{"id":10199,"date":"2023-01-04T00:25:27","date_gmt":"2023-01-04T00:25:27","guid":{"rendered":"https:\/\/prettylinks.com\/?post_type=pauple_helpie&#038;p=10199"},"modified":"2026-07-10T03:04:25","modified_gmt":"2026-07-10T09:04:25","slug":"how-to-remove-ip-address-from-click-tracking","status":"publish","type":"ht_kb","link":"https:\/\/prettylinks.com\/pt\/docs\/how-to-remove-ip-address-from-click-tracking\/","title":{"rendered":"Anonimiza\u00e7\u00e3o de IP"},"content":{"rendered":"<p class=\"wp-block-paragraph\">O Pretty Links pode tornar an\u00f4nimos automaticamente os endere\u00e7os IP dos visitantes antes que eles sejam gravados no seu banco de dados, ajudando voc\u00ea a manter a conformidade com regulamenta\u00e7\u00f5es de privacidade como o GDPR (Europa) e o CCPA (Calif\u00f3rnia).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Encontre essa configura\u00e7\u00e3o em <strong>Painel &gt; Pretty Links &gt; Op\u00e7\u00f5es &gt; Relat\u00f3rios<\/strong>.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a68fcec8b18b&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a68fcec8b18b\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"2544\" height=\"1315\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2.png\" alt=\"Op\u00e7\u00f5es do Pretty Links \u2014 Aba \u201cRelat\u00f3rios\u201d com modo de rastreamento e filtragem de bots\" class=\"wp-image-18839\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2.png 2544w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2-300x155.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2-1024x529.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2-768x397.png 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2-50x26.png 50w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2-1536x794.png 1536w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2-2048x1059.png 2048w\" sizes=\"auto, (max-width: 2544px) 100vw, 2544px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-anonymization-does\"><a href=\"#what-anonymization-does\">O que a anonimiza\u00e7\u00e3o faz<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Quando a anonimiza\u00e7\u00e3o de IP est\u00e1 ativada, o Pretty Links zera a \u00faltima parte do IP de cada visitante antes de armazen\u00e1-lo.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>IPv4<\/strong> os endere\u00e7os t\u00eam seus <strong>\u00faltimo octeto<\/strong> zerados, mantendo os tr\u00eas primeiros octetos (uma m\u00e1scara \/24). Portanto, <code>203.0.113.42<\/code> torna-se <code>203.0.113.0<\/code>.<\/li>\n<li><strong>IPv6<\/strong> os endere\u00e7os t\u00eam seus <strong>os \u00faltimos 80 bits<\/strong> zerados, mantendo os primeiros 48 bits (uma m\u00e1scara \/48). Portanto, <code>2001:db8:1234:5678:abcd:ef01:2345:6789<\/code> torna-se aproximadamente <code>2001:db8:1234:0:0:0:0:0<\/code>.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Depois de armazenado, o endere\u00e7o IP completo original \u00e9 eliminado \u2014 o Pretty Links nunca mant\u00e9m um registro dele ap\u00f3s o momento da anonimiza\u00e7\u00e3o.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"why-it-matters\"><a href=\"#why-it-matters\">Por que \u00e9 importante<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">De acordo com o GDPR, os endere\u00e7os IP s\u00e3o considerados dados pessoais. Armazen\u00e1-los sem consentimento ou sem uma base jur\u00eddica clara pode expor voc\u00ea a riscos de n\u00e3o conformidade. A CCPA tem implica\u00e7\u00f5es semelhantes para os residentes da Calif\u00f3rnia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Os endere\u00e7os IP an\u00f4nimos s\u00e3o geralmente considerados dados n\u00e3o pessoais, pois n\u00e3o identificam mais um domic\u00edlio espec\u00edfico \u2014 identificam, no m\u00e1ximo, um bairro. Isso torna muito mais seguro armazen\u00e1-los e analis\u00e1-los.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se seus visitantes estiverem em jurisdi\u00e7\u00f5es regulamentadas e voc\u00ea n\u00e3o tiver um motivo convincente para manter os endere\u00e7os IP completos, ative a anonimiza\u00e7\u00e3o.