Everything You Need to Know About Link Cloaking

What Is Social Proof? (3 Ways it Can Benefit Your Business)

Establishing a credible reputation is crucial for the success of any ecommerce marketing strategy. You can drive all the traffic in the world to your website, but it won’t mean much if you have products that you can’t sell. Fortunately, one of the best ways to build a positive reputation is also one of the…

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5 Reasons for Shopping Cart Abandonment (and How to Reduce It)

Here’s a worrying statistic for you: on average, ecommerce stores lose around 70% of their sales to shopping cart abandonment. That’s right – more than half of your potential customers drop out before completing their transactions. If you want to reduce your cart abandonment rate, it’s important that you understand why your customers are dropping…

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A Quick Guide to Growth Marketing (and How to Use it to Propel Your Startup)

Marketing is important for any business, but for startups, it’s absolutely essential. That’s partly due to the sheer volume of competition. The number of startup businesses in the US grew from 3.5 million in 2019 to 4.4 million in 2020. In order to survive, your business has to grow. To do that, you’ve got to…

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What Is Two-Tier Affiliate Marketing? (3 Tips for Getting Started)

If you’ve been an affiliate marketer for a while, you may be wondering how you can earn more money for your efforts. This is especially crucial if making a full-time income is your ultimate goal. Joining a two-tier affiliate marketing program is one way to bring in additional passive income. Not only can you earn…

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7 Fundamentals to B2B Marketing Automation Success

For B2B marketers, there’s no problem more evergreen than trying to find qualified leads. It starts with lead generation, where casting too wide a net can leave you with leads that are never going to convert. It gets even worse when sales and marketing aren’t aligned, and marketing brings in leads sales you can’t work…

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How to Build an Audience for Your Affiliate Marketing Blog (5 Ways)

Whether you’re just getting started with your affiliate marketing blog or you’re hoping to revamp one, you’ll want to design a site that leads to conversions. Perhaps you’ve found your audience, but it’s small and you’d like it to grow so you can really see results. However, this is easier said than done. Fortunately, there…

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How to Avoid Amateur Affiliate Marketing Mistakes (3 Key Tips)

Affiliate marketing is an excellent way to generate income, whether it’s a full-time job or a part-time gig. However, it can take a while to grow your business and start making decent money. Knowing which affiliate marketing mistakes to avoid can help you make your journey more effective. With just a little bit of research…

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3 New Marketing Goals For Your eCommerce Business in 2022

With over 2.14 billion people expected to purchase goods and services online, 2022 is shaping up to be another profitable year for eCommerce. However, big opportunities also mean increased competition, and you’ll need to work hard to stay ahead of the pack. Marketing goals can be your secret weapon. By setting clear targets, you can…

5 Best Ecommerce Plugins for Your WordPress Site

Running an online store can be challenging. If you’re inexperienced with ecommerce platforms, it can even feel overwhelming to set up your shop and optimize it for sales. The last thing you need is complicated software making your job even harder. Fortunately, there are various user-friendly ecommerce plugins that can take away some of the…

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How to Use Jarvis to Generate Better Content for Your Site

As a professional blogger, you probably spend most of your days writing new posts and optimizing old ones. This can be pretty exhausting, especially if you have to produce large amounts of content in short amounts of time. Fortunately, an AI-powered writing assistant can make your job a lot easier. Although machine-generated content isn’t a…

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6 Harmful Blogging Myths that Keep You from Creating Helpful Blogs

Who remembers the internet’s first blog posts? What about those online ramblings on MySpace? Everyone and their cat seemed to have something to say in the form of online, public diaries. Then, social media seemed to slowly creep in and the masses flocked to Facebook and Twitter to talk about their seemingly amazing lives.  So,…

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How to Fix Dreadful Crawlability Issues to Boost Your Website’s SEO

Search engine optimization (SEO) is quickly becoming the number one issue for online businesses. Climbing the search engine ladder is essential if you want to grow your online presence. In fact, 49% of marketers report that organic search has the best return on investment (ROI) over any other marketing channel. But SEO can also be…

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7 Reasons Why Visitors Might Be Leaving Your Affiliate Website

