• Why ‘Over-Optimizing’ Your Links Can Backfire

    Why ‘Over-Optimizing’ Your Links Can Backfire

    Sometimes you can do a job too well. Such is the case with customizing your links and keywords to improve your siteโ€™s Search Engine Optimization (SEO). Itโ€™s actually possible to โ€˜over-optimizeโ€™ your site, which can lead Google to penalize it by lowering your rankings. To avoid over-optimizing your links, youโ€™ll first need to understand what…

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  • How to Import URLs from goo.gl into PrettyLinks

    How to Import URLs from goo.gl into PrettyLinks

    Since Google stopped supporting its link shortening service goo.gl earlier this year, many people are searching for an alternative solution. While the service is no longer available, former users can still access their links until the end of March 2019. This means you need to find a replacement URL shortener before that time, or risk losing…

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  • How to Quickly Create PrettyLinks Anywhere Using a ‘Bookmarklet’

    How to Quickly Create PrettyLinks Anywhere Using a ‘Bookmarklet’

    Using the PrettyLinks plugin to shorten links is a simple, intuitive process. However, the standard method does require you to access the plugin in the admin dashboard. This can be time-consuming, especially if you want to create a lot of pretty links quickly. Fortunately, thereโ€™s a faster, more efficient method you can use. Thanks to…

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  • How to Create Your Own Link Shortening Service via Public Link Creation

    How to Create Your Own Link Shortening Service via Public Link Creation

    Link shortening provides a number of key benefits to your website. It can result in improved visibility on search engines, as well as links that look cleaner and more trustworthy. However, a shortening tool like PrettyLinks doesnโ€™t have to be used only for your own links. In fact, you can set up your own link…

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  • 3 Reasons You Should Brand Your Links

    3 Reasons You Should Brand Your Links

    Link shortening has seen something of an evolution lately, with the rising popularity of branded links. This is a type of shortened link thatโ€™s specific to a particular business, and uses an alternate domain name also known as a โ€˜vanity URLโ€™. If you’ve run across these links yourself, you may have wondered why they’re necessary.…

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  • How to Automatically Replace Keywords and URLs Using PrettyLinks

    How to Automatically Replace Keywords and URLs Using PrettyLinks

    As your site grows larger, so too will the number of links it contains. If you ever need to make sweeping changes to multiple links at once, such as by updating their destinations or keywords, the process can be time-consuming. To save you time and effort, PrettyLinks offers a Replacements feature. This enables you to…

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