Marketing

3 Affiliate Programs You Can Use to Monetize Your Blog in 2020

Blog monetization – especially through affiliate marketing – has never been hotter. However, if you’re new to the game, you may not know where to begin. This is especially true if your blog is brand new, or if you’re only recently getting serious about your business. Fortunately, affiliate programs make it easy even for beginners…

An Introduction to Open Graph Meta Tags

One of the best ways to reach a wider audience is to share your content on social media. Unfortunately, simply sharing your content’s link on your profiles as-is leaves a lot of what social media posts up to chance. Enter ‘Open Graph’ meta tags. These are elements that, when used correctly, can boost your social…

4 Reasons Your Search Engine Rankings Aren’t Improving (And How to Fix Them)

Your website’s ranking on search engines is crucial to its performance. However, sometimes even your best efforts can seem ineffective. This can negatively impact your website by making it near impossible for organic traffic to find you. Fortunately, it is possible to improve your rankings on Search Engine Results Pages (SERPs). Even if you’ve previously…

3 Ways to Use Image Links Effectively Within Your Marketing Campaigns

Links are commonplace in online marketing campaigns and content, including blog posts, landing pages, and email newsletters. As such, you may worry if your readers are tuning your links out completely. This would dilute your links – making them ineffective, especially if you use them often. One solution to this problem is image links, since…

How to Use Links to Revitalize Old Content

When looking to rank on Search Engine Results Pages (SERPs) and attract an audience, up-to-date content is crucial. Unfortunately, many website owners tend to let their older content fall by the wayside, leaving it stale and lacking present-day value. However, your old content – including blog posts, articles, and guides – doesn’t need to be…