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A Beginner’s Guide to Conversion Funnels (and How to Optimize Yours)
Almost every site has a goal, whether that’s to generate leads, grow conversions, increase sales, or something else entirely. To successfully accomplish this goal, you’ll need to make it easy and natural for your users to take the right actions. This involves leading them down a path that ultimately convinces them to convert, something that’s known…
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How to Put a Link in Your Instagram Bio (and 2 Other Techniques)
While it’s a valuable platform for spreading awareness about your business, Instagram has historically been one of the more link-resistant social media sites. In fact, even to this day, Instagram only allows clickable links in the profile bio. However, times are changing, and Instagram has recently become much more accommodating when it comes to linking.…
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3 Tasks to Complete Before Adding Affiliate Links to Your Blog
There’s no doubt that affiliate marketing can be a lucrative income stream. However, you can’t jump right in and begin adding affiliate links to your website with no regard for best practices or user experience (UX). In order to prepare your blog, there are certain tasks you need to complete before you start. These tasks…
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How to Monetize Your Blog Using Affiliate Marketing
With so many blog monetization methods to choose from – including banner advertisements, sponsored posts, and affiliate marketing – it can be overwhelming to get started. After all, you want to choose the method that will offer the greatest potential return with the least amount of risk. Enter affiliate marketing – a low-risk, high-reward option…
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The Beginner’s Guide to Creating and Promoting Traffic-Driving Guest Posts
Guest posts are a smart way to bring new traffic to your website, and establish yourself as an industry authority. However, just publishing the guest post isn’t enough to be successful. If you simply post and run, you won’t get much lasting benefit. By creating a more structured approach for creating and promoting your guest…
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3 Key Tips for Optimizing Your Blog Posts Effectively
When writing blog posts, one of your main goals is often to attract leads. However, you may find that things aren’t working as well as you had expected. This may be because you’re missing out on key opportunities to optimize each post. In turn, this can limit your reach and have a negative impact on…
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3 Affiliate Programs You Can Use to Monetize Your Blog in 2021
Blog monetization – especially through affiliate marketing – has never been hotter. However, if you’re new to the game, you may not know where to begin. This is especially true if your blog is brand new, or if you’re only recently getting serious about your business. Fortunately, affiliate programs make it easy even for beginners…
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3 Ways to Use Image Links Effectively Within Your Marketing Campaigns
Links are commonplace in online marketing campaigns and content, including blog posts, landing pages, and email newsletters. As such, you may worry if your readers are tuning your links out completely. This would dilute your links – making them ineffective, especially if you use them often. One solution to this problem is image links, since…
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How to Use Links to Revitalize Old Content
When looking to rank on Search Engine Results Pages (SERPs) and attract an audience, up-to-date content is crucial. Unfortunately, many website owners tend to let their older content fall by the wayside, leaving it stale and lacking present-day value. However, your old content – including blog posts, articles, and guides – doesn’t need to be…
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3 Tips on How to Optimize Your Affiliate Website’s Landing Pages
Bringing leads to your affiliate website – whether through search engine optimization (SEO), social media, or other means – is crucial to your business’s success. However, an often overlooked ‘lead magnet’ is the landing page. Without one (or more), you could be missing out on profitable leads. A landing page (i.e. one that’s been optimized…
