Double Your Profits with Pretty Links’ NEW Product Display Features

Exciting news from Pretty Links! We’ve rolled out major upgrades to our Product Display builder, and the results might just have you seeing double – double the dollar signs, that is! 🤑

Now, each display can feature not one, but TWO affiliate product links. That’s twice the exposure, twice the clicks, and potentially twice the earnings!

With this NEW dual-link capability, you’ve got more product marketing flexibility than ever before:

• Double Up on Affiliate Links: Promote two affiliate products in one display, doubling your chances for clicks and conversions.
• Create a Customized Shopping Experience: Offer your audience more product buying options that match their preferences, making shopping on your site feel more personalized.
• Side-by-Side Reviews and Comparisons: Allow readers to compare products and read reviews in one place, helping them make informed decisions while increasing their engagement.
• Elevate Exposure with Display Groups: Present multiple double-linked displays in one neat package, giving your audience more to explore and boosting click-through rates.
• Increase Sales with Cross-Selling: Pair products that complement each other, encouraging your audience to add both items to their cart.

This article will break down the benefits of this update and we’ll even share some new strategy ideas for getting the most out of your upgraded affiliate product displays. Plus, we’ve included a quick tutorial video that shows exactly how to put everything into action on your WordPress website.

Our Original Product Display Opened Doors…

Before we walk you through the latest updates, let’s take a quick stroll back to where it all started. 

Quand we first introduced Product Displays, users couldn’t upgrade fast enough! Pretty Links officially became the most powerful product display WordPress plugin for showcasing affiliate products directly on your website.

But as time went on, we realized it was time to step things up. Those displays were solid, but they were missing something… more earning potential!

NEW Product Display Features Unlock Double the Earning Opportunities!

Before, your displays were limited to promoting just one product link at a time. While effective, it didn’t exactly push the envelope.

Now, with the ability to feature two affiliate links in a single display, you’re increasing your chances for clicks and commissions by twofold!

Double the Links, Double the Benefits

Adding an extra link is just the beginning! Consider the BIGGER impact this will have on your marketing strategy:

• Boosted Click-Throughs & Conversions. Presenting two buying options in one display increases the chances that visitors will find something that interests them. Whether they’re drawn to one option or the other, you’ve created a greater opportunity to make a sale.

• More Product Exposure. Showing off two affiliate links means double the product exposure. Your visitors get more opportunities to notice a product, and you get the flexibility to promote and earn through multiple retailers or affiliate networks.

• Smart Use of Screen Space. Pretty Links’ new product display feature optimizes your web page look by showcasing two product buying options in one spot. This keeps your site clean and visually appealing, enhancing the user experience and encouraging longer visits.
  
• Valuable Audience Insights. By tracking which product gets more clicks, Pretty Links’ upgraded displays help you understand what your audience loves. These insights let you tweak your strategy to keep your audience buying based on your popular product recommendations.

How to Double Your Profits with Pretty Links' Latest Product Display Update (Video Tutorial)

In this video, we’ll walk you through the new and improved Pretty Links Product Display builder, showing you just how simple it is to add an extra link to your displays.

5 Innovative Ways to Use Pretty Links Product Displays 2.0

Let’s go a little bit more in-depth on the different ways you can use these updated ecommerce product display techniques on your WordPress site:

1. Diversify Your Earnings with Dual Retailer Affiliate Links

Starting with the standout benefit of this new feature is the ability to showcase two affiliate links from different retailers, effectively increasing your chances to earn from both networks in a single promotion.

Here’s Your Strategy:

Let's say you’re promoting this computer monitor that’s available through both Amazon and Best Buy’s affiliate programs. Instead of picking just one product to promote, you can now include both links in the same display:

This method allows your visitors to choose the store or brand they prefer, opening up two paths to capture more clicks and increasing your income sources beyond a single retailer.

2. Boost Conversions by Catering to Shopper Preferences

Let's take that first strategy up a notch by focusing on what really matters – making the shopping experience easier and more enjoyable for your audience.

We’re all accustomed to the convenience of shopping online, and with that comes personal preferences: the stores we trust, the prices that fit our budget, and the shipping speeds we need. 

With Pretty Links’ updated Product Displays, you can tap into these habits by providing multiple buying options for the same product.

Here’s Your Strategy:

Let's take a slightly different marketing approach at that computer monitor campaign; this time, focusing on your audience’s shopping preferences.

With a simple tweak to the wording on your customizable CTA buttons, you can easily cater to different buyer motivations:

Based on the example above, some readers will be drawn to Best Buy's discounted price, while others might opt for faster shipping with Amazon Prime.

By emphasizing these buying incentives, you build trust and boost your audience’s confidence in their purchase decision. When they know they’re getting the best deal for their needs, they’re more likely to convert.

3. Combine Multiple Products for Clear Comparisons and Quicker Buys

By now, you’ve likely noticed how introducing two options naturally leads to product comparisons. So far we've discussed how featuring the same product from different brands and accommodating different shopping preferences can create these comparison opportunities.

While both those approaches double the link exposure and your revenue potential, they still only focus on promoting the same product.

Now, let’s explore a third approach: comparing two distinct products side-by-side, offering your audience more variety and clearer choices.

