{"id":2590,"date":"2020-07-02T17:00:00","date_gmt":"2020-07-02T17:00:00","guid":{"rendered":"https:\/\/prettylinks.com\/?p=2590"},"modified":"2021-05-11T14:50:51","modified_gmt":"2021-05-11T14:50:51","slug":"introduction-to-open-graph-meta-tags","status":"publish","type":"post","link":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/","title":{"rendered":"Comment configurer les m\u00e9tabalises Open Graph \u00e0 l'aide de PrettyLinks"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contenu<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69db5703a1c4e\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69db5703a1c4e\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#An_Introduction_to_Open_Graph_Meta_Tags\" >Introduction aux m\u00e9tabalises Open Graph<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#How_to_Set_Up_Open_Graph_Meta_Tags_Using_PrettyLinks\" >Comment configurer les m\u00e9tabalises Open Graph \u00e0 l'aide de PrettyLinks<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#2_Tips_for_Using_Open_Graph_Meta_Tags_Effectively\" >2 conseils pour utiliser efficacement les m\u00e9tabalises Open Graph<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#1_Set_Each_Meta_Tag_Appropriately\" >1. D\u00e9finir chaque balise m\u00e9ta de mani\u00e8re appropri\u00e9e<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#2_Use_Open_Graph_Meta_Tags_On_a_Per-Link_Basis\" >2. Utiliser les m\u00e9tabalises Open Graph pour chaque lien<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>L'un des meilleurs moyens d'atteindre un public plus large est de partager votre contenu sur les m\u00e9dias sociaux. Malheureusement, le simple fait de partager le lien de votre contenu sur vos profils laisse une grande part de ce qui est post\u00e9 au hasard.<\/p>\n\n\n\n<p>Entrer \"<a href=\"http:\/\/ogp.me\/\" target=\"_blank\" rel=\"noopener noreferrer\">Graphique ouvert\"<\/a>\u00a0les m\u00e9tabalises. Ces \u00e9l\u00e9ments, lorsqu'ils sont utilis\u00e9s correctement, peuvent stimuler vos retours sur les m\u00e9dias sociaux. En fait, il a \u00e9t\u00e9 prouv\u00e9 que les balises m\u00e9ta <a href=\"https:\/\/blog.kissmetrics.com\/open-graph-meta-tags\/\" target=\"_blank\" rel=\"noopener noreferrer\">augmenter le nombre de clics<\/a> et attirer un trafic plus cibl\u00e9.<\/p>\n\n\n\n<p>Dans ce billet, nous pr\u00e9senterons un <a href=\"https:\/\/prettylinks.com\/fr\/about\/\" target=\"_blank\" rel=\"noopener noreferrer\">PrettyLinks<\/a> caract\u00e9ristique - <a href=\"https:\/\/prettylinks.com\/fr\/docs\/adding-open-graph-meta-tags\/\" target=\"_blank\" rel=\"noopener noreferrer\">Balises m\u00e9ta Open Graph<\/a>. Nous discuterons des utilisations et des avantages de ces \u00e9l\u00e9ments, puis nous vous montrerons comment les mettre en place avec le plugin. Nous partagerons \u00e9galement deux conseils pour les utiliser le plus efficacement possible. C'est parti !<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"An_Introduction_to_Open_Graph_Meta_Tags\"><\/span>Introduction aux m\u00e9tabalises Open Graph<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div class=\"wp-block-image wp-image-2591\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"995\" height=\"113\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/short-head-scripts-1.jpeg\" alt=\"Un exemple de balises m\u00e9ta d&#039;un court Head Script en PrettyLinks\" class=\"wp-image-2591\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/short-head-scripts-1.jpeg 995w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/short-head-scripts-1-300x34.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/short-head-scripts-1-768x87.jpeg 768w\" sizes=\"auto, (max-width: 995px) 100vw, 995px\" \/><figcaption>Les balises m\u00e9ta Open Graph sont un moyen facile d'am\u00e9liorer le contenu que vous partagez sur vos profils sociaux.<\/figcaption><\/figure><\/div>\n\n\n\n<p><a href=\"https:\/\/www.shopify.com\/partners\/blog\/open-graph-tags\" target=\"_blank\" rel=\"noopener noreferrer\">Graphique ouvert<\/a> Les m\u00e9tabalises sont des extraits de texte qui communiquent le contenu d'une page aux m\u00e9dias sociaux (tels que Facebook et Twitter). Cependant, elles sont l\u00e9g\u00e8rement diff\u00e9rentes des balises m\u00e9ta standard, car celles-ci sont utilis\u00e9es pour les pages de r\u00e9sultats des moteurs de recherche (SERP).