Marketing | Pretty Links - Part 35
How Customer Reviews Can Benefit Your Business
Building a successful business website relies a lot on trust. Without it, you may lack credibility and lose out on potential traffic. That can even start to negatively impact how highly your website ranks in search engines. Fortunately, you can improve visitor trust with customer reviews. They are a great way to show off your…
4 Ways Influencer Marketing Can Benefit You
Businesses and marketers need to create content that’s relevant to their audiences. So it’s important that you identify how you can do that, or you could be at a disadvantage. One of the best places to start is by tapping into the channels your target audience is already using. The right influencer, for example, can…
What Are Brand Advocates (And How Can You Attract Them)?
Many consumers rely on recommendations to inform their purchases. Simply using advertisements to promote your products and services often isn’t enough. If you don’t have anyone talking up your business, your brand could be missing out. That’s where brand advocates can come to your rescue. These individuals can recommend your brand through social media and…
The Anatomy of Successful Affiliate Promotions (4 Key Elements)
Joining an affiliate marketing program can be a practical way of earning some side income. However, your success as an affiliate hinges on your ability to effectively promote the merchant’s products. That’s not something that comes easy to everyone. Fortunately, you can follow the blueprint of the other successful affiliates who came before you. Your…
4 Ways to Increase the Value of Your Links
Links play an integral role in online marketing. They can be used to boost search engine optimization (SEO), generate leads, and drive conversions. Unfortunately, it can be all too easy to fall back on outdated and ineffective linking methods. When you have a strong linking strategy, each link you use can be an opportunity to…