the Meta Description for Better SEO

We need to get something about meta descriptions out of the way first and foremost: they do not matter to Google’s ranking system.  If there’s one thing you can count on from Google, it’s foggy and hidden information about what’s best for search engines. Meta descriptions are not exempt from the murkiness.  In fact, even…

How to Combine Your Content Marketing and Ad Strategy

Remember when content marketing was a taboo subject?  It was an intruder in a world of paid advertising and “serious marketing.” No one wanted to take a chance on blogging (a practice relegated to teenage whiners and hobbyists), or infographics, or guides. And no one wanted to part with hard-earned cash to do it. There…

The Best Technical SEO Tools to Master in 2020

Things have changed for SEO.  That’s not surprising! With the way the world is going, things are changing in most industries. SEO, however, has always been a shape-shifter. Keeping in line with best practices for search engine optimization is a full-time job, and it’s no wonder so many companies have opted for full SEO departments.…

5 Affiliate Marketing Growth Ideas to Combat the Recession

If you’ve ever shopped in a store that offers decorations or looked up any quotes, you’ve seen one of those KEEP CALM signs. You know the ones. They lightly chastise you into getting your life together. The signs that tell you how to feel (KEEP CALM) and what to do (CARRY ON).  Those seemingly meaningless signs…

Free Google Services to Empower Your SEO Strategy

No matter how you feel about Google, it’s easy to see that they dominate the search market. Google achieves this high-level domination by going above and beyond to provide excellent SERP results to its users. That means relevant content based on keywords shows up at the top more frequently on Google than on other search…