<\/p>\n\n\n\n<p>Ces balises - qu'il s'agisse de m\u00e9ta standard ou d'Open Graph - contiennent <a href=\"https:\/\/blog.kissmetrics.com\/open-graph-meta-tags\/\" target=\"_blank\" rel=\"noopener noreferrer\">diverses propri\u00e9t\u00e9s<\/a>. Par exemple, une balise m\u00e9ta typique peut \u00eatre aussi courte et simple que celle pr\u00e9sent\u00e9e ci-dessus, ou longue et d\u00e9taill\u00e9e :<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"1038\" height=\"153\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/long-head-scripts-1.jpeg\" alt=\"Un exemple de balises m\u00e9ta d&#039;un long Head Script sur PrettyLinks\" class=\"wp-image-2592\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/long-head-scripts-1.jpeg 1038w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/long-head-scripts-1-300x44.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/long-head-scripts-1-1024x151.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/long-head-scripts-1-768x113.jpeg 768w\" sizes=\"auto, (max-width: 1038px) 100vw, 1038px\" \/><\/figure><\/div>\n\n\n\n<p>En utilisant les m\u00e9tabalises Open Graph, vous pouvez renforcer consid\u00e9rablement votre strat\u00e9gie de contenu actuelle. Voici comment :<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Ils vous permettent de mieux contr\u00f4ler ce que les sites de m\u00e9dias sociaux collectent \u00e0 partir de vos liens.<\/li><li>En affichant un contenu plus pr\u00e9cis, vous pouvez augmenter les taux de clics (CTR). Cela a \u00e9t\u00e9 prouv\u00e9 <a href=\"https:\/\/developers.facebook.com\/blog\/post\/2012\/05\/17\/developer-spotlight--tumblr\/\" target=\"_blank\" rel=\"noopener noreferrer\">par Tumblr<\/a> (soit une augmentation de 250%) ainsi que des <a href=\"https:\/\/www.quicksprout.com\/2013\/03\/25\/social-media-meta-tags-how-to-use-open-graph-and-cards\/\" target=\"_blank\" rel=\"noopener noreferrer\">Neil Patel<\/a> (une augmentation de 174%).<\/li><\/ul>\n\n\n\n<p>Heureusement, la mise en place des m\u00e9tabalises Open Graph n'est pas aussi difficile qu'il n'y para\u00eet. C'est particuli\u00e8rement vrai lorsqu'on utilise un outil de cr\u00e9ation de liens d\u00e9di\u00e9 tel que <a href=\"https:\/\/prettylinks.com\/fr\/about\/\" target=\"_blank\" rel=\"noopener noreferrer\">PrettyLinks<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Set_Up_Open_Graph_Meta_Tags_Using_PrettyLinks\"><\/span>Comment configurer les m\u00e9tabalises Open Graph \u00e0 l'aide de PrettyLinks<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"1355\" height=\"270\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2.jpeg\" alt=\"\" class=\"wp-image-2365\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2.jpeg 1355w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2-300x60.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2-1024x204.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2-768x153.jpeg 768w\" sizes=\"auto, (max-width: 1355px) 100vw, 1355px\" \/><\/figure><\/div>\n\n\n\n<p>Une fois <a href=\"https:\/\/prettylinks.com\/fr\/docs\/manual-installation\/\" target=\"_blank\" rel=\"noopener noreferrer\">install\u00e9 et activ\u00e9<\/a> sur votre site, PrettyLinks vous permet de raccourcir, de marquer et de suivre les liens de votre site web. Il comprend \u00e9galement un <a href=\"https:\/\/prettylinks.com\/fr\/features\/\" target=\"_blank\" rel=\"noopener noreferrer\">diverses fonctions de liaison avanc\u00e9es<\/a>y compris les balises m\u00e9ta Open Graph.<\/p>\n\n\n\n<p>Il y a deux fa\u00e7ons de <a href=\"https:\/\/prettylinks.com\/fr\/docs\/adding-open-graph-meta-tags\/\" target=\"_blank\" rel=\"noopener noreferrer\">d\u00e9finir les balises m\u00e9ta Open Graph<\/a> dans PrettyLinks - globalement et par lien. Pour d\u00e9finir les balises globalement, allez sur <em>PrettyLinks <\/em>&gt; <em>Options<\/em> &gt; <em>Liens <\/em>dans WordPress. Faites d\u00e9filer vers le bas jusqu'\u00e0 <em>Scripts de la t\u00eate mondiale<\/em> et ins\u00e9rez votre balise m\u00e9ta :<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"1687\" height=\"749\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/global-options-1.jpeg\" alt=\"Options globales en PrettyLinks\" class=\"wp-image-2594\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/global-options-1.jpeg 1687w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/global-options-1-300x133.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/global-options-1-1024x455.