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Articles we think you’ll find useful

4 Affiliate Marketing Tactics That Will Improve Your Sales Strategy

You’ve likely spent countless hours developing your affiliate marketing site. If you’ve put your heart and soul into bolstering your business, only to hit a brick wall when it comes to your current marketing tactics, you’ll know it’s not a fun situation to be in. Fortunately, improving your strategy and boosting sales isn’t an impossible feat to achieve.…

How to Boost Your Brand Power with Vanity URLs

Custom domains used for marketing purposes (i.e ‘vanity URLs’) are a powerful way to boost your branding. However, choosing one is not always a simple process. Ultimately, a poor vanity URL won’t reflect well on your brand, and will likely stymie your business’ growth. Fortunately, there are a number of best practices you can follow that…

The Pros and Cons of Link Shortening

Sharing long, complex URLs online is not ideal – hence the need for link shorteners. However, while they have many benefits, they’re not a totally perfect solution. Unfortunately, it can be difficult to ascertain when and where it’s best to use a URL shortener, and when it’s smarter to reconsider your strategy. 
The crux of…

Pretty Links 2.0 is Here!

It’s been a long time coming, but we’re proud to announce that Pretty Links 2.0 is now here! We have completely refactored the code base to ensure that the plugin will be easier to both maintain and extend as WordPress continues to evolve. Along the way we’ve completed a major cleanup to the interface, improved…

How to Implement 301 Redirects on Your Website

It goes without saying that if your site isn’t ranking well on major search engines, nobody will be able to find you. If you’ve worked hard at improving your ranking, then change your URL or move your website, it can all be unravelled in a flash. 301 redirects automatically send visitors and search engines to…