Here’s Your Strategy:

The key to this strategy is selecting two different products that serve the same purpose and meet similar customer needs. For example, consider the two baby bottle brands in the display below:

Instead of creating separate displays with almost identical descriptions, combine both options into one. This reduces your workload, avoids redundancy in your blog copy, and saves page space.

At the same time, letting your readers compare products side by side encourages more engagement with your links. They can easily explore the benefits of each option, leading to more informed decisions without feeling overwhelmed.

3.5. Link to Comprehensive Product Reviews and Detailed Comparisons

Wait a minute? Isn’t it your responsibility as an affiliate marker to educate and inform readers about a product? It sure is! 

That's when you can fall back to our beloved “review link” method – now with even greater earning potential. Because sometimes, a quick glance description isn’t enough to fully inform on a product’s value.

Here’s Your Strategy(s):

In cases where you don't necessarily need to push multiple products in a single display, you can continue to use the second call to action button option to guide readers to more detailed information about a single product. 

Whether it’s a description-rich blog post or a tutorial video, this option lets you provide additional insights and personal experiences with a product, helping to inform and persuade your audience:

Alternatively, you can build on the comparison strategies we’ve discussed by using the second call-to-action (CTA) button to direct readers to a comparison post. 

You can take the head-to-head comparison further by stacking a single product against multiple competitors, exposing your audience to more buying choices – aka more affiliate links!

Whether you’re deepening your audience’s understanding of a single product or encouraging them to explore multiple options, this feature drives more engagement and conversions, all while maintaining the value of your content.

4. Maximize Product Exposure with Display Groups

The ability to group Product Displays is another Pretty Links user favorite. Well, with the new double-link feature, now it’s even more versatile!

Imagine taking all the strategies we’ve discussed – offering different buying options, comparing products head-to-head, and linking to in-depth reviews – and applying them across multiple displays within a single page…

By grouping double-linked displays, you can present a series of affiliate product promotions, each with two buying options, all in one organized layout.

This means you’re not just showcasing a single product or a single comparison – you’re offering a comprehensive shopping experience. Your audience can easily explore various products, compare options, and choose the retailer or price point that suits them best – all from one place!

Here’s Your Strategy:

Every niche offers an endless array of products to work with, and Pretty Links Product Display Groups allow you to showcase a wide variety of them on a single page in a visually appealing way. 

Let’s run with the baby niche again for another example. Now, instead of just presenting a single baby bottle product, you can group this display with related products, such as cleaning utensils or other accessories – creating a one-stop shopping solution for parents:

This approach not only maximizes the value of your page by packing more content and choices into every section but also enhances the user experience. 

Your visitors can seamlessly navigate through different products, whether they’re looking for detailed comparisons, various retailers, or just the best deal. 

By providing a curated selection of products in a well-organized layout, you’re making it easier for your audience to find exactly what they need, all while increasing your conversion chances.

5. Drive More Purchases by Cross-Selling the Complete Package

Rounding out our strategies is the powerhouse marketing move that always drives more product sales: cross-selling.

As an affiliate marketer, this is your chance to expand your promotions with a broader range of products, while your audience gets an even more well-rounded shopping experience.

Here’s Your Strategy:

To effectively implement cross-selling, select two products that complement each other and are frequently bought together. 

Let’s revisit our computer monitor example one more time. What’s an essential companion to every computer? A keyboard! 

By pairing these two items, you’re offering your audience a complete setup, making it easy for them to see the added value in purchasing both.

And here’s the best part: Your audience walks away with everything they need, and you enjoy affiliate commissions from their additional purchases. 

How Do You Monitor Both Affiliate Links in a Single Product Display?

Once you’ve set up a few product displays on your site, the next big question is, “How do I track all this?” You might be thinking that having two links in one display must double the work….

Nope, we’ve got you covered – tracking these links is just as easy as setting them up!

When you create a Product Display, Pretty Links automatically designates your two affiliate links as primary and secondary links. Then, in the Pretty Links dashboard, you can label and categorize each link however you want.

For example, you might categorize one as an “Amazon Affiliate Link” and the other a “Target Affiliate Link” That way you can quickly spot which one is driving more clicks:

Each link’s performance data will be tracked separately, giving you a clear picture of how each link is performing. This helps you make smart decisions about which products to push more and how to adjust your displays for better results.

Conclusion

We've explored how the latest Pretty Links Product Display updates can drive more clicks and double your earnings. Now, it’s your turn to leverage these features and see the results for yourself!

With the latest updates, you’ve got the tools to boost your profits in ways that weren’t possible before.

• Increase Your Earnings with Dual Links: Offer two retailer options in one display to boost your chances of earning commissions from both.
• Tailor the Buying Experience: Provide multiple buying options to match your audience's shopping preferences and make it easier for them to purchase.
• Simplify Product Comparisons: Display similar products side-by-side to help visitors make quicker decisions and drive more clicks.
• Cross-Sell for Extra Sales: Promote complementary products in a single display, making it easier to increase your sales with less effort.

These updated Pretty Links Product Displays are built to drive more engagement, more clicks, and more commissions.

If you're serious about doubling your affiliate earnings, now’s the time to add Pretty Links Product Displays to your marketing toolkit.

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