• How to Calculate Your Social Media ROI (In 4 Steps)

    How to Calculate Your Social Media ROI (In 4 Steps)

    Social media marketing is an essential task for any business. When done effectively, it can help you increase site traffic, raise brand awareness, and even boost conversions. However, this type of marketing often requires an investment โ€“ so itโ€™s important to find out whether your results are worth it. To do that, youโ€™ll need a…

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  • 3 Ways to Monetize Your Blog Content

    3 Ways to Monetize Your Blog Content

    Running a blog can often feel like a full-time job without the full-time pay. The more time you put into your website, the more important it becomes to find ways to make money from it. Failing to do so could make it difficult to keep your blog afloat. Fortunately, there are plenty of methods you…

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  • How to Create Hashtags People Will Actually Use (3 Key Tips)

    How to Create Hashtags People Will Actually Use (3 Key Tips)

    Every social media marketer knows the importance of hashtags, and they can be incredibly beneficial when used effectively. However, just because you create a hashtag doesnโ€™t mean your audience will latch onto it โ€“ youโ€™ll first need to capture their attention. Crafting strong, memorable hashtags is a smart method for getting your audience engaged. They’ll…

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  • How to Get Influencers Onboard with Your Business (In 3 Steps)

    How to Get Influencers Onboard with Your Business (In 3 Steps)

    Brands have always worked with celebrities to promote their products โ€“ and for good reason. Thereโ€™s no denying that having a famous face onboard can give you a promotional boost. However, doing that can seem unachievable if youโ€™re a small- to mid-sized company. This is where social media influencers come into play. These are well-established…

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  • 3 Ways to Improve Your Email Marketing

    3 Ways to Improve Your Email Marketing

    In a crowded market, getting your content noticed can be difficult. While you may already be investing in site promotion, itโ€™s important to ensure that youโ€™re making the most of your efforts. Email marketing is a prime example of this, as sending out emails at random simply wonโ€™t do the trick. When used correctly, your…

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  • 3 Ways to Encourage User-Generated Content

    3 Ways to Encourage User-Generated Content

    Creating promotional material is essential to the ongoing success of any business or brand. However, crafting quality content can often be expensive and time consuming โ€“ and some marketing may come across to users as insincere. Fortunately, there are other ways to get your message out there. Thanks to our modern, digital world, the production…

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