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/global-options-1-768x341.jpeg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/global-options-1-1536x682.jpeg 1536w\" sizes=\"auto, (max-width: 1687px) 100vw, 1687px\" \/><\/figure><\/div>\n\n\n\n<p>Cliquez sur <em>Mise \u00e0 jour, <\/em>et la balise m\u00e9ta sera appliqu\u00e9e \u00e0 tous les liens (\u00e0 l'exception de ceux qui ont une balise <em>301<\/em>, <em>302<\/em>et <em>307<\/em> redirects) que vous avez cr\u00e9\u00e9s dans PrettyLinks.<\/p>\n\n\n\n<p>De m\u00eame, vous pouvez ajouter ces balises \u00e0 chaque lien individuel (ce que nous recommandons). Pour ce faire, rendez-vous sur <em>PrettyLinks <\/em>&gt; <em>PrettyLinks<\/em> et s\u00e9lectionnez <em>Editer<\/em>&nbsp;sous le lien de votre choix. Ouvrir <em>Options Pro<\/em>et ajoutez votre balise m\u00e9ta \u00e0 <em>Scripts de t\u00eate<\/em>:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"1666\" height=\"507\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/pro-options-1.jpeg\" alt=\"Options pro en PrettyLinks\" class=\"wp-image-2593\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/pro-options-1.jpeg 1666w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/pro-options-1-300x91.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/pro-options-1-1024x312.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/pro-options-1-768x234.jpeg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/pro-options-1-1536x467.jpeg 1536w\" sizes=\"auto, (max-width: 1666px) 100vw, 1666px\" \/><\/figure><\/div>\n\n\n\n<p>Gardez \u00e0 l'esprit que les m\u00e9tabalises Open Graph - qu'elles soient utilis\u00e9es globalement ou par lien - n'ont pas d'effet sur la qualit\u00e9 de l'information. <em>pas <\/em>travailler avec <em>301<\/em>, <em>302<\/em>et <em>307<\/em> de type \"redirections\". Cependant, vous avez <a href=\"https:\/\/prettylinks.com\/fr\/blog\/link-redirect-types\/\" target=\"_blank\" rel=\"noopener noreferrer\">autres options de redirection<\/a> \u00e0 choisir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Tips_for_Using_Open_Graph_Meta_Tags_Effectively\"><\/span>2 conseils pour utiliser efficacement les m\u00e9tabalises Open Graph<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Il ne suffit pas d'ajouter des m\u00e9tabalises Open Graph \u00e0 vos liens, il faut aussi s'assurer de les utiliser le plus efficacement possible. Voyons deux fa\u00e7ons de le faire.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Set_Each_Meta_Tag_Appropriately\"><\/span>1. D\u00e9finir chaque balise m\u00e9ta de mani\u00e8re appropri\u00e9e<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<div class=\"wp-block-image wp-image-2595\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"250\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/meta-tags-1.jpg\" alt=\"Exemple de balises m\u00e9ta d&#039;un site web\" class=\"wp-image-2595\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/meta-tags-1.jpg 1200w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/meta-tags-1-300x63.jpg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/meta-tags-1-1024x213.jpg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/meta-tags-1-768x160.jpg 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption>Chaque propri\u00e9t\u00e9 m\u00e9ta a une fonction diff\u00e9rente, c'est pourquoi il est important de les d\u00e9finir s\u00e9par\u00e9ment.<\/figcaption><\/figure><\/div>\n\n\n\n<p>Au sein de chaque <em>Texte de t\u00eate<\/em> sont des propri\u00e9t\u00e9s de balises m\u00e9ta - des \u00e9l\u00e9ments de code individuels qui fournissent des instructions sur ce qu'il faut afficher. Il s'agit notamment des \u00e9l\u00e9ments suivants <em>titre<\/em>, <em>description<\/em>, <em>image<\/em>et bien d'autres choses encore. Par d\u00e9faut, les m\u00e9tabalises peuvent \u00eatre incorrectes ou mal d\u00e9finies. En les d\u00e9finissant correctement, on peut accro\u00eetre leur efficacit\u00e9.<\/p>\n\n\n\n<p>Heureusement, <a href=\"https:\/\/www.quicksprout.com\/2013\/03\/25\/social-media-meta-tags-how-to-use-open-graph-and-cards\/\" target=\"_blank\" rel=\"noopener noreferrer\">param\u00e9trer correctement chaque balise m\u00e9ta<\/a> et de mani\u00e8re appropri\u00e9e n'est pas difficile. C'est particuli\u00e8rement vrai lorsque vous les utilisez pour chaque lien. Pour commencer, vous devez d'abord avoir une id\u00e9e de ce qu'est un <a href=\"https:\/\/css-tricks.com\/essential-meta-tags-social-media\/\" target=\"_blank\" rel=\"noopener noreferrer\">la signification de chaque propri\u00e9t\u00e9<\/a>. A partir de l\u00e0, vous pouvez d\u00e9finir chaque <em>Texte de t\u00eate<\/em> pour r\u00e9pondre \u00e0 vos besoins.