{"id":2574,"date":"2018-01-26T18:32:50","date_gmt":"2018-01-26T18:32:50","guid":{"rendered":"https:\/\/prettylinks.com\/?p=2574"},"modified":"2019-12-30T16:50:46","modified_gmt":"2019-12-30T16:50:46","slug":"downsides-to-shortened-links","status":"publish","type":"post","link":"https:\/\/prettylinks.com\/fr\/blog\/downsides-to-shortened-links\/","title":{"rendered":"3 inconv\u00e9nients des liens raccourcis (et comment les combattre)"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contenu<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69ef20ec0bf84\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69ef20ec0bf84\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/prettylinks.com\/fr\/blog\/downsides-to-shortened-links\/#3_Downsides_to_Shortened_Links_And_How_to_Combat_Them\" >3 inconv\u00e9nients des liens raccourcis (et comment les combattre)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/prettylinks.com\/fr\/blog\/downsides-to-shortened-links\/#1_Internet_Users_Can_Be_Wary_of_Clicking_Through\" >1. Les utilisateurs d'Internet peuvent se m\u00e9fier des clics.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/prettylinks.com\/fr\/blog\/downsides-to-shortened-links\/#2_They_Can_Create_Long_Redirect_Processes\" >2. Ils peuvent cr\u00e9er de longs processus de redirection<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/prettylinks.com\/fr\/blog\/downsides-to-shortened-links\/#3_The_Links_May_Not_Always_Work\" >3. Les liens ne fonctionnent pas toujours<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/prettylinks.com\/fr\/blog\/downsides-to-shortened-links\/#How_to_Create_Stellar_Shortened_Links_Using_PrettyLinks\" >Comment cr\u00e9er des liens raccourcis stellaires \u00e0 l'aide de PrettyLinks<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/prettylinks.com\/fr\/blog\/downsides-to-shortened-links\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<p>Le partage de liens est une n\u00e9cessit\u00e9 pour de nombreux blogueurs, propri\u00e9taires de sites web et sp\u00e9cialistes du marketing. Cependant, les liens longs peuvent \u00eatre encombrants, peu attrayants et, dans certains cas, manquer de confiance. Les raccourcisseurs de liens peuvent \u00eatre utiles et pr\u00e9sentent de nombreux avantages, mais ils ont aussi leurs inconv\u00e9nients. S'ils ne sont pas utilis\u00e9s correctement, ils peuvent r\u00e9duire de mani\u00e8re significative <a href=\"https:\/\/en.wikipedia.org\/wiki\/Click-through_rate\" target=\"_blank\" rel=\"noopener noreferrer\">Taux de clics (CTR)<\/a> et entra\u00eenent une diminution du trafic sur le site web.<\/p>\n<p>Les liens raccourcis ne doivent pas \u00eatre entach\u00e9s d'\u00e9l\u00e9ments n\u00e9gatifs. En fait, lorsqu'ils sont utilis\u00e9s correctement, ils peuvent am\u00e9liorer vos campagnes de liens et la fa\u00e7on dont les utilisateurs interagissent avec eux. Toutefois, il se peut que vous deviez apporter quelques modifications \u00e0 vos pratiques actuelles en mati\u00e8re de liens (en particulier en ce qui concerne ce que vous utilisez pour les cr\u00e9er).<\/p>\n<p>Dans ce billet, nous vous pr\u00e9sentons les trois inconv\u00e9nients les plus courants des liens raccourcis. Nous vous montrerons \u00e9galement comment lutter contre chacun de ces inconv\u00e9nients et comment <a href=\"https:\/\/prettylinks.com\/fr\/about\/\" target=\"_blank\" rel=\"noopener noreferrer\">PrettyLinks<\/a> peut vous aider. C'est parti !<\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_Downsides_to_Shortened_Links_And_How_to_Combat_Them\"><\/span>3 inconv\u00e9nients des liens raccourcis (et comment les combattre)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Pour r\u00e9soudre ce probl\u00e8me, il est tout d'abord important de comprendre ce qui suit <em>pourquoi <\/em>Les liens raccourcis peuvent \u00eatre per\u00e7us n\u00e9gativement par les internautes et les probl\u00e8mes qu'ils peuvent causer. Voyons ce qu'il en est.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Internet_Users_Can_Be_Wary_of_Clicking_Through\"><\/span>1. Les utilisateurs d'Internet peuvent se m\u00e9fier des clics.<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<figure id=\"attachment_2460\" aria-describedby=\"caption-attachment-2460\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2460\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/10\/spam-posting.jpeg\" alt=\"Un exemple d&#039;envoi de spam\" width=\"800\" height=\"204\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/10\/spam-posting.jpeg 1193w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/10\/spam-posting-300x76.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/10\/spam-posting-1024x261.