Everything You Need to Know About Link Cloaking - Part 66
September 7, 2018 John Hughes Branding
3 Questions to Ask Yourself on How to Create a Consistent Brand Identity
If you’re running any sort of business through your website, it’s important to create a brand identity. Your brand identity is your brand’s personality and how you engage with your audience through marketing and other interactions. If you want to create a brand that people respond to, you’ll need to ensure that it has a…
September 3, 2018 John Hughes Marketing
A Beginner’s Guide to Conversion Funnels (and How to Optimize Yours)
Almost every site has a goal, whether that’s to generate leads, grow conversions, increase sales, or something else entirely. To successfully accomplish this goal, you’ll need to make it easy and natural for your users to take the right actions. This involves leading them down a path that ultimately convinces them to convert, something that’s known…
August 24, 2018 John Hughes Social Marketing
How to Put a Link in Your Instagram Bio (and 2 Other Techniques)
While it’s a valuable platform for spreading awareness about your business, Instagram has historically been one of the more link-resistant social media sites. In fact, even to this day, Instagram only allows clickable links in the profile bio. However, times are changing, and Instagram has recently become much more accommodating when it comes to linking.…
August 10, 2018 John Hughes Branding
3 Ways to Use Shortened Links in Your Video Content
With YouTube’s active users totaling two billion as of 2020, it’s easy to say that video is taking over the world. And it’s also no wonder that up to 96% of marketers use videos as part of their strategies. The key is knowing how to tap into this well of possibilities. One important aspect of…
August 3, 2018 John Hughes Pretty Links
How to Troubleshoot Pretty Links That Are Redirecting Slowly (6 Ways)
Pretty Links is an excellent tool for setting up link redirections, and most of the time you should experience no issues when using it. However, there may be rare cases when you find that links are redirecting more slowly than you’d like. This is most often due to external factors, such as an incompatibility issue…