{"id":6709,"date":"2021-11-01T06:40:00","date_gmt":"2021-11-01T06:40:00","guid":{"rendered":"https:\/\/prettylinks.com\/?p=6709"},"modified":"2021-10-28T13:31:01","modified_gmt":"2021-10-28T13:31:01","slug":"market-service-based-business","status":"publish","type":"post","link":"https:\/\/prettylinks.com\/pt\/blog\/market-service-based-business\/","title":{"rendered":"Como comercializar uma empresa baseada em servi\u00e7os (5 dicas importantes)"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Conte\u00fado<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e7b07b32ac9\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Alternar<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e7b07b32ac9\"  aria-label=\"Alternar\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/prettylinks.com\/pt\/blog\/market-service-based-business\/#1_Identify_Your_Unique_Selling_Proposition_USP\" >1. Identifique sua proposta \u00fanica de venda (USP)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/prettylinks.com\/pt\/blog\/market-service-based-business\/#2_Choose_Which_Marketing_Channels_to_Focus_On\" >2. Escolha os canais de marketing a serem enfocados<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/prettylinks.com\/pt\/blog\/market-service-based-business\/#3_Work_on_Building_Trust\" >3. Trabalhar no desenvolvimento da confian\u00e7a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/prettylinks.com\/pt\/blog\/market-service-based-business\/#4_Nurture_Your_Existing_Customers\" >4. Cultive seus clientes existentes<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/prettylinks.com\/pt\/blog\/market-service-based-business\/#5_Monitor_Analyze_and_Review_Your_Marketing_Strategy\" >5. Monitore, analise e revise sua estrat\u00e9gia de marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/prettylinks.com\/pt\/blog\/market-service-based-business\/#Conclusion\" >Conclus\u00e3o<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>Comercializar uma empresa baseada em servi\u00e7os n\u00e3o \u00e9 o mesmo que comercializar um produto. Voc\u00ea n\u00e3o est\u00e1 vendendo algo tang\u00edvel que seus clientes possam ver ou sentir. Voc\u00ea est\u00e1 vendendo algo intang\u00edvel: sua capacidade de prestar um servi\u00e7o excepcional e resolver os problemas dos clientes. Isso torna seu trabalho um pouco mais complicado.<\/p>\n\n\n\n<p>A boa not\u00edcia \u00e9 que o marketing bem-sucedido de uma empresa baseada em servi\u00e7os \u00e9 poss\u00edvel, mas requer uma abordagem diferente. Como discutiremos, o truque \u00e9 diferenciar-se da concorr\u00eancia e criar confian\u00e7a com seus clientes.<\/p>\n\n\n\n<p>Nesta postagem, compartilharemos nossas cinco principais dicas sobre como comercializar seu neg\u00f3cio baseado em servi\u00e7os de forma eficaz. Tamb\u00e9m revelaremos como <a href=\"https:\/\/prettylinks.com\/pt\/\" target=\"_blank\" rel=\"noreferrer noopener\">PrettyLinks<\/a> pode ajud\u00e1-lo a analisar sua estrat\u00e9gia de marketing. Vamos come\u00e7ar!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Identify_Your_Unique_Selling_Proposition_USP\"><\/span>1. Identifique sua proposta \u00fanica de venda (USP)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Se voc\u00ea est\u00e1 em um setor competitivo, \u00e9 importante dar aos clientes um motivo para escolher voc\u00ea em vez dos concorrentes. Uma maneira de fazer isso \u00e9 criar um <a href=\"https:\/\/www.shopify.com\/blog\/unique-selling-proposition\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Proposta \u00fanica de venda (USP)<\/a><\/p>\n\n\n\n<p>Sua USP \u00e9 o que faz com que seu neg\u00f3cio baseado em servi\u00e7os se destaque dos demais. Ela informa aos clientes o que torna sua oferta especial e por que eles precisam dela.<\/p>\n\n\n\n<p>Aqui est\u00e1 um exemplo do que estamos falando:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/USP-example-website.png\" alt=\"P\u00e1gina inicial de design 24 horas com texto que diz &quot;Overnight design services lickety split&quot;.\" class=\"wp-image-6710\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/USP-example-website.png 1831w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/USP-example-website-300x126.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/USP-example-website-1024x428.