Marketing | Pretty Links - Part 36
How to Create Memorable Content (4 Tips)
It’s likely that content is an important part of your marketing strategy. It helps to boost brand awareness, engage audiences, and drive conversions. However, producing quality content that users find valuable can be challenging, especially when you have to do it on a consistent basis. In order for your content to be meaningful, it needs…
5 Must-Have WordPress Plugins for Better Marketing
WordPress powers over one-third of the web, making it one of the most popular Content Management Systems (CMS) for businesses. However, if you want your website to stand out among competitors and serve as a powerful marketing tool, you shouldn’t rely on built-in functionality alone. One of the best things about WordPress is the plethora…
How to Create a Strong Social Media Brand (3 Tips)
The rise of social media has given way to a new marketing environment. Your website was probably once the primary focus of your online branding efforts. However, today, the first introduction many consumers will have to your brand is through social media. The good news is that social media can be a powerful tool to…
Your Complete Guide to Linking on YouTube (4 Tips)
Video marketing has grown in popularity over the years, with YouTube remaining the preferred channel for video content consumption. However, in order for your YouTube videos to have the maximum effect, they’ll need to be strategically formatted and optimized. Strategic linking on YouTube can help your business boost search engine optimization (SEO), generate more traffic,…
Why You Should Include Video in Your Marketing Strategy (And How to Get Started)
If you aren’t incorporating video content into your marketing strategy, you’re missing a key opportunity to engage your audience and grow your brand. By using video, you’re not just telling your audience about your brand; you’re showing them. According to research, 66 percent of video marketers get more qualified leads per year than those who…