Marketing | Pretty Links - Part 32

How to Repurpose Content for Maximum Engagement

Here’s a phrase you’ve likely heard over and over on your journey to better marketing: content is king. And it is king! Content marketing, whether video or podcasts or blogs or whitepapers, runs the modern marketing landscape. It’s an essential step in a world that is increasingly reliant on social media and online discovery for sales. Consider…

What is Swipe Copy and How Do I Use It?

Affiliate marketing is a word game.  It’s all about selling your product or service through powerful words, encouraging actions, and proven techniques. The most successful affiliate marketers know their audience and what their product or service can do to help that audience. They can convince the right people that what they’re promoting is what they…

How You Can Use Content Marketing for Link Building

It can seem like the goalposts of Search Engine Optimization (SEO) are constantly moving. While link building is a time-tested method of delivering organic traffic, it can be difficult to find new ways to execute it. That’s where a strong content marketing strategy can come into play. It’s a tried-and-true method to increase your website’s…

3 Types of Brand Content to Post on Twitter

A social media presence is vital for any business. If your brand doesn’t invest in digital marketing channels, you could lose out on traffic and click-throughs. Worse, you may find that your competitors fill the void you leave. Twitter is a versatile platform for promoting your brand, especially since the content you post there can…

copywriting tips

4 Copywriting Tips for Affiliate Marketers Who Want to Win

Hands down, one essential skill an affiliate marketer will need to master is copywriting. There is no success in affiliate marketing without powerful copy delivered strategically. Even with the best web design, content marketing plan, and link-building strategy, affiliate marketing efforts will fail without compelling writing. Sticking banners on your site and calling it a day is…