Branding | Pretty Links - Part 4
How to Create a Brand Style Guide for Your Website
As your business grows, you’ll have more and more people acting on its behalf. If those people have different ideas about your brand, that can lead to inconsistencies and confusion. That means you’ll need to find a way to quickly communicate your brand requirements as your business grows. One way to keep your branding consistent…
How to Create a Logo for Your WordPress Site (In 6 Steps)
Even if you have fantastic content, visitors may not be drawn to your WordPress website unless it uses strong branding. One of the most effective ways to do this is with a well-designed logo. The reverse is also true – if your site’s logo is poorly designed, you could be harming your site’s reputation. Effective…
3 Ways You Can Increase Brand Awareness Online
It’s hard to overstate the importance of brand awareness. After all, the hard work you’ve put into creating a website and developing a consistent brand identity can be for nothing if no one is aware of your business’ existence in the first place. Therefore, increasing brand awareness should be a key concern. Fortunately, there are…
The Ins and Outs of Creating a Good Business Name
Whether you’re opening a bakery, starting a career as a Twitch streamer, or launching an e-commerce store, branding is crucial. Creating a good business name that’s also unique, memorable, and suitable for your business is one of the most important steps you’ll take. The good news is, you always have a lot of options for…
An Introduction to the New Top-Level Domains (TLDs)
Until recently, your choices were limited when it came to picking your site’s Top-Level Domain (TLD). However, just a few years ago, this changed dramatically when a whole host of new TLDs were made available to register. Since the floodgates opened, there have been literally hundreds of new TLDs released. This means you can now benefit…