Advice | Pretty Links - Part 17

Link Building: How To Start And How It Helps

As an online business owner, you know how big a role SEO plays in the success of your affiliate website. You probably also know that many different factors go into creating and executing a successful SEO strategy, and that it’s easy to become overwhelmed with all of the methods and tools available to achieve this.…

How To Manage Your Online Business’ Affiliate Programs & Links

Affiliate Marketing is a lucrative gig if you know what you’re doing. It all breaks down to learning how to market yourself, having a grasp on excellent copy and what moves people to act, and keeping your efforts organized. You can find great success and earn a substantial passive income with affiliate marketing if you…

Backlinks Word In Wooden Cube

The Power of Backlink Audits (And How To Do One)

An SEO journey is one of repetition. It involves implementing strategies, letting them stew, then going back over those strategies with a fine-toothed comb again and again. It’s the nature of optimization. What goes up must be audited every few weeks or months. Even if you don’t have an SEO specialist handy, running an online…

How to Construct a Marketing Plan From Analytics (3 Simple Steps)

Chrometophobia is strong and billowing right now, and you’ve probably experienced it, especially when it comes to your marketing dollars. It’s the fear of spending money (and touching money, smelling money, etc., but for our purposes, focus on the fear of spending money). That fear is probably through the roof for most businesses right now,…

Buyer Persona

Create a Buyer Persona for Targeted Marketing

Chances are, you put a lot of work into formulating the decisions that affect your marketing. You know that planning is the most significant part of marketing when deciding on how much money to spend to map out your KPIs. This is especially true when it comes to small businesses, online or otherwise. So why…