What are Pretty Links Rotations?
Rotations are a great way to send users to different places using one Pretty Links. Pretty Links allows you to define up to 20 Target URL's per Pretty Links. When the Pretty Links is clicked, the user will be taken randomly to one of the target URL's. You can also define a weight to each Target URL. Weights let you define roughly what percentage of the time the user should be taken to that Target URL when clicking on the Pretty Links. You'll want to be sure that your weights add up to exactly 100%. There is an example image below:
What are Rotations used for?
You can use rotations for lots of reasons. The most common uses are for partnerships, ad rotations, and split-testing. Once you've setup your Pretty Links, visit it a few times and you'll see that it will take you to different Target URL's.