{"id":8414,"date":"2022-07-11T05:00:00","date_gmt":"2022-07-11T05:00:00","guid":{"rendered":"https:\/\/prettylinks.com\/?p=8414"},"modified":"2022-04-20T20:14:40","modified_gmt":"2022-04-20T20:14:40","slug":"guest-blogging-improves-organic-traffic","status":"publish","type":"post","link":"https:\/\/prettylinks.com\/pt\/blog\/guest-blogging-improves-organic-traffic\/","title":{"rendered":"Como obter tr\u00e1fego maci\u00e7o escrevendo guest posts"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Conte\u00fado<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e7a444eeeb2\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Alternar<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e7a444eeeb2\"  aria-label=\"Alternar\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/prettylinks.com\/pt\/blog\/guest-blogging-improves-organic-traffic\/#An_Introduction_to_Guest_Blogging\" >Uma introdu\u00e7\u00e3o ao guest blogging<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/prettylinks.com\/pt\/blog\/guest-blogging-improves-organic-traffic\/#How_Writing_Guest_Posts_Improves_Your_Websites_Organic_Traffic_3_Ways\" >Como escrever guest posts melhora o tr\u00e1fego org\u00e2nico do seu site (3 maneiras)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/prettylinks.com\/pt\/blog\/guest-blogging-improves-organic-traffic\/#1_Establish_Your_Authority\" >1. Estabele\u00e7a sua autoridade<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/prettylinks.com\/pt\/blog\/guest-blogging-improves-organic-traffic\/#2_Find_Your_Target_Audience\" >2. Encontre seu p\u00fablico-alvo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/prettylinks.com\/pt\/blog\/guest-blogging-improves-organic-traffic\/#3_Earn_Backlinks\" >3. Ganhe backlinks<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/prettylinks.com\/pt\/blog\/guest-blogging-improves-organic-traffic\/#Conclusion\" >Conclus\u00e3o<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>Se voc\u00ea \u00e9 novo no mundo dos blogs, talvez tenha dificuldades para divulgar seu conte\u00fado para o p\u00fablico certo. Pode levar tempo e esfor\u00e7o para <a href=\"https:\/\/prettylinks.com\/pt\/blog\/improve-search-engine-rankings\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"melhorar suas classifica\u00e7\u00f5es de pesquisa\">melhorar suas classifica\u00e7\u00f5es nos mecanismos de pesquisa<\/a> e ganhar mais visitantes. <\/p>\n\n\n\n<p>Escrever guest posts para blogs estabelecidos pode ser uma maneira eficaz de aumentar seu tr\u00e1fego org\u00e2nico. Em vez de depender de <a href=\"https:\/\/prettylinks.com\/pt\/blog\/search-engine-optimization-tools\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Ferramentas de otimiza\u00e7\u00e3o de mecanismos de pesquisa (SEO)\">ferramentas de otimiza\u00e7\u00e3o de mecanismos de busca (SEO)<\/a>Se voc\u00ea estiver trabalhando com guest blogging, poder\u00e1 atingir naturalmente seu p\u00fablico-alvo de nicho e direcion\u00e1-lo para seu site.<\/p>\n\n\n\n<p>Nesta postagem, daremos a voc\u00ea uma vis\u00e3o geral do guest blogging. Em seguida, discutiremos como essa t\u00e9cnica pode melhorar o tr\u00e1fego org\u00e2nico de seu site. Vamos come\u00e7ar!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"An_Introduction_to_Guest_Blogging\"><\/span>Uma introdu\u00e7\u00e3o ao guest blogging<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Quando um escritor publica conte\u00fado em um site que n\u00e3o pertence a ele, isso \u00e9 chamado de <a href=\"https:\/\/prettylinks.com\/pt\/blog\/traffic-driving-guest-posts\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"blogagem de convidados\">blogagem de convidados<\/a>. Quando voc\u00ea se torna um blogueiro convidado, essas postagens podem melhorar significativamente sua reputa\u00e7\u00e3o e at\u00e9 mesmo beneficiar seu site:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Guest-Blogging-Example-1024x626.png\" alt=\"Exemplo de guest blogging\" class=\"wp-image-8612\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Guest-Blogging-Example-1024x626.