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/USP-example-website-768x321.png 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/USP-example-website-1536x643.png 1536w\" sizes=\"(max-width: 1831px) 100vw, 1831px\" \/><\/figure><\/div>\n\n\n\n<p>Esta \u00e9 a p\u00e1gina inicial da empresa de web design <a href=\"https:\/\/24-hourdesign.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Design 24 horas<\/a>. Seu USP \u00e9 imediatamente claro: oferece tempos de resposta r\u00e1pidos, de 24 horas, em todos os projetos. Isso ajuda a empresa a se diferenciar de seus concorrentes e agrega valor \u00e0 sua oferta de servi\u00e7os.<\/p>\n\n\n\n<p>Para criar sua pr\u00f3pria USP, voc\u00ea precisa se fazer perguntas como:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>O que torna minha oferta melhor do que a da concorr\u00eancia?<\/strong> Por exemplo, voc\u00ea pode oferecer retornos mais r\u00e1pidos, maior valor, melhor qualidade ou servi\u00e7o excepcional?<\/li><li><strong>Que habilidades especiais, experi\u00eancia ou conhecimento minha equipe tem? <\/strong>Por exemplo, sua empresa est\u00e1 operando h\u00e1 mais tempo do que a de seus concorrentes? Seus funcion\u00e1rios s\u00e3o particularmente bem qualificados?<\/li><li><strong>Que pontos problem\u00e1ticos meu servi\u00e7o resolve?<\/strong> Por exemplo, voc\u00ea pode ajudar seus clientes a economizar dinheiro ou tempo?<\/li><\/ul>\n\n\n\n<p>Depois de saber qual \u00e9 o seu USP, voc\u00ea pode incorpor\u00e1-lo \u00e0s suas mensagens e torn\u00e1-lo uma parte central da sua marca:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/USP-messaging.png\" alt=\"A p\u00e1gina &quot;Sobre n\u00f3s&quot; da 24-Hour Design\" class=\"wp-image-6711\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/USP-messaging.png 1648w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/USP-messaging-300x86.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/USP-messaging-1024x295.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/USP-messaging-768x221.png 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/USP-messaging-1536x442.png 1536w\" sizes=\"(max-width: 1648px) 100vw, 1648px\" \/><\/figure><\/div>\n\n\n\n<p>Como voc\u00ea pode ver na imagem acima, a 24-Hour Design j\u00e1 fez isso. O USP da empresa est\u00e1 claro em todas as p\u00e1ginas de seu site e \u00e9 o foco principal do texto de vendas.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Choose_Which_Marketing_Channels_to_Focus_On\"><\/span>2. Escolha os canais de marketing a serem enfocados<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Os canais de marketing s\u00e3o os m\u00e9todos que voc\u00ea usa para se comunicar com seus clientes. Em outras palavras, s\u00e3o as plataformas e estrat\u00e9gias que voc\u00ea usa para promover sua empresa. Alguns exemplos incluem:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/prettylinks.com\/pt\/blog\/social-media-marketing-strategies\/\" target=\"_blank\" rel=\"noreferrer noopener\">M\u00eddia social<\/a><\/li><li><a href=\"https:\/\/prettylinks.com\/pt\/blog\/4-free-google-services-to-empower-your-seo-strategy\/\" target=\"_blank\" rel=\"noreferrer noopener\">Otimiza\u00e7\u00e3o de mecanismos de pesquisa (SEO)<\/a><\/li><li><a href=\"https:\/\/www.wordstream.com\/search-engine-marketing\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Marketing de mecanismo de pesquisa (SEM)<\/a><\/li><li><a href=\"https:\/\/prettylinks.com\/pt\/blog\/best-email-campaigns-online-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">Marketing por e-mail <\/a><\/li><li>Eventos de networking<\/li><\/ul>\n\n\n\n<p>H\u00e1 muitos canais de marketing diferentes, mas voc\u00ea provavelmente n\u00e3o ter\u00e1 tempo para se concentrar em todos eles. Portanto, faz sentido escolher apenas um ou dois e concentrar seus esfor\u00e7os neles.