• How to Craft Landing Pages that Convert

    How to Craft Landing Pages that Convert

    Why Don’t My Landing Pages Convert? The internet is distracting.  Even the most organized and focused of us can get lost deep in the throes of Reddit, Tumblr, and Instagram. When you’re done scrolling for hours on a social network, you find yourself skipping merrily through blogs, articles, videos, ebooks, tutorials, and on and on…

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  • 4 Tips for Choosing Images that Can Increase Your Conversions

    4 Tips for Choosing Images that Can Increase Your Conversions

    A picture can be worth a thousand words. However, you have to make the right choices when it comes to selecting images for your website. Otherwise, you could make a poor first impression on your site’s visitors and lose out on conversions. With a suitable selection of images, you can build a visually rich website.…

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  • How Customer Reviews Can Benefit Your Business

    How Customer Reviews Can Benefit Your Business

    Building a successful business website relies a lot on trust. Without it, you may lack credibility and lose out on potential traffic. That can even start to negatively impact how highly your website ranks in search engines. Fortunately, you can improve visitor trust with customer reviews. They are a great way to show off your…

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  • Why Page Loading Speed Matters (And How to Improve It)

    Why Page Loading Speed Matters (And How to Improve It)

    Speed is one of the most crucial factors for a successful website. Slow loading times can lead to a host of problems, all of which can result in a loss of traffic. In this way, a slow page can be the death knell of an entire website.  Fortunately, there are plenty of options for addressing…

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  • 3 Simple Ways to Improve User Experience

    3 Simple Ways to Improve User Experience

    Your website is often the first point of contact a potential customer has with your business, making it crucial to improve user experience from the start. Just as body language influences a face-to-face meeting, the design and usability of your site shape how users perceive your brand. So, how does your company website measure up…

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  • 4 Ways to Improve Bounce Rates

    4 Ways to Improve Bounce Rates

    As a growth-focused marketer, youโ€™ve likely encountered the term “bounce rates” in your analytics reports. Bounce rates provide a quick snapshot of how well your website is engaging visitors. Understanding this key metricโ€”and knowing how to improve bounce ratesโ€”can offer valuable insights into whatโ€™s working and what needs adjustment in your siteโ€™s performance. Monitoring and…

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