Everything You Need to Know About Link Cloaking - Part 50
February 14, 2020 John Hughes How Tos
How You Can Use Chatbots to Increase Conversions
Chatbots are becoming a popular feature on many websites. However, they may seem difficult to implement at first glance. It’s easy to assume that adding a chatbot to your site will require advanced technical know-how. Fortunately, there are plenty of easy ways to implement and benefit from chatbots. That’s good news, since this technology is…
February 12, 2020 John Hughes SEO
How to Structure Your URLs to Boost SEO (4 Key Tips)
Search engine optimization (SEO) plays an important role in increasing page conversions. There are many elements to SEO, and you’re likely using many of them already. However, one often-overlooked aspect of smart SEO practice the careful structuring of URLs. By structuring your URLs in particular ways, you can boost conversion rates and increase traffic. Better…
February 7, 2020 John Hughes Branding
A Complete Branding Checklist for New Websites
Whether it’s for a business you recently started or an existing one that needed a makeover, creating a new website is exciting. However, there are a lot of branding elements to include before launching your site if you don’t want people to perceive your brand as sloppy or unprofessional. Fortunately, you can prevent that from…
January 31, 2020 John Hughes Affiliate Marketing
The Anatomy of Successful Affiliate Promotions (4 Key Elements)
Joining an affiliate marketing program can be a practical way of earning some side income. However, your success as an affiliate hinges on your ability to effectively promote the merchant’s products. That’s not something that comes easy to everyone. Fortunately, you can follow the blueprint of the other successful affiliates who came before you. Your…
January 17, 2020 John Hughes Content Marketing
4 Ways to Increase the Value of Your Links
Links play an integral role in online marketing. They can be used to boost search engine optimization (SEO), generate leads, and drive conversions. Unfortunately, it can be all too easy to fall back on outdated and ineffective linking methods. When you have a strong linking strategy, each link you use can be an opportunity to…