• Click-Through Rates: What They Are And How to Improve Yours

    Click-Through Rates: What They Are And How to Improve Yours

    If you want to improve your current marketing campaigns, it’s crucial you understand what’s driving their success. In fact, there are so many elements of a successful campaign that it can be difficult to pinpoint what to build on, and what to discard. Fortunately, you can calculate how each link in your strategy is performing

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  • 3 Ways to Use Image Links Effectively Within Your Marketing Campaigns

    3 Ways to Use Image Links Effectively Within Your Marketing Campaigns

    Links are commonplace in online marketing campaigns and content, including blog posts, landing pages, and email newsletters. As such, you may worry if your readers are tuning your links out completely. This would dilute your links โ€“ making them ineffective, especially if you use them often. One solution to this problem is image links, since

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  • How to Build Authority Links to Your New Website

    How to Build Authority Links to Your New Website

    Build a website and the traffic will follow, right? While this is the dream of every website owner, it isnโ€™t likely to come true without major effort. The simple fact is, you need to build credibility and increase your search engine rankings for this to become reality. That can be difficult if your website is

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  • How to Use Links to Revitalize Old Content

    How to Use Links to Revitalize Old Content

    When looking to rank on Search Engine Results Pages (SERPs) and attract an audience, up-to-date content is crucial. Unfortunately, many website owners tend to let their older content fall by the wayside, leaving it stale and lacking present-day value. However, your old content โ€“ including blog posts, articles, and guides โ€“ doesnโ€™t need to be

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  • 3 Tips on How to Optimize Your Affiliate Website’s Landing Pages

    3 Tips on How to Optimize Your Affiliate Website’s Landing Pages

    Bringing leads to your affiliate website โ€“ whether through search engine optimization (SEO), social media, or other means โ€“ is crucial to your businessโ€™s success. However, an often overlooked ‘lead magnet’ is the landing page. Without one (or more), you could be missing out on profitable leads. A landing page (i.e. one thatโ€™s been optimized

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  • 4 Search Engine Optimization Tools to Use on Your Affiliate Website

    4 Search Engine Optimization Tools to Use on Your Affiliate Website

    Chances are, you do everything you can to attract more traffic to your affiliate website. Organic traffic is one of the greatest ways to bring in new leads, and itโ€™s most commonly received from search engines. Without a solid presence on search engines, you could be missing out on a profitable opportunity. An effective way

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