Articles we think you’ll find useful

A Brief Introduction to WWW, HTTP, and HTTPS

A Uniform Resource Locator (URL), more commonly known as a web address, is something you see every day. At the same time, you may never have given much thought to how it works. URLs specify the exact location of web pages, and determine how to retrieve them. Put simply, a URL is the address of…

5 Psychological Techniques You Can Use to Increase Conversions

Conversion is all about encouraging your site’s users to complete a specific action. In other words, you need to turn the average visitor into someone who is actively engaged. With so many competitors out there, this can be a tricky proposition. However, if you understand what makes your audience ‘tick’, you can tweak your content…

How to Conduct a Survey of Your Website’s Users

When running a website of any kind, one of the most important things to consider is how effective your site actually is at serving visitors’ needs. Perhaps unsurprisingly, the best way to find this out is to directly ask the people who use it. There are a number of different ways you can do this.…

“Please RT”: How to Get More Retweets on Your Twitter Posts

Twitter may seem like old news at this point, but it’s still one of the most popular social media networks. As such, it’s a vital tool for online marketing. The key to success on the platform lies in improving your visibility, yet figuring out exactly how to do that can be a challenge. Posting new content frequently…

5 Questions and Answers About WordPress 5.0

WordPress is used to power almost a third of all websites on the net. This means it’s used by millions of people on a daily basis, in order to create content. However, the way this is done is soon going to change considerably, as the platform is about to experience a radical shift in its…