Everything You Need to Know About Link Cloaking - Part 60
January 4, 2019 John Hughes Marketing
5 Psychological Techniques You Can Use to Increase Conversions
Conversion is all about encouraging your site’s users to complete a specific action. In other words, you need to turn the average visitor into someone who is actively engaged. With so many competitors out there, this can be a tricky proposition. However, if you understand what makes your audience ‘tick’, you can tweak your content…
December 28, 2018 John Hughes Marketing
How to Conduct a Survey of Your Website’s Users
When running a website of any kind, one of the most important things to consider is how effective your site is at serving visitors’ needs. Perhaps unsurprisingly, the best way to find this out is to directly ask the people who use it. There are a number of different ways you can do this. However,…
December 21, 2018 John Hughes Marketing
“Please RT”: How to Get More Retweets on Your Twitter Posts
Twitter may seem like old news at this point, but it’s still one of the most popular social media networks. As such, it’s a vital tool for online marketing. The key to success on the platform lies in improving your visibility. But figuring out how to do that can be a challenge. Posting new content…
December 7, 2018 John Hughes News
5 Questions and Answers About WordPress 5.0
WordPress is used to power almost a third of all websites on the net. This means it’s used by millions of people on a daily basis, in order to create content. However, the way this is done is soon going to change considerably, as the platform is about to experience a radical shift in its…
November 30, 2018 John Hughes Branding
3 Ways You Can Increase Brand Awareness Online
It’s hard to overstate the importance of brand awareness. After all, the hard work you’ve put into creating a website and developing a consistent brand identity can be for nothing if no one is aware of your business’ existence in the first place. Therefore, increasing brand awareness should be a key concern. Fortunately, there are…