{"id":7539,"date":"2022-03-21T04:30:00","date_gmt":"2022-03-21T04:30:00","guid":{"rendered":"https:\/\/prettylinks.com\/?p=7539"},"modified":"2022-03-18T15:39:00","modified_gmt":"2022-03-18T15:39:00","slug":"dominate-low-competition-niche","status":"publish","type":"post","link":"https:\/\/prettylinks.com\/fr\/blog\/dominate-low-competition-niche\/","title":{"rendered":"Comment dominer une niche \u00e0 faible concurrence (plus 3 id\u00e9es de niche)"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contenu<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69d0d0f900c8e\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69d0d0f900c8e\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/prettylinks.com\/fr\/blog\/dominate-low-competition-niche\/#Why_Focus_on_Low-Competition_Niches\" >Pourquoi se concentrer sur des cr\u00e9neaux \u00e0 faible concurrence ?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/prettylinks.com\/fr\/blog\/dominate-low-competition-niche\/#3_Low-Competition_Niche_Ideas\" >3 id\u00e9es de niche \u00e0 faible concurrence<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/prettylinks.com\/fr\/blog\/dominate-low-competition-niche\/#1_At-Home_Gym\" >1. Salle de sport \u00e0 domicile<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/prettylinks.com\/fr\/blog\/dominate-low-competition-niche\/#2_At-Home_Office_Setups\" >2. Bureau \u00e0 domicile<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/prettylinks.com\/fr\/blog\/dominate-low-competition-niche\/#3_Solar_Energy_Products\" >3. Produits d'\u00e9nergie solaire<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/prettylinks.com\/fr\/blog\/dominate-low-competition-niche\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>Plus une niche est comp\u00e9titive, plus il est difficile d'y p\u00e9n\u00e9trer. Cela signifie que <a href=\"https:\/\/prettylinks.com\/fr\/blog\/start-an-online-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">d\u00e9marrer une activit\u00e9 en ligne<\/a> dans l'un de ces domaines peut donner l'impression d'un combat difficile. Les niches \u00e0 faible concurrence n\u00e9cessitent moins d'efforts pour \u00eatre class\u00e9es et, dans de nombreux cas, elles peuvent \u00eatre tr\u00e8s rentables. Le v\u00e9ritable d\u00e9fi consiste \u00e0 identifier ces opportunit\u00e9s.<\/p>\n\n\n\n<p>Traditionnellement, vous devez utiliser des outils de recherche de mots cl\u00e9s pour comparer les termes de recherche dans diff\u00e9rentes niches jusqu'\u00e0 ce que vous trouviez un sujet o\u00f9 la concurrence est relativement faible. Une autre option consiste \u00e0 laisser quelqu'un d'autre faire cette recherche \u00e0 votre place. C'est pr\u00e9cis\u00e9ment ce que nous avons fait dans cet article. <\/p>\n\n\n\n<p>Dans ce tour d'horizon, nous vous pr\u00e9sentons trois id\u00e9es de niche \u00e0 faible concurrence que vous pouvez exploiter. Nous discuterons du potentiel de chaque niche et de la mani\u00e8re de l'aborder. Allons droit au but !<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Focus_on_Low-Competition_Niches\"><\/span>Pourquoi se concentrer sur des cr\u00e9neaux \u00e0 faible concurrence ?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Vous pouvez potentiellement gagner beaucoup d'argent dans des niches concurrentielles. Cependant, si vous g\u00e9rez des sites web depuis un certain temps, vous savez \u00e0 quel point il peut \u00eatre difficile de classer du contenu sur des sujets concurrentiels. <\/p>\n\n\n\n<p>Il peut s'\u00e9couler des ann\u00e9es avant qu'un nouveau site web ne soit <a href=\"https:\/\/prettylinks.com\/fr\/blog\/4-types-of-content-that-will-help-generate-high-quality-backlinks\/\" target=\"_blank\" rel=\"noreferrer noopener\">construire une autorit\u00e9 suffisante<\/a> pour se classer parmi les premiers r\u00e9sultats dans des cr\u00e9neaux concurrentiels. C'est autant de temps que vous devez consacrer \u00e0 la cr\u00e9ation de nouveaux contenus. C'est aussi de l'argent que vous devez d\u00e9penser en marketing. Pour la plupart des gens, travailler pendant des ann\u00e9es avant de voir une r\u00e9compense n'est pas une option viable.