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Use_Open_Graph_Meta_Tags_On_a_Per-Link_Basis\"><\/span>2. Utiliser les m\u00e9tabalises Open Graph pour chaque lien<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<div class=\"wp-block-image wp-image-2181\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"1132\" height=\"529\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/03\/Pro_options.png\" alt=\"PrettyLinks pro options\" class=\"wp-image-2181\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/03\/Pro_options.png 1132w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/03\/Pro_options-300x140.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/03\/Pro_options-1024x479.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/03\/Pro_options-768x359.png 768w\" sizes=\"auto, (max-width: 1132px) 100vw, 1132px\" \/><figcaption>En d\u00e9finissant des balises m\u00e9ta pour chaque lien, vous pouvez am\u00e9liorer leur efficacit\u00e9.<\/figcaption><\/figure><\/div>\n\n\n\n<p>Comme indiqu\u00e9 ci-dessus, il est possible de d\u00e9finir les balises m\u00e9ta Open Graph de mani\u00e8re globale ou par lien. Cependant, il est pr\u00e9f\u00e9rable de les d\u00e9finir par lien, car elles am\u00e9liorent les informations que vous partagez avec les m\u00e9dias sociaux en les rendant plus sp\u00e9cifiques.<\/p>\n\n\n\n<p>Les instructions ci-dessus expliquent clairement comment d\u00e9finir ces balises m\u00e9ta. Toutefois, il existe quelques astuces qui vous permettront d'en tirer le meilleur parti :<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Modifiez les propri\u00e9t\u00e9s en fonction du r\u00e9seau social. <\/strong>Par exemple, vous pouvez inclure des descriptions plus longues et des images plus grandes sur Facebook que sur Twitter.<\/li><li><strong>Utiliser les interactions avec les followers pour d\u00e9terminer les futures inclusions.<\/strong> Vos lecteurs r\u00e9agissent-ils \u00e0 des descriptions plus concises ou \u00e0 des images plus grandes ? Utilisez ces informations pour am\u00e9liorer vos balises m\u00e9ta \u00e0 l'avenir.<\/li><\/ul>\n\n\n\n<p>L'avantage des balises m\u00e9ta Open Graph par lien est la flexibilit\u00e9 qu'elles offrent. Pour tirer pleinement parti de cette flexibilit\u00e9, nous vous recommandons de vous familiariser avec les \u00e9l\u00e9ments suivants <a href=\"http:\/\/ogp.me\/\" target=\"_blank\" rel=\"noopener noreferrer\">la vari\u00e9t\u00e9 des propri\u00e9t\u00e9s<\/a> disponible.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Lorsque vous partagez votre contenu sur les m\u00e9dias sociaux, vous souhaitez qu'il soit aussi attrayant que possible. Gr\u00e2ce aux balises m\u00e9ta Open Graph, vous pouvez toujours vous assurer que votre contenu est affich\u00e9 comme il se doit. Cela favorise l'engagement des lecteurs et peut m\u00eame augmenter le trafic vers votre site.<\/p>\n\n\n\n<p>Dans cet article, nous vous avons pr\u00e9sent\u00e9 les balises m\u00e9ta Open Graph et comment les configurer correctement \u00e0 l'aide de la fonction <a href=\"https:\/\/prettylinks.com\/fr\/about\/\" target=\"_blank\" rel=\"noopener noreferrer\">PrettyLinks<\/a>. Cela vous permet de partager plus pr\u00e9cis\u00e9ment le contenu sur vos profils de m\u00e9dias sociaux, ce qui constitue un \u00e9l\u00e9ment essentiel de votre strat\u00e9gie de contenu.<\/p>\n\n\n\n<p><em>Vous avez des questions sur les balises m\u00e9ta Open Graph ou sur la mani\u00e8re dont vous pouvez commencer \u00e0 les utiliser sur votre site ? <\/em>Faites-nous part de vos commentaires dans la section ci-dessous !<\/p>\n\n\n\n<p>Si vous avez aim\u00e9 cet article, n'oubliez pas de nous suivre sur<a href=\"https:\/\/www.facebook.com\/prettylink\/\"> <strong>Facebook<\/strong><\/a>,<a href=\"https:\/\/twitter.com\/prettylink?lang=en\"> <strong>Twitter<\/strong><\/a>et<a href=\"https:\/\/www.linkedin.com\/showcase\/pretty-links\/?viewAsMember=true\"> <strong>LinkedIn<\/strong><\/a>! Et n'oubliez pas de vous inscrire dans le <a href=\"https:\/\/prettylinks.com\/go\/box\/\" title=\"Lien d&#039;affiliation de la bo\u00eete\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">bo\u00eete<\/a> ci-dessous.<\/p>","protected":false},"excerpt":{"rendered":"<p>L'un des meilleurs moyens d'atteindre un public plus large est de partager votre contenu sur les m\u00e9dias sociaux. Malheureusement, le simple fait de partager le lien de votre contenu sur vos profils laisse une grande part de ce qui est post\u00e9 au hasard. C'est l\u00e0 qu'interviennent les balises m\u00e9ta \"Open Graph\". Ces \u00e9l\u00e9ments, lorsqu'ils sont utilis\u00e9s correctement, peuvent augmenter vos retours sur les m\u00e9dias sociaux. En fait, les m\u00e9ta...