• 4 Copywriting Tips for Affiliate Marketers Who Want to Win

    4 Copywriting Tips for Affiliate Marketers Who Want to Win

    Hands down, one essential skill an affiliate marketer will need to master is copywriting. There is no success in affiliate marketing without powerful copy delivered strategically. Even with the best web design, content marketing plan, and link-building strategy, affiliate marketing efforts will fail without compelling writing. Sticking banners on your site and calling it a day is…

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  • How to Craft Landing Pages that Convert

    How to Craft Landing Pages that Convert

    Why Don’t My Landing Pages Convert? The internet is distracting.  Even the most organized and focused of us can get lost deep in the throes of Reddit, Tumblr, and Instagram. When you’re done scrolling for hours on a social network, you find yourself skipping merrily through blogs, articles, videos, ebooks, tutorials, and on and on…

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  • 4 Tips for Choosing Images that Can Increase Your Conversions

    4 Tips for Choosing Images that Can Increase Your Conversions

    A picture can be worth a thousand words. However, you have to make the right choices when it comes to selecting images for your website. Otherwise, you could make a poor first impression on your site’s visitors and lose out on conversions. With a suitable selection of images, you can build a visually rich website.…

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  • How Customer Reviews Can Benefit Your Business

    How Customer Reviews Can Benefit Your Business

    Building a successful business website relies a lot on trust. Without it, you may lack credibility and lose out on potential traffic. That can even start to negatively impact how highly your website ranks in search engines. Fortunately, you can improve visitor trust with customer reviews. They are a great way to show off your…

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  • 4 Ways Influencer Marketing Can Benefit You

    4 Ways Influencer Marketing Can Benefit You

    Businesses and marketers need to create content that’s relevant to their audiences. So it’s important that you identify how you can do that, or you could be at a disadvantage. One of the best places to start is by tapping into the channels your target audience is already using. The right influencer, for example, can…

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  • What Are Brand Advocates (And How Can You Attract Them)?

    What Are Brand Advocates (And How Can You Attract Them)?

    Many consumers rely on recommendations to inform their purchases. Simply using advertisements to promote your products and services often isn’t enough. If you don’t have anyone talking up your business, your brand could be missing out. That’s where brand advocates can come to your rescue. These individuals can recommend your brand through social media and…

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  • The Anatomy of Successful Affiliate Promotions (4 Key Elements)

    The Anatomy of Successful Affiliate Promotions (4 Key Elements)

    Joining an affiliate marketing program can be a practical way of earning some side income. However, your success as an affiliate hinges on your ability to effectively promote the merchant’s products. That’s not something that comes easy to everyone. Fortunately, you can follow the blueprint of the other successful affiliates who came before you. Your…

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  • 4 Ways to Increase the Value of Your Links

    4 Ways to Increase the Value of Your Links

    Links play an integral role in online marketing. They can be used to boost search engine optimization (SEO), generate leads, and drive conversions. Unfortunately, it can be all too easy to fall back on outdated and ineffective linking methods. When you have a strong linking strategy, each link you use can be an opportunity to…

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  • 3 Reasons People May Not Click on Your Links

    3 Reasons People May Not Click on Your Links

    Imagine spending a considerable amount of time crafting a piece of unique, valuable content. You may have even work-shopped a dozen headlines before landing on the perfect one. However, after sharing the content, you find that it isn’t generating nearly as many clicks as you’d hoped. When it comes to digital marketing, clicks translate to…

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  • Everything You Need to Know About How to do Retargeting

    Everything You Need to Know About How to do Retargeting

    Ideally, many of your website’s visitors will end up converting. Unfortunately, this isn’t always the case. Sometimes people end up leaving your site because they get distracted or they simply aren’t ready to complete a purchase. So, what can you do to bring consumers back once they’re ready to buy? Retargeting ads can help make…

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