<\/p>\n\n\n\n<p>O canal de marketing mais eficaz para voc\u00ea depender\u00e1 de quem s\u00e3o seus clientes. Assim, voc\u00ea pode come\u00e7ar analisando cuidadosamente seu p\u00fablico-alvo. Talvez voc\u00ea queira <a href=\"https:\/\/prettylinks.com\/pt\/blog\/create-a-buyer-persona-for-targeted-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">criar um perfil detalhado do comprador<\/a> de seu cliente ideal, completo com informa\u00e7\u00f5es como:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Sua idade e informa\u00e7\u00f5es demogr\u00e1ficas<\/li><li>Seus interesses e hobbies<\/li><li>Quais plataformas de m\u00eddia social eles usam (se houver)<\/li><li>A que tipo de mensagens de marketing eles respondem melhor<\/li><\/ul>\n\n\n\n<p>Depois de saber tudo isso, deve ser mais f\u00e1cil determinar onde alcan\u00e7\u00e1-los. Por exemplo, vamos imaginar que a maioria de seus clientes s\u00e3o profissionais de neg\u00f3cios. Nesse caso, participar de eventos de networking e distribuir cart\u00f5es de visita pode ser uma boa estrat\u00e9gia. Por outro lado, se a maioria dos seus clientes for estudante, voc\u00ea poder\u00e1 veicular an\u00fancios promocionais em uma plataforma social que atenda a um p\u00fablico mais jovem (como o Instagram).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Work_on_Building_Trust\"><\/span>3. Trabalhar no desenvolvimento da confian\u00e7a<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.equinetmedia.com\/inbound-marketing-age-blog\/how-to-build-trust-in-professional-services-marketing\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Construindo confian\u00e7a<\/a> \u00e9 provavelmente muito mais importante quando se trata de servi\u00e7os de marketing do que de produtos. Ao contr\u00e1rio dos produtos, os servi\u00e7os n\u00e3o podem ser devolvidos se estiverem com defeito. Portanto, o cliente precisa ter confian\u00e7a de que voc\u00ea cumprir\u00e1 o prometido.<\/p>\n\n\n\n<p>Uma maneira de criar confian\u00e7a \u00e9 incluir muitas provas sociais em seu site. A prova social \u00e9 a evid\u00eancia de que outros clientes j\u00e1 tiveram boas experi\u00eancias com sua empresa. Isso inclui <a href=\"https:\/\/prettylinks.com\/pt\/blog\/customer-reviews-benefits\/\" target=\"_blank\" rel=\"noreferrer noopener\">coment\u00e1rios de clientes<\/a>, classifica\u00e7\u00f5es e <a href=\"https:\/\/prettylinks.com\/pt\/blog\/why-testimonials-can-improve-conversions-and-how-to-add-them-to-your-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">depoimentos de usu\u00e1rios<\/a>:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/social-proof-example.png\" alt=\"Use depoimentos de clientes para comercializar um neg\u00f3cio baseado em servi\u00e7os - feat. PrettyLinks \" class=\"wp-image-6712\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/social-proof-example.png 1313w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/social-proof-example-300x134.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/social-proof-example-1024x459.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/social-proof-example-768x344.png 768w\" sizes=\"(max-width: 1313px) 100vw, 1313px\" \/><\/figure><\/div>\n\n\n\n<p>H\u00e1 muitas estrat\u00e9gias que voc\u00ea pode usar para obter prova social. Aqui est\u00e3o algumas ideias:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Envie e-mails de acompanhamento aos clientes e inclua seu formul\u00e1rio de avalia\u00e7\u00e3o.<\/li><li>Fa\u00e7a um sorteio no qual os clientes podem participar preenchendo o formul\u00e1rio de avalia\u00e7\u00e3o.<\/li><li>Lance uma campanha de m\u00eddia social para adquirir conte\u00fado gerado pelo usu\u00e1rio.<\/li><li>Facilite para os clientes a tarefa de deixar uma avalia\u00e7\u00e3o ou classifica\u00e7\u00e3o em seu site.<\/li><\/ul>\n\n\n\n<p>Depois de obter alguma prova social, voc\u00ea pode exibi-la em suas p\u00e1ginas de vendas e de destino.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Nurture_Your_Existing_Customers\"><\/span>4. Cultive seus clientes existentes<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>O marketing de uma empresa baseada em servi\u00e7os n\u00e3o se trata apenas de atrair novos clientes. Trata-se tamb\u00e9m de construir relacionamentos com sua base de clientes existente.<\/p>\n\n\n\n<p>Para empresas baseadas em servi\u00e7os, a venda n\u00e3o termina ap\u00f3s a compra. \u00c9 preciso continuar a melhorar o relacionamento com os clientes existentes. Isso pode ajud\u00e1-lo a conseguir neg\u00f3cios repetidos. Al\u00e9m disso, clientes satisfeitos t\u00eam maior probabilidade de fazer marketing adicional para voc\u00ea. Por exemplo, eles podem recomendar seus servi\u00e7os aos amigos.