<\/p>","protected":false},"author":11450,"featured_media":2618,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[47,50,59],"tags":[96,100,99,60],"class_list":["post-2590","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-tos","category-pretty-links","category-social-marketing","tag-content-marketing","tag-meta-tags","tag-open-graph-meta-tags","tag-social-media"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Sharing your content on social media helps it reach a wider audience, but your content may not always transfer properly. Open Graph meta tags can be used to improve your content sharing - here&#039;s how!\" \/>\n\t<meta name=\"robots\" content=\"max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n\t<meta name=\"author\" content=\"John Hughes\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.5.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"fr_FR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"PrettyLinks\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"How to Set Up Open Graph Meta Tags Using PrettyLinks\" \/>\n\t\t<meta property=\"og:description\" content=\"Sharing your content on social media helps it reach a wider audience, but your content may not always transfer properly. Open Graph meta tags can be used to improve your content sharing - here&#039;s how!\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/02\/Open-graph-meta-tags@2x.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/02\/Open-graph-meta-tags@2x.png\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1480\" \/>\n\t\t<meta property=\"og:image:height\" content=\"987\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2020-07-02T17:00:00+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2021-05-11T14:50:51+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"How to Set Up Open Graph Meta Tags Using PrettyLinks\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Sharing your content on social media helps it reach a wider audience, but your content may not always transfer properly. Open Graph meta tags can be used to improve your content sharing - here&#039;s how!\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/02\/Open-graph-meta-tags@2x.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/introduction-to-open-graph-meta-tags\\\/#blogposting\",\"name\":\"How to Set Up Open Graph Meta Tags Using PrettyLinks\",\"headline\":\"How to Set Up Open Graph Meta Tags Using PrettyLinks\",\"author\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/author\\\/johnwordcandy-co\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/prettylinks.com\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/Open-graph-meta-tags@2x.png\",\"width\":1480,\"height\":987},\"datePublished\":\"2020-07-02T17:00:00-06:00\",\"dateModified\":\"2021-05-11T14:50:51-06:00\",\"inLanguage\":\"fr-FR\",\"commentCount\":2,\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/introduction-to-open-graph-meta-tags\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/introduction-to-open-graph-meta-tags\\\/#webpage\"},\"articleSection\":\"How Tos, Pretty Links, Social Marketing, content marketing, meta tags, open graph meta tags, social media\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/introduction-to-open-graph-meta-tags\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/prettylinks.com\\\/fr\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/category\\\/marketing\\\/#listItem\",\"name\":\"Marketing\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/category\\\/marketing\\\/#listItem\",\"position\":2,\"name\":\"Marketing\",\"item\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/category\\\/marketing\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/category\\\/marketing\\\/social-marketing\\\/#listItem\",\"name\":\"Social Marketing\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/category\\\/marketing\\\/social-marketing\\\/#listItem\",\"position\":3,\"name\":\"Social Marketing\",\"item\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/category\\\/marketing\\\/social-marketing\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/introduction-to-open-graph-meta-tags\\\/#listItem\",\"name\":\"How to Set Up Open Graph Meta Tags Using