social media marketing | Pretty Links - Part 2
How to Make a Social Media Calendar (In 3 Easy Steps)
Maintaining a consistent social media presence is hard work, especially across multiple platforms. It can be challenging to come up with a steady stream of fresh posts and remember to publish them regularly. That’s why a calendar is an invaluable tool for effective social media marketing. A well-designed calendar will allow you to plan, schedule,…
How to Make Money on Pinterest as an Affiliate Marketer (2 Ways)
As an affiliate, it can be difficult to find a profitable marketing technique. Although you could consider using platforms such as Instagram or Facebook, your affiliate links can easily get buried in the feeds. Unless you have a sponsored ad, you might find it challenging to get views and clicks. This is where Pinterest comes…
How to Schedule Social Media Ads for Your Business
It’s no secret that advertising on social media can do wonders for your bottom line. However, if you’re publishing advertisements only when they spring to mind, you’re almost certainly leaving money on the table. Fortunately, all major social platforms enable you to schedule ads. By specifying the exact date and time when your advertisement will…
Facebook Stories vs. Instagram Reels: Which Option is Best for Your Business?
Social media has become an essential part of any marketing strategy. However, its effects don’t usually last long unless content goes viral. The average lifespan of a Facebook post is only five to six hours before it’s drowned out by content from other people and companies. Social media story features such as Facebook Stories and…
How to Market Your Business on Instagram (and Why You Should)
Social media has been around since the ’00s, but it didn’t become a massive influence on the business world until around ten years ago. With it being such a new addition, it may be difficult for you to come to grips with exactly how important it is to your business’s success. With that being said,…