Marketing | Pretty Links - Part 46

3 Ways ‘Urchin Tracking Modules’ Can Improve Your Marketing Campaigns

Keeping track of your business campaigns – including those on social media or within your email newsletter – is crucial for making the most of your marketing efforts. Without tracking you can’t measure, understand, and replicate successful campaigns. Unfortunately, some can be difficult to track. That’s where Google’s Urchin Tracking Modules (UTMs) come in. This nifty…

4 Key Elements of a Traffic-Driving Social Media Profile

Once you’ve created a social media profile, take the time to polish it to its full potential. Your efforts can help build your brand and reach your audience. You have almost total control over your profile’s content – it’s up to you to make the most of it. Unfortunately, this can be difficult for beginners who…

How to Use Links Effectively in Guest Posts (3 Tips)

Whether you’re a new or seasoned website owner, it can be difficult to increase your reach and build your authority. This is especially true if you spend most of your time working on your own website and little time working on outreach and lead generation. Guest posting can help you build relationships and improve your brand…

3 Tips for Effective Link Promotion on Niche Forums

Promoting links on niche forums is a great way to interact with your target audience. However, you may be poorly promoting these links. Needless to say, poor communication with potential customers can kill your business. Unfortunately, this is just one of the issues of poor link promotion. The good news is that effective link promotion isn’t hard to achieve –…

4 Tips for Building an Effective Social Media Marketing Strategy

Whether you’re a business magnate or just learning the ropes, it’s not uncommon to run low on customers from time to time. Unfortunately, it can be difficult to know how to reach potential customers effectively. However, with social media marketing, you can reach prospects, build your business, and make a name for yourself within your niche.…