Marketing | Pretty Links - Part 39

As a business owner, you probably know how important an active social media presence is. However, it can be difficult to manage that presence alongside everything else you have to do. If you’re having trouble, it may be time to bring in a social media manager. A social media manager or team can keep your…

Social media marketing is an essential task for any business. When done effectively, it can help you increase site traffic, raise brand awareness, and even boost conversions. However, this type of marketing often requires an investment – so it’s important to find out whether your results are worth it. To do that, you’ll need a…

Every social media marketer knows the importance of hashtags, and they can be incredibly beneficial when used effectively. However, just because you create a hashtag doesn’t mean your audience will latch onto it – you’ll first need to capture their attention. Crafting strong, memorable hashtags is a smart method for getting your audience engaged. They’ll…

Brands have always worked with celebrities to promote their products – and for good reason. There’s no denying that having a famous face onboard can give you a promotional boost. However, doing that can seem unachievable if you’re a small- to mid-sized company. This is where social media influencers come into play. These are well-established…