<\/p>\n\n\n\n<p>Uma maneira de estimular seus clientes atuais \u00e9 fornecer suporte p\u00f3s-venda. Isso pode ser t\u00e3o simples quanto enviar um e-mail de agradecimento ap\u00f3s a entrega do servi\u00e7o.<\/p>\n\n\n\n<p>Tamb\u00e9m \u00e9 uma boa ideia tentar sempre superar as expectativas dos clientes e fazer um esfor\u00e7o extra. Isso pode ajudar a criar experi\u00eancias positivas para os clientes e a fideliz\u00e1-los.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Monitor_Analyze_and_Review_Your_Marketing_Strategy\"><\/span>5. Monitore, analise e revise sua estrat\u00e9gia de marketing<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Por fim, \u00e9 uma boa ideia analisar e revisar regularmente o desempenho de seu marketing. Analisar seu <a href=\"https:\/\/blog.hubspot.com\/marketing\/marketing-key-performance-indicators?toc-variant-b\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Indicadores-chave de desempenho (KPIs)<\/a> e compar\u00e1-los com suas metas pode ajud\u00e1-lo a descobrir o que est\u00e1 funcionando e o que n\u00e3o est\u00e1. Isso, por sua vez, pode ajud\u00e1-lo a aprimorar sua estrat\u00e9gia. Recomendamos que voc\u00ea fa\u00e7a isso pelo menos uma vez a cada poucos meses.<\/p>\n\n\n\n<p>Voc\u00ea pode usar <a href=\"https:\/\/prettylinks.com\/pt\/blog\/3-simple-steps-to-construct-marketing-plans-from-analytics\/\" target=\"_blank\" rel=\"noreferrer noopener\">ferramentas anal\u00edticas<\/a> e configurar <a href=\"https:\/\/prettylinks.com\/pt\/blog\/increase-conversions-link-tracking\/\" target=\"_blank\" rel=\"noreferrer noopener\">rastreamento de links<\/a> para monitorar <a href=\"https:\/\/prettylinks.com\/pt\/blog\/track-visitor-conversions\/\" target=\"_blank\" rel=\"noreferrer noopener\">cliques e convers\u00f5es<\/a>. <a href=\"https:\/\/prettylinks.com\/pt\/\" target=\"_blank\" rel=\"noreferrer noopener\">PrettyLinks<\/a> pode ajudar com isso:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/pretty-links-homepage.png\" alt=\"P\u00e1gina inicial do PrettyLinks\" class=\"wp-image-6713\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/pretty-links-homepage.png 1882w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/pretty-links-homepage-300x142.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/pretty-links-homepage-1024x483.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/pretty-links-homepage-768x362.png 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/07\/pretty-links-homepage-1536x725.png 1536w\" sizes=\"(max-width: 1882px) 100vw, 1882px\" \/><\/figure><\/div>\n\n\n\n<p>O PrettyLinks permite que voc\u00ea crie seus pr\u00f3prios links de afiliados de marca para usar em suas campanhas de marketing. Voc\u00ea pode ver quantas vezes seus links foram clicados em diferentes canais de marketing no painel do WordPress.<\/p>\n\n\n\n<p>Se estiver interessado, voc\u00ea pode se inscrever por apenas $79 por ano. D\u00ea uma olhada em nosso <a href=\"https:\/\/prettylinks.com\/pt\/pricing\/plans\/\" target=\"_blank\" rel=\"noreferrer noopener\">p\u00e1gina de pre\u00e7os<\/a> para obter mais informa\u00e7\u00f5es.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclus\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>O marketing de uma empresa baseada em servi\u00e7os pode ser complicado, especialmente se voc\u00ea estiver em um setor muito competitivo. Para ter sucesso, voc\u00ea precisar\u00e1 pensar cuidadosamente sobre sua estrat\u00e9gia de marketing e dar aos clientes um motivo para escolher voc\u00ea em vez da concorr\u00eancia. Tamb\u00e9m \u00e9 \u00fatil acompanhar o desempenho de seu marketing com a ajuda de ferramentas como <a href=\"https:\/\/prettylinks.com\/pt\/\" target=\"_blank\" rel=\"noreferrer noopener\">PrettyLinks<\/a>.<\/p>\n\n\n\n<p>Antes de encerrarmos, aqui est\u00e1 uma r\u00e1pida recapitula\u00e7\u00e3o de nossas cinco principais dicas:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Identifique sua proposta de venda exclusiva.<\/li><li>Escolha em quais canais de marketing se concentrar.<\/li><li>Trabalhe para criar confian\u00e7a.<\/li><li>Incentive seus clientes atuais.<\/li><li>Monitore, analise e revise sua estrat\u00e9gia de marketing.<\/li><\/ol>\n\n\n\n<p><em>Voc\u00ea tem alguma d\u00favida sobre como comercializar seu neg\u00f3cio baseado em servi\u00e7os?<\/em>? 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