Advice | PrettyLinks

How to Construct a Marketing Plan From Analytics (3 Simple Steps)

Chrometophobia is strong and billowing right now, and you’ve probably experienced it, especially when it comes to your marketing dollars. It’s the fear of spending money (and touching money, smelling money, etc., but for our purposes, focus on the fear of spending money). That fear is probably through the roof for most businesses right now,…

Create a Buyer Persona for Targeted Marketing

Chances are, you put a lot of work into formulating the decisions that affect your marketing. You know that planning is the most significant part of marketing when deciding on how much money to spend to map out your KPIs. This is especially true when it comes to small businesses, online or otherwise. So why…

3 WordPress Contact Form Plugins You Need To Know

There are times when a lead will have a simple question that doesn’t warrant a phone call, and that’s where WordPress contact form plugins can help save the day. A contact form is an age-old tool that allows site visitors to type in a message that is then sent to you. WordPress doesn’t automatically come…

What You Need to Know About URL Structure – Including WWW, HTTP, and HTTPS

A uniform resource locator (URL), more commonly known as a web address, is something you see every day. At the same time, you may have never given much thought as to how they work. URLs specify the exact location of web pages and determine how to retrieve them. Put simply, a URL is the address…

5 Affiliate Marketing Growth Ideas to Combat the Recession

If you’ve ever shopped in a store that offers decorations or looked up any quotes, you’ve seen one of those KEEP CALM signs. You know the ones. They lightly chastise you into getting your life together. The signs that tell you how to feel (KEEP CALM) and what to do (CARRY ON). Those seemingly meaningless signs…

Simple Ways to Find Hidden Revenue in Your Business

In affiliate marketing every penny counts How do you find extra money? In this blog, we explore tactics to uncover revenue leaks and miss opportunities.

How to Craft Landing Pages that Convert

Why Don’t My Landing Pages Convert? The internet is distracting. Even the most organized and focused of us can get lost deep in the throes of Reddit, Tumblr, and Instagram. When you’re done scrolling for hours on a social network, you find yourself skipping merrily through blogs, articles, videos, ebooks, tutorials, and on and on…

3 Core Strategies for Growing Your Online Business

When you’re a small to medium-sized business, it’s easy to become focused on simply keeping everything running from one day to the next. However, it’s vital to maintain forward momentum if you want to make your online business a success. A particularly effective way of doing that is by establishing some core strategies for growth.…

4 Ways to Provide Excellent Customer Service Through Twitter

It’s hard to overstate the importance of quality customer service. Failing to provide stellar support to your users could mean they’ll take their business elsewhere – leaving you in a difficult situation. Fortunately, you already have one of the world’s most effective customer service tools on hand. Social media platforms have become very effective places…

3 Reasons Generic Link Shorteners Don’t Cut It

Link shortening – the process of turning a long, unwieldy link into a short and pretty one – is a common practice. While generic link shorteners (such as Bitly and goo.gl) can be useful in a pinch, they aren’t a solid long-term solution. Using them can lead to ineffective linking, which can harm both your…

Category: Advice

How to Construct a Marketing Plan From Analytics (3 Simple Steps)

Create a Buyer Persona for Targeted Marketing

3 WordPress Contact Form Plugins You Need To Know

What You Need to Know About URL Structure – Including WWW, HTTP, and HTTPS

5 Affiliate Marketing Growth Ideas to Combat the Recession

Simple Ways to Find Hidden Revenue in Your Business

How to Craft Landing Pages that Convert

3 Core Strategies for Growing Your Online Business

4 Ways to Provide Excellent Customer Service Through Twitter

3 Reasons Generic Link Shorteners Don’t Cut It

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