• PrettyLinks: The Best Affiliate Link Management Plugin

    PrettyLinks: The Best Affiliate Link Management Plugin

    If you make any part of your living through affiliate marketing, you know it’s not as simple as it appears. There are many moving parts involved. Between adding links, creating disclosures, and monitoring metrics, it’s easy to become overwhelmed. Fortunately, there are link management plugins available designed to benefit affiliate marketers. A plugin can help

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  • How to Market a Service-Based Business (5 Key Tips)

    How to Market a Service-Based Business (5 Key Tips)

    Marketing a service-based business isnโ€™t the same as marketing a product. Youโ€™re not selling something tangible that your customers can see or feel. Youโ€™re selling something intangible: your ability to deliver outstanding service and solve your customerโ€™s problems. This makes your job a little trickier. The good news is, successfully marketing a service-based business is

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  • How to Advance Your Affiliate Marketing Game (5 Strategies)

    How to Advance Your Affiliate Marketing Game (5 Strategies)

    Do you feel itโ€™s time to raise your affiliate marketing game? Perhaps your income from affiliate programs has been stagnant lately, or you want to explore other ways of promoting products to your audience. If embedding affiliate links into your content is not reaping the desired results, you might have to dig a little deeper.

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  • What Are Micro-Communities and Should You Start One?

    What Are Micro-Communities and Should You Start One?

    When it comes to digital marketing, it’s hard to overstate the importance of social media. Unfortunately, it can take a lot of time to get right. You may sometimes feel as if youโ€™re struggling to reach the audiences that will give you the greatest return on your efforts. Micro-communities have been getting a lot of

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  • 6 Ways to Combine SMS and Email Marketing

    6 Ways to Combine SMS and Email Marketing

    Email marketing is still among the top channels for businesses of all sizes to nurture and engage their audience. Not to mention, the marketing strategy also provides a tremendous return on investment (ROI) of nearly $46 per dollar spent.  SMS has similar potential to drive a significant ROI due to its accessibility and convenience for

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  • Multi-Channel Attribution: What You Need To Know

    Multi-Channel Attribution: What You Need To Know

    Do you remember the million-dollar Number 55 bet between Will Smith and BD Wong at the Superbowl game in the movie Focus? If you havenโ€™t seen the movie, Will Smith won the bet because he was aware of what we call multi-channel attribution.  Will Smith bet his entire weekendโ€™s earnings that Margot Robbie would be

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  • How to Create Compelling Content for Every Stage of the Buyer’s Journey

    How to Create Compelling Content for Every Stage of the Buyer’s Journey

    Up to 70% of marketers are actively investing in content marketing. Thatโ€™s not surprising, considering how much marketers can achieve with the right content.  Content drives marketing efforts and carries the message of the salesperson or business to the minds of the buyers. But only very few marketers have a grasp on how to create

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  • 3 Advanced Practices for Your Affiliate Link Disclosures

    3 Advanced Practices for Your Affiliate Link Disclosures

    As a content creator, you probably understand the importance of affiliate link disclosures. These are required by most affiliate programs, as well as law enforcement agencies like the Federal Trade Commission. While you might already be using disclosures on your site, you may want to ensure that you cover all the bases.  If thatโ€™s the

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  • 3 Best Places to Post QR Codes (Online and Offline)

    3 Best Places to Post QR Codes (Online and Offline)

    Although quick response (QR) codes have been around since the 1990s, these useful tools have seen a recent resurgence. Since September of 2020, over 46% of consumers have reported an increase in their usage. As a business owner, you might be interested in jumping on the QR trend, but perhaps you’re not sure how to

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  • PrettyLinks Automation Features that Can Benefit Your Blog

    PrettyLinks Automation Features that Can Benefit Your Blog

    As a blogger, it can be difficult to keep track of all your posts. Managing your content can get even more challenging once you start using affiliate links.  Fortunately, there are tools that can help you stay on top of things as your blog continues to grow. This includes our PrettyLinks plugin, a link management

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