SEO | Pretty Links - Part 8
3 Downsides to Shortened Links (And How to Combat Them)
Sharing links is a necessity for many bloggers, website owners, and marketers. However, long links can be clunky, unappealing, and in some cases, short on trust. Link shorteners can help, and have plenty of benefits, but they also have their downsides. If not used correctly, they can significantly reduce Click-Through Rates (CTRs) and lead to…
3 Ways Link Tracking Can Help You Increase Conversions
It goes without saying that links are essential for affiliate marketers. You use them on your website, your social media profiles, and in your email campaigns. If you’re not tracking them properly you risk losing leads, and more importantly, profits. Tracking your links’ performance can help you figure out their most optimal placement on your…
3 Black Hat SEO Strategies You May Be Using (and How to Avoid Them)
Increasing your website’s visibility is the key to its overall success, and many Search Engine Optimization (SEO) techniques can help. Unfortunately, there are some strategies (known as ‘black hat’ techniques) you may be using that can seriously impact your current search ranking. The use of black hat strategies can be tempting, especially since you may…
3 Reasons to Establish a Linking Strategy for Your Affiliate Site
Hyperlinks are an essential element of your affiliate website, so it makes sense to spend a lot of time cultivating and organizing them. If you haven’t implemented a proper linking strategy on your site, you could be missing out on some valuable benefits. A linking strategy is a plan you create and implement that helps…
3 Ways to Build Backlinks to Your Affiliate Site
While your affiliate site’s credibility and traffic are crucial for business growth, your search engine rankings are just as important. The process of improving your site’s rankings may seem daunting, but adding backlinks provides a perfect solution. In short, backlinks can boost credibility, improve site traffic, and increase your rankings on search engines. These consequences…