Everything You Need to Know About Link Cloaking - Part 68
April 13, 2018 John Hughes Pretty Links
How to Optimize Link Tracking With Pretty Links (3 Key Tips)
Link tracking allows you to get a better understanding of your users’ behaviors and fully understand how visitors interact with your links. You could be overlooking crucial information if you aren’t optimizing your link tracking. Fortunately, you can easily optimize your link tracking efforts by using a link management tool, such as Pretty Links. Its…
April 6, 2018 John Hughes Pretty Links
How to Put Your Links on Autopilot Using Default Link Options
There is more to links than just where they direct the user – it also matters how they do so. An important part of creating an effective linking campaign is considering how your links are set up. Failing to configure them appropriately can have a negative impact on your website, including through search engine penalties. By…
March 30, 2018 John Hughes Content Marketing
The Beginner’s Guide to Creating and Promoting Traffic-Driving Guest Posts
Guest posts are a smart way to bring new traffic to your website, and establish yourself as an industry authority. However, just publishing the guest post isn’t enough to be successful. If you simply post and run, you won’t get much lasting benefit. By creating a more structured approach for creating and promoting your guest…
March 23, 2018 John Hughes Content Marketing
3 Key Tips for Optimizing Your Blog Posts Effectively
When writing blog posts, one of your main goals is often to attract leads. However, you may find that things aren’t working as well as you had expected. This may be because you’re missing out on key opportunities to optimize each post. In turn, this can limit your reach and have a negative impact on…
March 16, 2018 John Hughes Branding
The Alternate Base URL: What It Is and How to Use It
There are times when you might want to use a URL different from your primary domain name. For example, your original name might be too long, you might need to temporarily use a different domain, or you might want to capture a larger audience. In each of these scenarios, an alternate base URL comes in…