Category: Marketing

  • Multi-Channel Attribution: What You Need To Know

    Multi-Channel Attribution: What You Need To Know

    Do you remember the million-dollar Number 55 bet between Will Smith and BD Wong at the Superbowl game in the movie Focus? If you haven’t seen the movie, Will Smith won the bet because he was aware of what we call multi-channel attribution.  Will Smith bet his entire weekend’s earnings that Margot Robbie would be…

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  • How to Create Compelling Content for Every Stage of the Buyer’s Journey

    How to Create Compelling Content for Every Stage of the Buyer’s Journey

    Up to 70% of marketers are actively investing in content marketing. That’s not surprising, considering how much marketers can achieve with the right content.  Content drives marketing efforts and carries the message of the salesperson or business to the minds of the buyers. But only very few marketers have a grasp on how to create…

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  • 3 Advanced Practices for Your Affiliate Link Disclosures

    3 Advanced Practices for Your Affiliate Link Disclosures

    As a content creator, you probably understand the importance of affiliate link disclosures. These are required by most affiliate programs, as well as law enforcement agencies like the Federal Trade Commission. While you might already be using disclosures on your site, you may want to ensure that you cover all the bases.  If that’s the…

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  • 3 Best Places to Post QR Codes (Online and Offline)

    3 Best Places to Post QR Codes (Online and Offline)

    Although quick response (QR) codes have been around since the 1990s, these useful tools have seen a recent resurgence. Since September of 2020, over 46% of consumers have reported an increase in their usage. As a business owner, you might be interested in jumping on the QR trend, but perhaps you’re not sure how to…

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  • PrettyLinks Automation Features that Can Benefit Your Blog

    PrettyLinks Automation Features that Can Benefit Your Blog

    As a blogger, it can be difficult to keep track of all your posts. Managing your content can get even more challenging once you start using affiliate links.  Fortunately, there are tools that can help you stay on top of things as your blog continues to grow. This includes our PrettyLinks plugin, a link management…

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  • 6 Best Landing Page Builders for Your WordPress Site

    6 Best Landing Page Builders for Your WordPress Site

    Are you looking to build an attractive landing page for your marketing campaign? Whether you want to get people to sign up for your course or buy tickets to an event, a stunning landing page can help you drive conversions. However, creating one can be time-consuming, especially if you have little experience with web design.…

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  • 4 Trendy Ways to Promote Affiliate Links on TikTok

    4 Trendy Ways to Promote Affiliate Links on TikTok

    Is it time to promote your affiliate products on a new platform? Sometimes inserting product links in blog posts just doesn’t generate enough money, which is where social media comes in. However, you might be unsure which channels can be most effective for affiliate marketing. TikTok is an option worth exploring if you want to…

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  • SMS and MMS: Which Is Best For Your Business?

    SMS and MMS: Which Is Best For Your Business?

    An effective way to communicate with your clients and keep them in the loop is through the use of Short Messaging Service (SMS) and Multimedia Messaging Service (MMS). However, if you’re just getting started with text message marketing, you may be unsure which of the two options would be more beneficial for your business. SMS…

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  • 5 Hottest Affiliate Marketing Products in 2021

    5 Hottest Affiliate Marketing Products in 2021

    Whether you’re a content creator or a business owner, managing your affiliate marketing strategy can be a challenging task. For instance, you need to keep track of all your links, monitor the performance of your products, and constantly come up with new ways to optimize your content.  Fortunately, there are several tools you can use…

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  • 4 Types of Content that Will Help Generate High-Quality Backlinks

    4 Types of Content that Will Help Generate High-Quality Backlinks

    Content marketing is key to presenting your online business as the one and only solution to satisfy the needs of your target audience. As you also know, it’s crucial that when you’re creating content, you utilize highly searched keywords to rank number one across search engine results. But how much thought have you put into…

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