PrettyLinks\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/category\\\/marketing\\\/#listItem\",\"name\":\"Marketing\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/introduction-to-open-graph-meta-tags\\\/#listItem\",\"position\":4,\"name\":\"How to Set Up Open Graph Meta Tags Using PrettyLinks\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/category\\\/marketing\\\/social-marketing\\\/#listItem\",\"name\":\"Social Marketing\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/#organization\",\"name\":\"PrettyLinks\",\"description\":\"Top Affiliate Link & URL Shortener for WordPress\",\"url\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/author\\\/johnwordcandy-co\\\/#author\",\"url\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/author\\\/johnwordcandy-co\\\/\",\"name\":\"John Hughes\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/introduction-to-open-graph-meta-tags\\\/#authorImage\",\"url\":\"https:\\\/\\\/prettylinks.com\\\/wp-content\\\/litespeed\\\/avatar\\\/d2268e9193bd9486ff7dc3b65d739486.jpg?ver=1775847414\",\"width\":96,\"height\":96,\"caption\":\"John Hughes\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/introduction-to-open-graph-meta-tags\\\/#webpage\",\"url\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/introduction-to-open-graph-meta-tags\\\/\",\"name\":\"How to Set Up Open Graph Meta Tags Using PrettyLinks\",\"description\":\"Sharing your content on social media helps it reach a wider audience, but your content may not always transfer properly. Open Graph meta tags can be used to improve your content sharing - here's how!\",\"inLanguage\":\"fr-FR\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/introduction-to-open-graph-meta-tags\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/author\\\/johnwordcandy-co\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/author\\\/johnwordcandy-co\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/prettylinks.com\\\/wp-content\\\/uploads\\\/2018\\\/02\\\/Open-graph-meta-tags@2x.png\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/introduction-to-open-graph-meta-tags\\\/#mainImage\",\"width\":1480,\"height\":987},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/blog\\\/introduction-to-open-graph-meta-tags\\\/#mainImage\"},\"datePublished\":\"2020-07-02T17:00:00-06:00\",\"dateModified\":\"2021-05-11T14:50:51-06:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/\",\"name\":\"PrettyLinks\",\"description\":\"Top Affiliate Link & URL Shortener for WordPress\",\"inLanguage\":\"fr-FR\",\"publisher\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/fr\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>How to Set Up Open Graph Meta Tags Using PrettyLinks<\/title>\n\n","aioseo_head_json":{"title":"Comment configurer les m\u00e9tabalises Open Graph \u00e0 l'aide de PrettyLinks","description":"Le partage de votre contenu sur les m\u00e9dias sociaux vous permet d'atteindre un public plus large, mais votre contenu n'est pas toujours transf\u00e9r\u00e9 correctement. Les balises m\u00e9ta Open Graph peuvent \u00eatre utilis\u00e9es pour am\u00e9liorer le partage de votre contenu - voici comment !","canonical_url":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/","robots":"max-snippet:-1, max-image-preview:large, max-video-preview:-1","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#blogposting","name":"How to Set Up Open Graph Meta Tags Using PrettyLinks","headline":"How to Set Up Open Graph Meta Tags Using PrettyLinks","author":{"@id":"https:\/\/prettylinks.com\/fr\/blog\/author\/johnwordcandy-co\/#author"},"publisher":{"@id":"https:\/\/prettylinks.com\/fr\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/02\/Open-graph-meta-tags@2x.png","width":1480,"height":987},"datePublished":"2020-07-02T17:00:00-06:00","dateModified":"2021-05-11T14:50:51-06:00","inLanguage":"fr-FR","commentCount":2,"mainEntityOfPage":{"@id":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#webpage"},"isPartOf":{"@id":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#webpage"},"articleSection":"How Tos, Pretty Links, Social Marketing, content marketing, meta tags, open graph meta tags, social media"},{"@type":"BreadcrumbList","@id":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/fr#listItem","position":1,"name":"Home","item":"https:\/\/prettylinks.com\/fr","nextItem":{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/fr\/blog\/category\/marketing\/#listItem","name":"Marketing"}},{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/fr\/blog\/category\/marketing\/#listItem","position":2,"name":"Marketing","item":"https:\/\/prettylinks.com\/fr\/blog\/category\/marketing\/","nextItem":{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/fr\/blog\/category\/marketing\/social-marketing\/#listItem","name":"Social