Articles we think you’ll find useful

4 Techniques to Improve Your Business’ Branding

Many businesses fail to brand effectively, and because of this, they could be impacting their potential income. Unfortunately, this can lead to issues – both now and in the future – with brand awareness and credibility. Fortunately, whether your business is new or not, there are a variety of branding techniques you can use to reinforce your business’…

3 Reasons Pretty Links Can Help to Boost Your Search Engine Rankings

Search Engine Optimization (SEO) is a big deal for online businesses. It can boost targeted traffic and improve website credibility, both of which could contribute towards significant growth in business conversions and sales. However, you may be undermining your site’s potential through the use of inefficient, outdated, or incorrect optimization tactics. One way to improve your search…

How to Integrate Google Analytics with Pretty Links (And Why You Should)

Traffic numbers can be a strong indicator of your business’ success. After all, the more eyes on your site, the more potential leads your business has. However, the tracking process can seem complicated, and you may find yourself overwhelmed by the steps involved. Fortunately, Pretty Links enables you to easily integrate a tool such as Google Analytics,…

A/B Testing: What It Is and How To Do It With Pretty Links

When setting up your website or sending out email campaigns, it can be difficult to know how readers will perceive different aspects of your design and content. This is true for many things, including link placement and usage. With A/B testing, you can get as close to mind reading as possible. Ultimately, with a better…

Affiliate Link Disclosures: An Introduction and Best Practices

Links are the foundation of affiliate marketing. As such, some marketers may add paid-for links to their blogs and websites freely, without a thought to any repercussions. Unfortunately, undisclosed links of this kind can create a legal nightmare. That’s where affiliate link disclosures come in. This practice enables you to link to affiliate sites without…