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Guest-Blogging-Example-300x183.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Guest-Blogging-Example-768x469.png 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Guest-Blogging-Example.png 1144w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>O guest blogging geralmente traz benef\u00edcios m\u00fatuos para ambas as partes. Veja por que o propriet\u00e1rio de um site pode considerar o uso de um blogueiro convidado:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Desenvolver conte\u00fado novo<\/li><li>Conquistar uma reputa\u00e7\u00e3o de l\u00edder em um campo espec\u00edfico<\/li><li>Aumentar a credibilidade, oferecendo aos leitores um novo ponto de vista<\/li><\/ul>\n\n\n\n<p>Se voc\u00ea \u00e9 novo no mundo dos blogs, escrever guest posts pode ser uma maneira eficaz de ganhar exposi\u00e7\u00e3o. Com a simples cria\u00e7\u00e3o de artigos para um blog estabelecido, voc\u00ea pode divulgar seu nome e ganhar reputa\u00e7\u00e3o como especialista em seu nicho.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_Writing_Guest_Posts_Improves_Your_Websites_Organic_Traffic_3_Ways\"><\/span>Como escrever guest posts melhora o tr\u00e1fego org\u00e2nico do seu site (3 maneiras)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Agora que voc\u00ea j\u00e1 conhece o guest blogging, vamos nos aprofundar em seus benef\u00edcios. J\u00e1 falamos sobre como os guest posts podem ajudar o blog de destino. Agora, vamos discutir por que voc\u00ea deve considerar escrever para outros sites.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Establish_Your_Authority\"><\/span>1. Estabele\u00e7a sua autoridade<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Escrever posts em sites conhecidos pode ser a chave para <a href=\"https:\/\/prettylinks.com\/pt\/blog\/build-authority-links\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"estabelecer sua autoridade\">estabelecer sua autoridade<\/a> em seu nicho. Os visitantes aprender\u00e3o a confiar em sua opini\u00e3o quando voc\u00ea criar um guest post de alta qualidade. Essa confiabilidade pode aumentar o reconhecimento da marca e direcionar mais tr\u00e1fego para seu conte\u00fado.<\/p>\n\n\n\n<p>Alguns sites s\u00e3o conhecidos por fornecer informa\u00e7\u00f5es confi\u00e1veis e bem pesquisadas aos seus leitores. Quando voc\u00ea \u00e9 apresentado em um blog renomado, os leitores automaticamente presumem que voc\u00ea \u00e9 um especialista no assunto. <\/p>\n\n\n\n<p>Por exemplo, <a href=\"https:\/\/mirasee.com\/about-us\/danny-iny\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" title=\"Danny Iny\">Danny Iny<\/a> escreveu um dos primeiros guest posts no <a href=\"https:\/\/copyblogger.com\/books-for-bloggers\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" title=\"\">Copyblogger<\/a> em 2011. Depois de gerar mais de 200 coment\u00e1rios e 900 tweets, outros criadores de conte\u00fado entraram em contato com Iny para entrevistas e projetos. Com o simples fato de escrever para um blog respeit\u00e1vel, ele conseguiu aumentar sua reputa\u00e7\u00e3o:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Copyblogger-Guest-Blog-1024x488.png\" alt=\"Um exemplo de guest posts de Danny Iny no Copyblogger\" class=\"wp-image-8613\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Copyblogger-Guest-Blog-1024x488.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Copyblogger-Guest-Blog-300x143.