Marketing"},"previousItem":{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/fr#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/fr\/blog\/category\/marketing\/social-marketing\/#listItem","position":3,"name":"Social Marketing","item":"https:\/\/prettylinks.com\/fr\/blog\/category\/marketing\/social-marketing\/","nextItem":{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#listItem","name":"How to Set Up Open Graph Meta Tags Using PrettyLinks"},"previousItem":{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/fr\/blog\/category\/marketing\/#listItem","name":"Marketing"}},{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#listItem","position":4,"name":"How to Set Up Open Graph Meta Tags Using PrettyLinks","previousItem":{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/fr\/blog\/category\/marketing\/social-marketing\/#listItem","name":"Social Marketing"}}]},{"@type":"Organization","@id":"https:\/\/prettylinks.com\/fr\/#organization","name":"PrettyLinks","description":"Top Affiliate Link & URL Shortener for WordPress","url":"https:\/\/prettylinks.com\/fr\/"},{"@type":"Person","@id":"https:\/\/prettylinks.com\/fr\/blog\/author\/johnwordcandy-co\/#author","url":"https:\/\/prettylinks.com\/fr\/blog\/author\/johnwordcandy-co\/","name":"John Hughes","image":{"@type":"ImageObject","@id":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#authorImage","url":"https:\/\/prettylinks.com\/wp-content\/litespeed\/avatar\/d2268e9193bd9486ff7dc3b65d739486.jpg?ver=1775847414","width":96,"height":96,"caption":"John Hughes"}},{"@type":"WebPage","@id":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#webpage","url":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/","name":"How to Set Up Open Graph Meta Tags Using PrettyLinks","description":"Sharing your content on social media helps it reach a wider audience, but your content may not always transfer properly. Open Graph meta tags can be used to improve your content sharing - here's how!","inLanguage":"fr-FR","isPartOf":{"@id":"https:\/\/prettylinks.com\/fr\/#website"},"breadcrumb":{"@id":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#breadcrumblist"},"author":{"@id":"https:\/\/prettylinks.com\/fr\/blog\/author\/johnwordcandy-co\/#author"},"creator":{"@id":"https:\/\/prettylinks.com\/fr\/blog\/author\/johnwordcandy-co\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/02\/Open-graph-meta-tags@2x.png","@id":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#mainImage","width":1480,"height":987},"primaryImageOfPage":{"@id":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/#mainImage"},"datePublished":"2020-07-02T17:00:00-06:00","dateModified":"2021-05-11T14:50:51-06:00"},{"@type":"WebSite","@id":"https:\/\/prettylinks.com\/fr\/#website","url":"https:\/\/prettylinks.com\/fr\/","name":"PrettyLinks","description":"Top Affiliate Link & URL Shortener for WordPress","inLanguage":"fr-FR","publisher":{"@id":"https:\/\/prettylinks.com\/fr\/#organization"}}]},"og:locale":"fr_FR","og:site_name":"PrettyLinks","og:type":"article","og:title":"How to Set Up Open Graph Meta Tags Using PrettyLinks","og:description":"Sharing your content on social media helps it reach a wider audience, but your content may not always transfer properly. Open Graph meta tags can be used to improve your content sharing - here's how!","og:url":"https:\/\/prettylinks.com\/fr\/blog\/introduction-to-open-graph-meta-tags\/","og:image":"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/02\/Open-graph-meta-tags@2x.png","og:image:secure_url":"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/02\/Open-graph-meta-tags@2x.png","og:image:width":1480,"og:image:height":987,"article:published_time":"2020-07-02T17:00:00+00:00","article:modified_time":"2021-05-11T14:50:51+00:00","twitter:card":"summary_large_image","twitter:title":"How to Set Up Open Graph Meta Tags Using PrettyLinks","twitter:description":"Sharing your content on social media helps it reach a wider audience, but your content may not always transfer properly. Open Graph meta tags can be used to improve your content sharing - here's how!","twitter:image":"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/02\/Open-graph-meta-tags@2x.png"},"aioseo_meta_data":{"post_id":"2590","title":null,"description":"Le