Marketing | Pretty Links - Part 22
Multi-Channel Attribution: What You Need To Know
Do you remember the million-dollar Number 55 bet between Will Smith and BD Wong at the Superbowl game in the movie Focus? If you haven’t seen the movie, Will Smith won the bet because he was aware of what we call multi-channel attribution. Will Smith bet his entire weekend’s earnings that Margot Robbie would be…
How to Create Compelling Content for Every Stage of the Buyer’s Journey
Up to 70% of marketers are actively investing in content marketing. That’s not surprising, considering how much marketers can achieve with the right content. Content drives marketing efforts and carries the message of the salesperson or business to the minds of the buyers. But only very few marketers have a grasp on how to create…
3 Advanced Practices for Your Affiliate Link Disclosures
As a content creator, you probably understand the importance of affiliate link disclosures. These are required by most affiliate programs, as well as law enforcement agencies like the Federal Trade Commission. While you might already be using disclosures on your site, you may want to ensure that you cover all the bases. If that’s the…
3 Best Places to Post QR Codes (Online and Offline)
Although quick response (QR) codes have been around since the 1990s, these useful tools have seen a recent resurgence. Since September of 2020, over 46% of consumers have reported an increase in their usage. As a business owner, you might be interested in jumping on the QR trend, but perhaps you’re not sure how to…
Pretty Links Automation Features that Can Benefit Your Blog
As a blogger, it can be difficult to keep track of all your posts. Managing your content can get even more challenging once you start using affiliate links. Fortunately, there are tools that can help you stay on top of things as your blog continues to grow. This includes our Pretty Links plugin, a link…