<\/p>\n\n\n\n<p>Une niche \u00e0 faible concurrence est g\u00e9n\u00e9ralement un sujet qui n'a pas encore atteint la popularit\u00e9. Il peut \u00e9galement s'agir d'un sujet moins courant, dont le public est moins nombreux. Dans de nombreux cas, il suffit de rep\u00e9rer le bon cr\u00e9neau au bon moment pour cr\u00e9er un site web dont la popularit\u00e9 explose. <\/p>\n\n\n\n<p>Vous pouvez trouver des cr\u00e9neaux \u00e0 faible concurrence en recherchant des sujets sur <a href=\"https:\/\/trends.google.com\/trends\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Google Trends<\/a>. Vous pourrez ainsi voir quels sont les mots-cl\u00e9s qui gagnent du terrain. <\/p>\n\n\n\n<p>Ensuite, vous pouvez utiliser un <a href=\"https:\/\/prettylinks.com\/fr\/blog\/seo-optimize-your-links\/\" target=\"_blank\" rel=\"noreferrer noopener\">l'optimisation des moteurs de recherche (SEO)<\/a> outil <a href=\"https:\/\/ahrefs.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">comme Ahrefs<\/a>.  Son explorateur de mots-cl\u00e9s vous permet d'analyser le volume de recherche, la difficult\u00e9 des mots-cl\u00e9s et les statistiques avanc\u00e9es de r\u00e9f\u00e9rencement.  Gr\u00e2ce \u00e0 ces donn\u00e9es, vous pouvez trouver des niches o\u00f9 la concurrence est minimale et l'int\u00e9r\u00eat maximal.   <\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Low-Competition_Niche_Ideas\"><\/span>3 id\u00e9es de niche \u00e0 faible concurrence<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Dans cette section, nous allons vous pr\u00e9senter trois id\u00e9es de niche que vous n'avez peut-\u00eatre pas encore envisag\u00e9es. Chacun de ces sujets fait l'objet d'une concurrence relativement faible. Dans certains cas, il n'est pas n\u00e9cessaire de disposer d'une grande expertise pour y acc\u00e9der. Commen\u00e7ons par une niche ax\u00e9e sur la sant\u00e9.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_At-Home_Gym\"><\/span>1. Salle de sport \u00e0 domicile<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>L'id\u00e9e de s'entra\u00eener \u00e0 la maison n'a jamais \u00e9t\u00e9 rare. Cependant, pour des raisons \u00e9videntes, le concept des salles de sport \"\u00e0 domicile\" a pris du retard. <a href=\"https:\/\/www.washingtonpost.com\/road-to-recovery\/2021\/01\/07\/home-fitness-boom\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">un grand pas en avant<\/a> pendant la pand\u00e9mie. De nombreuses personnes sont pass\u00e9es d'un poids ou deux \u00e0 des salles de sport complexes \u00e0 domicile avec des \u00e9quipements professionnels.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"890\" height=\"596\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/11\/at-home-gym.png\" alt=\"Recherche de mat\u00e9riel de gymnastique \u00e0 domicile\" class=\"wp-image-7540\" style=\"width:800px\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/11\/at-home-gym.png 890w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/11\/at-home-gym-300x201.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/11\/at-home-gym-768x514.png 768w\" sizes=\"auto, (max-width: 890px) 100vw, 890px\" \/><\/figure>\n\n\n\n<p>Le cr\u00e9neau des salles de sport \u00e0 domicile peut avoir de multiples variantes. Vous pouvez vous concentrer sur la publication d'avis sur l'\u00e9quipement domestique et sur la vente d'articles de sport. <a href=\"https:\/\/prettylinks.com\/fr\/blog\/advanced-affiliate-marketing-strategies\/\" target=\"_blank\" rel=\"noreferrer noopener\">utiliser des liens d'affiliation pour g\u00e9n\u00e9rer des revenus<\/a>. Vous pouvez \u00e9galement donner des conseils sur l'am\u00e9nagement d'une salle de sport \u00e0 domicile dans le cadre d'un budget limit\u00e9 et pr\u00e9senter diff\u00e9rents plans d'entra\u00eenement. <\/p>\n\n\n\n<p>Gardez \u00e0 l'esprit que l'\u00e9quipement d'exercice g\u00e9n\u00e9ral et les plans d'entra\u00eenement sont tous deux <em>incroyablement <\/em>niches concurrentielles. Par cons\u00e9quent, si vous souhaitez exploiter le march\u00e9 \u00e0 faible concurrence, vous devrez axer votre contenu et vos recommandations de produits sur l'exercice physique \u00e0 domicile.