There are many reasons why visitors may be leaving your affiliate website. These can range from inaccurate search results, poor user experience, or many others. While website traffic does generally fluctuate, affiliate website owners feel it much more deeply. If you’ve been struggling to retain visitors, it may be time to critically re-assess your affiliate…

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3 Must-Have Tools for Your Affiliate Marketing Toolkit

Affiliate marketing tends to be relatively beginner-friendly. However, after you’ve launched your first affiliate website, you may find yourself at a loss on how to proceed. It can be difficult to know what tools you should invest in before you’ve even started. Fortunately, your search doesn’t have to be directionless. By focusing on a few…

3 Link Cloaking Benefits for Your Affiliate Marketing Business

There’s a lot of misinformation around the concept of “link cloaking”. If you dabble in affiliate marketing, you might have heard about link cloaking and why you shouldn’t do it. However, there’s nothing inherently wrong with it. In fact, it can be a highly beneficial practice if you’re serious about your affiliate business. Link cloaking…

social media tools

Top 4 Tools for Social Media Managers to Increase Efficiency Now

Social media managers need to wear a lot of hats. You have to respond to comments, schedule publications, keep followers engaged, and so much more. All in all, it’s a job title that entails the work of several people. Without the right tools, it can be hard (if not impossible) to keep up with the…

How Pretty Links Compares to Bitly, TinyURL and Rebrandly

Link shorteners are an essential tool for affiliate marketers. You can use them to make your links more attractive, shareable, trackable, and much more. However, not all link shorteners are made equal, and some of them might not offer all of the features you’re looking for. Fortunately, there are plenty of link shortening solutions out…

4 Big Online Business Tasks for Running a Small Business

Running a small online business can sometimes feel overwhelming. Aside from the countless small duties that demand your time, there are also a few big tasks you’ll have to deal with if you want your venture to be a success. These can include intimidating jobs such as building a website and running social media accounts.…

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Pretty Links: The Best Affiliate Link Management Plugin

If you make any part of your living through affiliate marketing, you know it’s not as simple as it appears. There are many moving parts involved. Between adding links, creating disclosures, and monitoring metrics, it’s easy to become overwhelmed. Fortunately, there are link management plugins available designed to benefit affiliate marketers. A plugin can help…

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How to Market a Service-Based Business (5 Key Tips)

Marketing a service-based business isn’t the same as marketing a product. You’re not selling something tangible that your customers can see or feel. You’re selling something intangible: your ability to deliver outstanding service and solve your customer’s problems. This makes your job a little trickier. The good news is, successfully marketing a service-based business is…

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5 Ways to Combine SMS and Email Marketing

Email marketing is still among the top channels for businesses of all sizes to nurture and engage their audience. Not to mention, the marketing strategy also provides a tremendous return on investment (ROI) of nearly $46 per dollar spent.  SMS has similar potential to drive a significant ROI due to its accessibility and convenience for…

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How to Create Compelling Content for Every Stage of the Buyer’s Journey

Up to 70% of marketers are actively investing in content marketing. That’s not surprising, considering how much marketers can achieve with the right content.  Content drives marketing efforts and carries the message of the salesperson or business to the minds of the buyers. But only very few marketers have a grasp on how to create…

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3 Advanced Practices for Your Affiliate Link Disclosures

As a content creator, you probably understand the importance of affiliate link disclosures. These are required by most affiliate programs, as well as law enforcement agencies like the Federal Trade Commission. While you might already be using disclosures on your site, you may want to ensure that you cover all the bases.  If that’s the…

QR Codes

3 Best Places to Post QR Codes (Online and Offline)

Although quick response (QR) codes have been around since the 1990s, these useful tools have seen a recent resurgence. Since September of 2020, over 46% of consumers have reported an increase in their usage. As a business owner, you might be interested in jumping on the QR trend, but perhaps you’re not sure how to…

landing page builders

6 Best Landing Page Builders for Your WordPress Site

Are you looking to build an attractive landing page for your marketing campaign? Whether you want to get people to sign up for your course or buy tickets to an event, a stunning landing page can help you drive conversions. However, creating one can be time-consuming, especially if you have little experience with web design.…

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4 Trendy Ways to Promote Affiliate Links on TikTok