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Copyblogger-Guest-Blog-768x366.png 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Copyblogger-Guest-Blog.png 1082w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>No entanto, os visitantes n\u00e3o confiam no conte\u00fado por padr\u00e3o. Para estabelecer autoridade em seu nicho, \u00e9 essencial garantir que cada guest post tenha pesquisas relevantes e atualizadas. Assim, quando os visitantes precisarem de mais informa\u00e7\u00f5es, eles poder\u00e3o visitar seu site porque confiam nas informa\u00e7\u00f5es que voc\u00ea fornece.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Find_Your_Target_Audience\"><\/span>2. Encontre seu p\u00fablico-alvo<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Como seu conte\u00fado n\u00e3o agradar\u00e1 a todos, \u00e9 essencial encontrar seu p\u00fablico-alvo. Ao se concentrar nesse grupo espec\u00edfico de pessoas, voc\u00ea pode evitar a perda de tempo com esfor\u00e7os gerais de marketing.<\/p>\n\n\n\n<p>Felizmente, escrever guest posts pode ser uma \u00f3tima maneira de levar seu conte\u00fado \u00e0s pessoas certas. Depois de definir <a href=\"https:\/\/prettylinks.com\/pt\/blog\/target-market-analysis\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Defina seu p\u00fablico-alvo\">Seu p\u00fablico-alvo<\/a>Se voc\u00ea n\u00e3o tiver um blog, pode entrar em contato com blogs em um nicho semelhante. <\/p>\n\n\n\n<p>Para fazer isso, voc\u00ea pode incluir uma palavra-chave de nicho espec\u00edfico em sua pesquisa de blogs de host. Por exemplo, voc\u00ea pode pesquisar \"palavra-chave de nicho\" + \"escreva para n\u00f3s\":<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Guest-Blogging-Search.png\" alt=\"Pesquisa de palavras-chave para guest blogging\" class=\"wp-image-8614\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Guest-Blogging-Search.png 824w, https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Guest-Blogging-Search-300x203.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Guest-Blogging-Search-768x519.png 768w\" sizes=\"(max-width: 824px) 100vw, 824px\" \/><\/figure><\/div>\n\n\n\n<p>Ao restringir sua pesquisa, voc\u00ea pode escrever para blogs em seu nicho ideal. Essa estrat\u00e9gia pode expor efetivamente seus textos aos leitores interessados e direcion\u00e1-los ao seu site. Al\u00e9m disso, voc\u00ea pode oferecer informa\u00e7\u00f5es valiosas a um blog relevante devido \u00e0 sua experi\u00eancia nesse nicho. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Earn_Backlinks\"><\/span>3. Ganhe backlinks<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><a href=\"https:\/\/prettylinks.com\/pt\/blog\/link-building-how-to-start-and-how-it-helps\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Cria\u00e7\u00e3o de links\">Cria\u00e7\u00e3o de links<\/a> \u00e9 uma importante estrat\u00e9gia de marketing de conte\u00fado para blogueiros. Quando outros sites se vinculam ao seu conte\u00fado, esses URLs podem aumentar significativamente seu tr\u00e1fego org\u00e2nico. Portanto, muitos blogueiros buscam <a href=\"https:\/\/prettylinks.com\/pt\/blog\/build-backlinks-to-your-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\" aumentar seus backlinks\">aumentar seus backlinks<\/a> devido a esses benef\u00edcios.<\/p>\n\n\n\n<p>Simplificando, backlinks s\u00e3o links que levam os usu\u00e1rios a outro site. Ao escrever seu guest post, voc\u00ea pode incluir URLs que direcionem os leitores para o seu blog:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Backlink-Guest-Blog-1024x495.png\" alt=\"Backlink do guest post\" class=\"wp-image-8615\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Backlink-Guest-Blog-1024x495.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Backlink-Guest-Blog-300x145.