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_At-Home_Office_Setups\"><\/span>2. Bureau \u00e0 domicile<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Il s'agit l\u00e0 d'un autre exemple de niche qui a gagn\u00e9 en popularit\u00e9 pendant la pand\u00e9mie. Une grande partie de la population travaillant d\u00e9sormais \u00e0 domicile, il est rapidement devenu n\u00e9cessaire d'adapter nos installations aux longues heures de travail.<\/p>\n\n\n\n<p>Si vous consultez les tendances de Google pour les recherches li\u00e9es \u00e0 l'installation d'un bureau \u00e0 domicile, vous constaterez un regain d'int\u00e9r\u00eat significatif \u00e0 partir de 2020. Toutefois, le sujet est encore suffisamment nouveau pour que vous ayez la possibilit\u00e9 de gagner de l'argent avant que la concurrence ne devienne tr\u00e8s forte :<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"691\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/11\/home-office-google-trends-1024x691.png\" alt=\"Le bureau \u00e0 domicile est un exemple de niche \u00e0 faible concurrence. \" class=\"wp-image-7541\" style=\"width:800px\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/11\/home-office-google-trends-1024x691.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/11\/home-office-google-trends-300x202.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/11\/home-office-google-trends-768x518.png 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/11\/home-office-google-trends.png 1206w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Lorsqu'il s'agit de mettre en place un bureau \u00e0 domicile, la plupart des clients recherchent g\u00e9n\u00e9ralement des conseils sur les points suivants :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Quel type de chaise utiliser<\/li>\n\n\n\n<li>L'installation la plus confortable pour de longues heures de travail (par exemple, les bureaux debout, la distance \u00e0 laquelle placer les \u00e9crans, etc.)<\/li>\n\n\n\n<li>Id\u00e9es pour d\u00e9corer leur espace de travail personnel<\/li>\n\n\n\n<li>Comment s\u00e9parer leur domicile de leur lieu de travail<\/li>\n<\/ul>\n\n\n\n<p>Dans ce domaine, vous pourriez \u00eatre enclin \u00e0 recommander les appareils \u00e0 utiliser pour le travail, par exemple un ordinateur portable ou un ordinateur de bureau. Cependant, la niche du mat\u00e9riel informatique est l'un des domaines les plus comp\u00e9titifs dans lequel vous pouvez vous lancer. C'est pourquoi nous vous recommandons d'\u00e9viter les recommandations relatives au mat\u00e9riel informatique et de vous concentrer sur les sujets que nous avons mentionn\u00e9s pr\u00e9c\u00e9demment.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Solar_Energy_Products\"><\/span>3. Produits d'\u00e9nergie solaire<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>L'exploitation de l'\u00e9nergie solaire est <a href=\"https:\/\/www.carbonbrief.org\/solar-is-now-cheapest-electricity-in-history-confirms-iea\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">beaucoup plus facile aujourd'hui<\/a> qu'elle ne l'a jamais \u00e9t\u00e9. Ce principe s'applique que vous soyez un propri\u00e9taire cherchant \u00e0 installer des panneaux solaires ou une personne ordinaire int\u00e9ress\u00e9e par des produits dont l'empreinte carbone est r\u00e9duite.<\/p>\n\n\n\n<p>Le march\u00e9 des produits qui utilisent l'\u00e9nergie solaire de multiples fa\u00e7ons est en pleine expansion. Ces produits peuvent avoir de nombreuses fonctions, depuis la climatisation de votre maison jusqu'au chargement de votre t\u00e9l\u00e9phone.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"959\" height=\"797\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/11\/solar-energy-products.png\" alt=\"Recherche de produits d&#039;\u00e9nergie solaire\" class=\"wp-image-7542\" style=\"width:800px\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/11\/solar-energy-products.png 959w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/11\/solar-energy-products-300x249.