partage de votre contenu sur les m\u00e9dias sociaux vous permet d'atteindre un public plus large, mais votre contenu n'est pas toujours transf\u00e9r\u00e9 correctement. Les balises m\u00e9ta Open Graph peuvent \u00eatre utilis\u00e9es pour am\u00e9liorer le partage de votre contenu - voici comment !","keywords":[{"label":"Open Graph meta tags","value":"Open Graph meta tags"},{"label":"meta tags","value":"meta tags"},{"label":"SEO","value":"SEO"},{"label":"Social Media","value":"Social Media"},{"label":"Pretty Links","value":"Pretty Links"}],"keyphrases":{"focus":{"keyphrase":"Meta Tags","score":90,"analysis":{"keyphraseInTitle":{"title":"Focus Keyphrase in SEO title","description":"Focus Keyphrase found in SEO title.","score":9,"maxScore":9,"error":0},"keyphraseInDescription":{"title":"Focus keyphrase in meta description","description":"Focus keyphrase found in meta description.","score":9,"maxScore":9,"error":0},"keyphraseInURL":{"title":"Focus Keyphrase in URL","description":"Focus Keyphrase used in the URL.","score":5,"maxScore":5,"error":0},"keyphraseInIntroduction":{"title":"Focus keyphrase in introduction","description":"Your Focus keyphrase does not appear in the first paragraph. Make sure the topic is clear immediately.","score":3,"maxScore":9,"error":1},"keyphraseInSubHeadings":{"title":"Focus Keyphrase in Subheadings","description":"Your H2 and H3 subheadings reflects the topic of your copy. Good job!","score":9,"maxScore":9,"error":0},"keyphraseLength":{"title":"Focus keyphrase length","description":"Good job!","score":9,"maxScore":9,"error":0,"length":2},"keyphraseInImageAlt":{"title":"Focus keyphrase in image alt attributes","description":"Focus keyphrase found in image alt attribute(s).","score":9,"maxScore":9,"error":0}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":[],"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":"{\"article\":{\"articleType\":\"BlogPosting\"},\"course\":{\"name\":\"\",\"description\":\"\",\"provider\":\"\"},\"faq\":{\"pages\":[]},\"product\":{\"reviews\":[]},\"recipe\":{\"ingredients\":[],\"instructions\":[],\"keywords\":[]},\"software\":{\"reviews\":[],\"operatingSystems\":[]},\"webPage\":{\"webPageType\":\"WebPage\"}}","pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":{"locations":{"business":{"name":"","businessType":"","image":"","areaServed":"","urls":{"website":"","aboutPage":"","contactPage":""},"address":{"streetLine1":"","streetLine2":"","zipCode":"","city":"","state":"","country":"","addressFormat":"#streetLineOne\n#streetLineTwo\n#city, #state #zipCode"},"contact":{"phone":"","email":"","fax":""},"ids":{"vat":"","tax":"","chamberOfCommerce":""},"payment":{"priceRange":"","currenciesAccepted":"","methods":""}}},"openingHours":{"useDefaults":true,"show":true,"alwaysOpen":false,"use24hFormat":false,"timezone":"","labels":{"closed":"","alwaysOpen":""},"days":{"monday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"tuesday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"wednesday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"thursday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"friday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"saturday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"sunday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"}}}},"seo_analyzer_scan_date":"2025-10-09 22:45:52","breadcrumb_settings":null,"limit_modified_date":false,"open_ai":null,"ai":null,"created":"2020-12-21 17:51:01","updated":"2025-10-15 16:08:56"},"_links":{"self":[{"href":"https:\/\/prettylinks.com\/fr\/wp-json\/wp\/v2\/posts\/2590","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/prettylinks.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/prettylinks.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/prettylinks.com\/fr\/wp-json\/wp\/v2\/users\/11450"}],"replies":[{"embeddable":true,"href":"https:\/\/prettylinks.com\/fr\/wp-json\/wp\/v2\/comments?post=2590"}],"version-history":[{"count":0,"href":"https:\/\/prettylinks.com\/fr\/wp-json\/wp\/v2\/posts\/2590\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/prettylinks.com\/fr\/wp-json\/wp\/v2\/media\/2618"}],"wp:attachment":[{"href":"https:\/\/prettylinks.com\/fr\/wp-json\/wp\/v2\/media?parent=2590"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/prettylinks.com\/fr\/wp-json\/wp\/v2\/categories?post=2590"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/prettylinks.com\/fr\/wp-json\/wp\/v2\/tags?post=2590"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}