Site Optimization | Pretty Links
3 Simple Ways to Improve User Experience
Your website is likely the first point of contact a potential customer will have with your business. In a way, a company website takes over the job of your body language during a face-to-face meeting. Where your facial expression and posture will determine the strength of your first impression in the real world, the ease…
4 Ways to Improve Bounce Rates
If you’re a marketer concerned with growth, chances are you’ve heard of bounce rates. They’re a huge part of most analytics breakdowns, and can tell you a lot at a glance. Understanding and keeping an eye on this important metric could help you learn what is and isn’t working with your site efforts. What is…