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/11\/solar-energy-products-768x638.png 768w\" sizes=\"auto, (max-width: 959px) 100vw, 959px\" \/><\/figure>\n\n\n\n<p>L'objectif principal de cette niche est de fournir des recommandations de produits qui apportent une r\u00e9elle valeur ajout\u00e9e \u00e0 vos lecteurs. De nombreux gadgets fonctionnant \u00e0 l'\u00e9nergie solaire ont des fonctionnalit\u00e9s tr\u00e8s limit\u00e9es. Il est donc essentiel de se concentrer sur des produits que vous utiliseriez dans votre propre vie. Sinon, vous risquez de vous ali\u00e9ner votre public. <\/p>\n\n\n\n<p>Le fait de fournir un retour d'information honn\u00eate et de pr\u00e9senter aux lecteurs des produits qui peuvent les aider \u00e0 r\u00e9duire leur empreinte carbone devrait se traduire par une augmentation du nombre de visiteurs. <a href=\"https:\/\/prettylinks.com\/fr\/blog\/increase-engagement-conversions\/\" target=\"_blank\" rel=\"noreferrer noopener\">un public engag\u00e9<\/a>. Les produits fonctionnant \u00e0 l'\u00e9nergie solaire sont susceptibles de devenir de plus en plus populaires au fil du temps, et c'est donc le bon moment pour se lancer dans ce cr\u00e9neau.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Identifier des id\u00e9es de niche \u00e0 faible concurrence et \u00e0 r\u00e9el potentiel peut s'av\u00e9rer difficile. Certains sujets n'ont pas beaucoup de concurrence parce qu'ils sont limit\u00e9s. <a href=\"https:\/\/prettylinks.com\/fr\/blog\/affiliate-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">potentiel de mon\u00e9tisation<\/a> ou de l'int\u00e9r\u00eat g\u00e9n\u00e9ral. Cependant, dans certains cas, vous tomberez sur une niche qui est sur le point d'exploser, et vous serez tout simplement en avance sur la courbe.<\/p>\n\n\n\n<p>Voici quelques-unes de nos id\u00e9es de niche \u00e0 faible concurrence pr\u00e9f\u00e9r\u00e9es :<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Salle de sport \u00e0 domicile<\/li>\n\n\n\n<li>Bureau \u00e0 domicile<\/li>\n\n\n\n<li>Produits d'\u00e9nergie solaire<\/li>\n<\/ol>\n\n\n\n<p><em>Avez-vous des questions sur la mani\u00e8re d'identifier les cr\u00e9neaux \u00e0 faible concurrence ? <\/em>Parlons-en dans les commentaires ci-dessous !<\/p>\n\n\n\n<p>Si vous avez aim\u00e9 cet article, n'oubliez pas de nous suivre sur <a href=\"https:\/\/www.facebook.com\/prettylink\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Facebook<\/strong><\/a>, <a href=\"https:\/\/twitter.com\/prettylink?lang=en\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Twitter<\/strong><\/a>, <a href=\"https:\/\/www.pinterest.com\/memberpressplugin\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Pinterest<\/strong><\/a>et <a href=\"https:\/\/www.linkedin.com\/showcase\/pretty-links\/?viewAsMember=true\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>LinkedIn<\/strong><\/a>! Et n'oubliez pas de vous inscrire \u00e0 notre newsletter !<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Plus une niche est concurrentielle, plus il est difficile d'y p\u00e9n\u00e9trer. Cela signifie que d\u00e9marrer une activit\u00e9 en ligne dans l'un de ces domaines peut ressembler \u00e0 un combat difficile. Les niches \u00e0 faible concurrence n\u00e9cessitent moins d'efforts pour se classer et, dans de nombreux cas, elles peuvent \u00eatre tr\u00e8s rentables. Le v\u00e9ritable d\u00e9fi consiste \u00e0 identifier ces opportunit\u00e9s....<\/p>","protected":false},"author":11450,"featured_media":8393,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[51,57],"tags":[18,378],"class_list":["post-7539","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advice","category-affiliate-marketing","tag-affiliate-marketing","tag-niche"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Identifying low-competition niche ideas can be a challenge, but it&#039;s one that can yield high rewards. 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