Marketing | Pretty Links - Part 43
How to Leverage the Fear Of Missing Out (FOMO) in Your Marketing
Nobody wants to feel left out, especially if it concerns something positive or valuable. Whether it’s a great deal on a product, a limited-time offer, or a free trial, the feeling of exclusivity can encourage people to act quickly. This is known as the Fear Of Missing Out (FOMO), and it can be a powerful…
A Beginner’s Guide to Conversion Funnels (and How to Optimize Yours)
Almost every site has a goal, whether that’s to generate leads, grow conversions, increase sales, or something else entirely. To successfully accomplish this goal, you’ll need to make it easy and natural for your users to take the right actions. This involves leading them down a path that ultimately convinces them to convert, something that’s known…
How to Put a Link in Your Instagram Bio (and 2 Other Techniques)
While it’s a valuable platform for spreading awareness about your business, Instagram has historically been one of the more link-resistant social media sites. In fact, even to this day, Instagram only allows clickable links in the profile bio. However, times are changing, and Instagram has recently become much more accommodating when it comes to linking.…
3 Tasks to Complete Before Adding Affiliate Links to Your Blog
There’s no doubt that affiliate marketing can be a lucrative income stream. However, you can’t jump right in and begin adding affiliate links to your website with no regard for best practices or user experience (UX). In order to prepare your blog, there are certain tasks you need to complete before you start. These tasks…
How to Monetize Your Blog Using Affiliate Marketing
With so many blog monetization methods to choose from – including banner advertisements, sponsored posts, and affiliate marketing – it can be overwhelming to get started. After all, you want to choose the method that will offer the greatest potential return with the least amount of risk. Enter affiliate marketing – a low-risk, high-reward option…