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Link Trust: A Close Look at the Psychology of Linking
The types of links you use – both on and off your website – are a crucial part of your linking strategy. Most internet users are savvy enough to recognize ‘friendly’ and ‘unfriendly’ links. So it’s important to offer links that inspire their trust. Fortunately, you can create beautiful, trustworthy links that attract clicks with…
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3 Downsides to Shortened Links (And How to Combat Them)
Sharing links is a necessity for many bloggers, website owners, and marketers. However, long links can be clunky, unappealing, and in some cases, short on trust. Link shorteners can help, and have plenty of benefits, but they also have their downsides. If not used correctly, they can significantly reduce Click-Through Rates (CTRs) and lead to…
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3 Reasons Generic Link Shorteners Don’t Cut It
Link shortening – the process of turning a long, unwieldy link into a short and pretty one – is a common practice. While generic link shorteners (such as Bitly and goo.gl) can be useful in a pinch, they aren’t a solid long-term solution. Using them can lead to ineffective linking, which can harm both your…
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Click-Through Rates: What They Are And How to Improve Yours
If you want to improve your current marketing campaigns, it’s crucial you understand what’s driving their success. In fact, there are so many elements of a successful campaign that it can be difficult to pinpoint what to build on, and what to discard. Fortunately, you can calculate how each link in your strategy is performing…
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3 Ways to Use Image Links Effectively Within Your Marketing Campaigns
Links are commonplace in online marketing campaigns and content, including blog posts, landing pages, and email newsletters. As such, you may worry if your readers are tuning your links out completely. This would dilute your links – making them ineffective, especially if you use them often. One solution to this problem is image links, since…
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How to Build Authority Links to Your New Website
Build a website and the traffic will follow, right? While this is the dream of every website owner, it isn’t likely to come true without major effort. The simple fact is, you need to build credibility and increase your search engine rankings for this to become reality. That can be difficult if your website is…
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“Please RT”: How to Get More Retweets on Your Twitter Posts
Twitter may seem like old news at this point, but it’s still one of the most popular social media networks. As such, it’s a vital tool for online marketing. The key to success on the platform lies in improving your visibility. But figuring out how to do that can be a challenge. Posting new content…
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10 Great Tips to Improve your Website’s SEO in an Hour
For every business to be successful, you need to be on the internet. When it comes to small businesses, your website is very effective in boosting customer engagement and acquiring new customers. You can always rely on your website to attract the masses and convert window shoppers into buying customers. Improving your website’s search engine…
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10 Important Affiliate Marketing Metrics Every Marketer Needs to Know
Learn how to track the 10 most important affiliate marketing metrics and boost your earnings by optimizing your strategy based on data-driven insights.
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10 Questions to Ask Yourself on Starting a Profitable Lifestyle Blog
Since the advent of the Internet, blogging has truly taken off – providing a useful space for people to share opinions and expertise. However, only recently has it become profitable to run a blog, as the age of influencers who sell online is now in full swing. Many people now dream of starting their own…
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10 Reasons Why Your Affiliate Links Aren’t Getting Clicked (and How to Fix Them)
Discover the reasons why your affiliate links aren’t getting clicked and how to fix them in this article and transform your links into powerful revenue drivers!
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10 Simple Blog Update Ideas to Refresh Your Affiliate Content
Discover 10 simple and effective tips to help you with your blog update, refresh your affiliate content, and boost your SEO rankings.