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How to Market Your Business on Instagram_Pretty Links

How to Market Your Business on Instagram (and Why You Should)

Social media has been around since the ’00s, but it didn’t become a massive influence on the business world until around ten years ago. With it being such a new addition, it may be difficult for you to come to grips with exactly how important it is to your business’s success. With that being said,…

Instagram shopping posts

How to Create Instagram Shopping Posts to Convert Sales

Online shopping is nothing new. It’s been around since the 1960s. Since the late 90s, websites like Amazon and eBay have dominated the online shopping space, while solo brands followed suit soon after with their own online shopping platforms.   But Instagram brings the shopping experience to a whole new level for business owners, with its…

custom links in Instagram stories

How to Put Custom Links in Instagram Stories (3 Tips)

Instagram can be an effective tool for building your brand. However, it can be limiting in terms of how you include links in your content. If you’ve only been including one in your bio, you may be missing out on traffic and conversions. Fortunately, you can place a custom link directly in your Instagram Stories,…

ephemeral content

Ephemeral Content: What It Is and Why You Want It

In today’s crowded online world, many businesses struggle with figuring out how to reach their customers in effective ways. Much of the focus is on social media, which continues to grow rapidly. However, with so much competition, standing out can seem tough, if not impossible. One possible solution is ephemeral content – which is “temporary”…

How to Put a Link in Your Instagram Bio

How to Put a Link in Your Instagram Bio (and 2 Other Techniques)

While it’s a valuable platform for spreading awareness about your business, Instagram has historically been one of the more link-resistant social media sites. In fact, even to this day, Instagram only allows clickable links in the profile bio. However, times are changing, and Instagram has recently become much more accommodating when it comes to linking.…