Everything You Need to Know About Link Cloaking - Part 73
October 27, 2017 John Hughes Social Marketing
A Multi-Platform Guide to Effective Linking on Social Media Sites
A strong linking strategy is one of the best ways to promote your brand, and it’s especially effective on social media. However, by adopting a similar approach to each platform, you may hamper your efforts to win business. Each social media platform has specific purposes, strengths, and demographics, so it’s important to keep these differences…
October 20, 2017 John Hughes Marketing
3 Actionable Linking Tips for Your Next Email Campaign
Effective email campaigns can engage readers and increase conversions – and an essential element of these campaigns is links. Unfortunately, you may not be incorporating links as effectively as you could be, and this can lead to poor reader engagement and ineffective campaigns. When you overlook linking within your emails, you can decrease user engagement…
October 13, 2017 John Hughes Pretty Links
How to Use a Deep Linking Strategy Effectively
Links are an excellent tool – both on your site and off – that enable you to promote your content and reach your audience. However, there’s so much more to linking than just providing your visitors with a URL. Given this, you may not be using links as effectively as you could be. ‘Deep linking’…
September 29, 2017 John Hughes Pretty Links
3 Automated Redirects for Improving Your Site’s Effectiveness
Link redirects are useful, but are an often overlooked tool for site management. Manually implementing them can also be a time sink, but automating them can help solve the issue and also offer some user-focused benefits into the bargain. Automated redirects enable you to send users to a targeted web page based on their location,…
September 21, 2017 John Hughes Affiliate Marketing
3 Reasons to Establish a Linking Strategy for Your Affiliate Site
Hyperlinks are an essential element of your affiliate website, so it makes sense to spend a lot of time cultivating and organizing them. If you haven’t implemented a proper linking strategy on your site, you could be missing out on some valuable benefits. A linking strategy is a plan you create and implement that helps…