Marketing | Pretty Links - Part 45

How to Use Links to Revitalize Old Content

When looking to rank on Search Engine Results Pages (SERPs) and attract an audience, up-to-date content is crucial. Unfortunately, many website owners tend to let their older content fall by the wayside, leaving it stale and lacking present-day value. However, your old content – including blog posts, articles, and guides – doesn’t need to be…

affiliate website landing page_Pretty Links

3 Tips on How to Optimize Your Affiliate Website’s Landing Pages

Bringing leads to your affiliate website – whether through search engine optimization (SEO), social media, or other means – is crucial to your business’s success. However, an often overlooked ‘lead magnet’ is the landing page. Without one (or more), you could be missing out on profitable leads. A landing page (i.e. one that’s been optimized…

4 Search Engine Optimization Tools to Use on Your Affiliate Website

Chances are, you do everything you can to attract more traffic to your affiliate website. Organic traffic is one of the greatest ways to bring in new leads, and it’s most commonly received from search engines. Without a solid presence on search engines, you could be missing out on a profitable opportunity. An effective way…

A Multi-Platform Guide to Effective Linking on Social Media Sites

A strong linking strategy is one of the best ways to promote your brand, and it’s especially effective on social media. However, by adopting a similar approach to each platform, you may hamper your efforts to win business. Each social media platform has specific purposes, strengths, and demographics, so it’s important to keep these differences…