Is it time to promote your affiliate products on a new platform? Sometimes inserting product links in blog posts just doesn’t generate enough money, which is where social media comes in. However, you might be unsure which channels can be most effective for affiliate marketing. TikTok is an option worth exploring if you want to…

mobile optimization

5 Ways to Optimize Your Mobile Site for Better Conversion Rates

Are mobile users turning away from your site? Whether you’re trying to get people to sign up for your courses or click on your affiliate links, you might be wondering why your mobile conversion rates are low and what you can do about it. If visitors are ignoring your call to actions (CTAs), you probably…

digital wallets

How to Add Digital Wallets to Your Payment Gateway (and Why You Should)

If you sell products on your website, you may notice that some customers don’t complete the checkout process. Perhaps you’re wondering what makes them change their minds and if there’s a way you can incentivize them to complete orders on your site. The absence of digital wallets may be one of the reasons why your…

hot affiliate products

5 Hottest Affiliate Marketing Products in 2021

Whether you’re a content creator or a business owner, managing your affiliate marketing strategy can be a challenging task. For instance, you need to keep track of all your links, monitor the performance of your products, and constantly come up with new ways to optimize your content.  Fortunately, there are several tools you can use…

link building backlinks

4 Types Of Content That Will Help Generate High-Quality Backlinks

Content marketing is key to presenting your online business as the one and only solution to satisfy the needs of your target audience. As you also know, it’s crucial that when you’re creating content, you utilize highly searched keywords to rank number one across search engine results. But how much thought have you put into…

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How to Become an Amazon Affiliate (In 5 Steps)

Do you want to get into affiliate marketing but don’t know where to start? Joining affiliate programs is one of the easiest ways to make money as a content creator. However, scouting out the right programs for your audience can be challenging. One of the best options to consider is Amazon Associates. Whatever your niche…

business name

How to Come Up With a Dynamic Business Name (5 Tips)

Naming your business can be stressful, as it’s likely one of the most important initial steps you’ll take. The name is a major part of your first impression, so you want to be sure it accurately conveys what you’re all about. However, there’s no need to get stuck in this stage of launching your business.…

affiliate marketing terms

3 Misunderstood Affiliate Marketing Terms You Should Know

As with any specialized field, affiliate marketing is comprised of many important, industry-specific terms. Knowing the correct way to use your vocabulary can be crucial to your success. However, it’s not uncommon for professionals to misunderstand a few key phrases. Fortunately, a little bit of research can help. By familiarizing yourself with some of the…

How to use GA for Cookieless Marketing

How to Use Google Analytics 4 for Cookieless Marketing (3 Key Tips)

For affiliate marketers, Google’s decision to stop using third-party cookies may be a bit concerning. After all, without the information these cookies provide, you might be wondering how you’ll gather the data you need to build successful campaigns. Fortunately, you’ll still be able to use Google Analytics to learn about your website’s visitors and understand…

shopify

How to Build Your eCommerce Business With Shopify (In 5 Steps)

Shopify is an excellent platform for eCommerce entrepreneurs. As an all-inclusive solution with plenty of tools to help you grow your store, it’s no wonder that over one million businesses use it. However, you may be wondering how to get started. Fortunately, Shopify provides plenty of paths to becoming a successful enterprise. Whether you’d like to sell…

paid ads

What You Need to Know About Paid Ads

Chances are, you’ve seen paid ads on social media, in Google search results, and on other websites. As an affiliate, the opportunity to promote your own site using ads can be appealing. However, leveraging this type of campaign can be more complicated than you might think. Fortunately, by becoming more familiar with the requirements of…

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How to Publicly Handle a Negative Review of Your Business (In 5 Steps)

Negative reviews happen – even to the best of us. However, you may be concerned about how a bad review might impact your business (and rightly so). After all, studies show that just one negative review can cost you 22% of your potential customers. The good news is, receiving a couple of negative reviews isn’t…

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How to Market Your Business on Instagram (and Why You Should)

Social media has been around since the ’00s, but it didn’t become a massive influence on the business world until around ten years ago. With it being such a new addition, it may be difficult for you to come to grips with exactly how important it is to your business’s success. With that being said,…