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Backlink-Guest-Blog-768x371.png 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2022\/04\/Backlink-Guest-Blog.png 1073w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>Se os visitantes gostarem do seu conte\u00fado, eles provavelmente desejar\u00e3o encontrar mais artigos que voc\u00ea escreveu. Ao adicionar backlinks, voc\u00ea pode destacar outras informa\u00e7\u00f5es relevantes em seu website. <\/p>\n\n\n\n<p>Al\u00e9m disso, se o seu blog receber muitos backlinks, esses URLs poder\u00e3o informar aos mecanismos de pesquisa que seu conte\u00fado \u00e9 valioso. Esses links podem aumentar sua classifica\u00e7\u00e3o nos resultados dos mecanismos de pesquisa. <\/p>\n\n\n\n<p>Entretanto, h\u00e1 alguns outros fatores a serem considerados para que seus backlinks sejam bem-sucedidos:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Selecione um site que seja semelhante ao seu nicho.<\/li><li>Analise o desempenho e a reputa\u00e7\u00e3o de um site.<\/li><li>Evite usar muitos backlinks.<\/li><li>Verifique se o blog de destino imp\u00f5e um limite aos backlinks. <\/li><\/ul>\n\n\n\n<p>Em \u00faltima an\u00e1lise, sua meta como blogueiro convidado deve ser desenvolver conte\u00fado de alta qualidade para esse site. Voc\u00ea n\u00e3o deve come\u00e7ar a fazer guest blogging apenas para ganhar backlinks. Ainda assim, normalmente voc\u00ea pode incluir alguns URLs em seu guest post para oferecer aos leitores material de leitura adicional.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclus\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Praticamente qualquer pessoa pode come\u00e7ar um blog, mas faz\u00ea-lo decolar pode ser um desafio. Felizmente, escrever guest posts para sites semelhantes em seu nicho pode atrair visitantes para o seu blog. <\/p>\n\n\n\n<p>Para revisar, aqui est\u00e3o as principais maneiras pelas quais o guest blogging pode melhorar seu tr\u00e1fego org\u00e2nico:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Estabele\u00e7a sua autoridade.<\/li><li>Encontre seu p\u00fablico-alvo.<\/li><li>Ganhe backlinks.  <\/li><\/ol>\n\n\n\n<p>Voc\u00ea tem alguma d\u00favida sobre como aumentar o tr\u00e1fego org\u00e2nico do seu site com guest blogging? Pergunte-nos na se\u00e7\u00e3o de coment\u00e1rios abaixo!<\/p>\n\n\n\n<p>Se voc\u00ea gostou deste artigo, n\u00e3o deixe de nos seguir em <a href=\"https:\/\/www.facebook.com\/prettylink\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Facebook<\/strong><\/a>, <a href=\"https:\/\/twitter.com\/prettylink?lang=en\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Twitter<\/strong><\/a>, <a href=\"https:\/\/www.pinterest.com\/memberpressplugin\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Pinterest<\/strong><\/a>e <a href=\"https:\/\/www.linkedin.com\/showcase\/pretty-links\/?viewAsMember=true\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>LinkedIn<\/strong><\/a>! E n\u00e3o se esque\u00e7a de se inscrever no <a href=\"https:\/\/prettylinks.com\/go\/box\/\" title=\"Link de afiliado da caixa\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">caixa<\/a> abaixo!<\/p>","protected":false},"excerpt":{"rendered":"<p>Se voc\u00ea \u00e9 novo no mundo dos blogs, talvez tenha dificuldades para comercializar seu conte\u00fado para o p\u00fablico certo. Pode levar tempo e esfor\u00e7o para melhorar suas classifica\u00e7\u00f5es nos mecanismos de pesquisa e obter mais visitantes. Escrever guest posts para blogs estabelecidos pode ser uma maneira eficaz de melhorar seu tr\u00e1fego org\u00e2nico. Em vez de depender da otimiza\u00e7\u00e3o de mecanismos de pesquisa...<\/p>","protected":false},"author":11450,"featured_media":8684,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[4],"tags":[505,540,74],"class_list":["post-8414","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogging","tag-blog-writing","tag-guest-blogging","tag-traffic"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Is your blog not reaching the right audience? 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