Marketing | Pretty Links - Part 35
5 Must-Have WordPress Plugins for Better Marketing
WordPress powers over one-third of the web, making it one of the most popular Content Management Systems (CMS) for businesses. However, if you want your website to stand out among competitors and serve as a powerful marketing tool, you shouldn’t rely on built-in functionality alone. One of the best things about WordPress is the plethora…
How to Create a Strong Social Media Brand (3 Tips)
The rise of social media has given way to a new marketing environment. Your website was probably once the primary focus of your online branding efforts. However, today, the first introduction many consumers will have to your brand is through social media. The good news is that social media can be a powerful tool to…
Your Complete Guide to Linking on YouTube (4 Tips)
Video marketing has grown in popularity over the years, with YouTube remaining the preferred channel for video content consumption. However, in order for your YouTube videos to have the maximum effect, they’ll need to be strategically formatted and optimized. Strategic linking on YouTube can help your business boost search engine optimization (SEO), generate more traffic,…
Why You Should Include Video in Your Marketing Strategy (And How to Get Started)
If you aren’t incorporating video content into your marketing strategy, you’re missing a key opportunity to engage your audience and grow your brand. By using video, you’re not just telling your audience about your brand; you’re showing them. According to research, 66 percent of video marketers get more qualified leads per year than those who…
5 Powerful Practices for Effective Social Media Linking
Social media is an important part of having a strong marketing strategy. How you incorporate social media linking on your platforms can either make or break the effectiveness of your campaigns. Social media linking can boost engagement, expand your reach, improve search engine optimization (SEO), and enhance your brand’s marketing efforts. Creating a clear linking…