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"trade-offs\"><a href=\"#trade-offs\">Compromissos<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A anonimiza\u00e7\u00e3o preserva a maior parte do que torna o rastreamento de IP \u00fatil, mas h\u00e1 uma certa perda de precis\u00e3o:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Detec\u00e7\u00e3o de pa\u00eds<\/strong> \u2014 Continua sendo preciso. Os tr\u00eas primeiros octetos de um endere\u00e7o IPv4 identificam o pa\u00eds de forma confi\u00e1vel;<\/li>\n<li><strong>Detec\u00e7\u00e3o de regi\u00e3o<\/strong> \u2014 Em geral, est\u00e1 correto. A regi\u00e3o (estado\/prov\u00edncia) costuma ser mantida;<\/li>\n<li><strong>Detec\u00e7\u00e3o de cidades<\/strong> \u2014 Menos confi\u00e1vel. As cidades costumam compartilhar intervalos de IP que abrangem v\u00e1rios munic\u00edpios, e zerar o \u00faltimo octeto pode confundir os limites;<\/li>\n<li><strong>Identifica\u00e7\u00e3o de cada visitante por endere\u00e7o IP<\/strong> \u2014 Em grande parte, essa informa\u00e7\u00e3o se perde. Muitos visitantes reais compartilham o mesmo endere\u00e7o IP an\u00f4nimo. (O Pretty Links usa um cookie separado para rastrear visitantes \u00fanicos, ent\u00e3o isso geralmente n\u00e3o \u00e9 um problema \u2014 veja <strong><a href=\"https:\/\/prettylinks.com\/pt\/docs\/cookies-explained\/\">O que s\u00e3o cookies?<\/a><\/strong>.);<\/li>\n<li><strong>Filtragem por IP<\/strong> \u2014 Ainda funciona, mas cada IP an\u00f4nimo agora representa at\u00e9 256 usu\u00e1rios reais; portanto, bloquear um IP an\u00f4nimo tem um impacto maior do que bloquear um IP completo.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Para a maioria dos sites, essa troca vale a pena: voc\u00ea mant\u00e9m dados \u00fateis sobre pa\u00edses e regi\u00f5es, mant\u00e9m a contagem de visitantes \u00fanicos por meio de cookies e reduz significativamente os riscos \u00e0 privacidade.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"when-to-leave-anonymization-off\"><a href=\"#when-to-leave-anonymization-off\">Quando n\u00e3o ativar a anonimiza\u00e7\u00e3o<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Alguns sites t\u00eam um motivo leg\u00edtimo para armazenar endere\u00e7os IP completos \u2014 por exemplo, detec\u00e7\u00e3o de fraudes, monitoramento de abusos ou investiga\u00e7\u00f5es de seguran\u00e7a. Se voc\u00ea tiver uma base jur\u00eddica documentada (como o interesse leg\u00edtimo nos termos do GDPR) e uma pol\u00edtica de privacidade publicada, poder\u00e1 optar por n\u00e3o ativar a anonimiza\u00e7\u00e3o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea n\u00e3o tiver certeza, torne os dados an\u00f4nimos. \u00c9 a op\u00e7\u00e3o padr\u00e3o mais segura, e o custo em termos de perda de detalhes \u00e9 m\u00ednimo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"anonymization-happens-before-storage\"><a href=\"#anonymization-happens-before-storage\">A anonimiza\u00e7\u00e3o ocorre antes do armazenamento<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O Pretty Links torna os endere\u00e7os IP an\u00f4nimos <strong>antes de<\/strong> gravando-os no seu banco de dados \u2014 e n\u00e3o depois. Isso significa que, mesmo que algu\u00e9m consiga acessar seu banco de dados bruto, n\u00e3o encontrar\u00e1 endere\u00e7os IP n\u00e3o anonimizados nele.<\/p>\n\n\n\n<p class=\"wp-block-ht-blocks-messages wp-block-hb-message wp-block-hb-message--withicon is-style-danger\"><strong>Aviso:<\/strong> N\u00e3o \u00e9 poss\u00edvel \u201creverter o anonimato\u201d de dados antigos a posteriori. Uma vez que um clique \u00e9 armazenado com um endere\u00e7o IP zerado, o original se perde para sempre.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"combining-with-other-privacy-features\"><a href=\"#combining-with-other-privacy-features\">Combina\u00e7\u00e3o com outros recursos de privacidade<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Para uma estrat\u00e9gia de privacidade mais abrangente, combine a anonimiza\u00e7\u00e3o de IP com:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Modo de rastreamento simples<\/strong> \u2014 S\u00e3o contabilizadas apenas as lojas; n\u00e3o h\u00e1 nenhum dado por clique. Veja <strong><a href=\"https:\/\/prettylinks.com\/pt\/docs\/how-to-turn-off-click-tracking\/\">Modos de rastreamento de cliques<\/a><\/strong>;<\/li>\n<li><strong>Controles de cookies<\/strong> \u2014 Veja <strong><a href=\"https:\/\/prettylinks.com\/pt\/docs\/cookies-explained\/\">O que s\u00e3o cookies?<\/a><\/strong> para saber quais s\u00e3o as configura\u00e7\u00f5es do Pretty Links e por qu\u00ea;<\/li>\n<li><strong>Uma pol\u00edtica de privacidade clara<\/strong> \u2014 Informe aos visitantes quais dados voc\u00ea coleta e por qu\u00ea.<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Saiba como remover endere\u00e7os IP do rastreamento de cliques. Siga nosso guia para excluir IPs e aumentar a privacidade de seus dados de rastreamento.<\/p>","protected":false},"author":30614,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_strive_editorial_status":"not-started","_strive_copy_of":0,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"ht-kb-category":[711],"ht-kb-tag":[],"class_list":["post-10199","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-tracking-and-reports"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Learn how to remove IP addresses from click tracking. 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