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/10\/spam-posting-768x196.jpeg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-2460\" class=\"wp-caption-text\">Les liens frauduleux sont monnaie courante sur l'internet, y compris dans les forums et les commentaires de blogs.<\/figcaption><\/figure>\n<p>Le fait est que de nombreux <a href=\"https:\/\/www.cyren.com\/blog\/articles\/bank-phishing-scam-is-using-shortened-links\" target=\"_blank\" rel=\"noopener noreferrer\">Les spammeurs s'appuient sur les liens raccourcis<\/a> pour dissimuler leur URL. Cela peut mettre les internautes en alerte et les inciter \u00e0 se m\u00e9fier de tout lien suspect (c'est-\u00e0-dire des liens non marqu\u00e9s et non descriptifs).<\/p>\n<p>Il est donc particuli\u00e8rement important de veiller \u00e0 ce que vos liens soient aussi cr\u00e9dibles et authentiques que possible. Voici comment proc\u00e9der :<\/p>\n<ul>\n<li><strong>N'utilisez que des liens de marque. <\/strong>Par exemple, <em>www.mybrand.com\/blogpost<\/em>. Cela vous permet d'ajouter votre marque - comme le nom de votre site web - \u00e0 tous les liens pour ajouter une couche de cr\u00e9dibilit\u00e9.<\/li>\n<li><strong>Utilisation <\/strong><a href=\"https:\/\/yoast.com\/slug\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>limaces descriptives<\/strong><\/a><strong>. <\/strong>Concises (cinq mots ou moins), les phrases descriptives donnent aux internautes une id\u00e9e du contenu de votre lien, ce qui peut les inciter \u00e0 cliquer. En voici un exemple, <em>www.mybrand.com\/downsides-shortened-links<\/em>.<\/li>\n<\/ul>\n<p>Au lieu de <em>juste<\/em> Si vous souhaitez raccourcir vos liens, vous devez consid\u00e9rer le raccourcissement des liens comme un moyen de rendre vos liens plus conviviaux. Cela vous permet de cr\u00e9er des liens attrayants et descriptifs qui attireront l'attention de votre public.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_They_Can_Create_Long_Redirect_Processes\"><\/span>2. Ils peuvent cr\u00e9er de longs processus de redirection<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<figure id=\"attachment_2576\" aria-describedby=\"caption-attachment-2576\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2576\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/link-redirection-options-1.jpg\" alt=\"Le menu d\u00e9roulant &quot;Redirection PrettyLinks\" width=\"800\" height=\"194\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/link-redirection-options-1.jpg 1675w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/link-redirection-options-1-300x73.jpg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/link-redirection-options-1-1024x248.jpg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/link-redirection-options-1-768x186.jpg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/link-redirection-options-1-1536x372.jpg 1536w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-2576\" class=\"wp-caption-text\">Le choix de l'option de redirection appropri\u00e9e am\u00e9liorera l'exp\u00e9rience de l'utilisateur.<\/figcaption><\/figure>\n<p>Lorsqu'on clique sur un lien normal, il est courant qu'il y ait une ou deux redirections. Les outils de raccourcissement gratuits filtrent votre URL \u00e0 travers une vari\u00e9t\u00e9 de redirections. Il s'agit <a href=\"https:\/\/en.ryte.com\/magazine\/the-xxl-redirect-guide-proper-use-of-redirects\" target=\"_blank\" rel=\"noopener noreferrer\">a un impact n\u00e9gatif sur le temps de chargement des pages<\/a>et les utilisateurs risquent de cliquer sur le lien avant d'arriver sur la page finale. La meilleure fa\u00e7on d'\u00e9viter cela est d'utiliser un outil de lien d\u00e9di\u00e9 (plut\u00f4t qu'un service). Voici quelques conseils pour y parvenir efficacement :<\/p>\n<ul>\n<li><strong>Choisissez un outil avec <\/strong><a href=\"https:\/\/prettylinks.com\/fr\/blog\/link-redirect-types\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>diverses options de redirection<\/strong><\/a><strong>. <\/strong>Par exemple, les personnes permanentes ou les <a href=\"https:\/\/prettylinks.com\/fr\/blog\/3-reasons-to-use-temporary-redirects-on-your-site-and-how-to-get-started\/\" target=\"_blank\" rel=\"noopener noreferrer\">redirections temporaires<\/a>. Vous disposez ainsi d'options qui r\u00e9pondent \u00e0 vos besoins et \u00e0 ceux de votre public.<\/li>\n<li><strong>Comprendre quand il est appropri\u00e9 d'utiliser chaque redirection. <\/strong>A <a href=\"https:\/\/prettylinks.com\/fr\/blog\/how-to-implement-301-redirects-on-your-website\/\" target=\"_blank\" rel=\"noopener noreferrer\">redirection permanente<\/a> est la meilleure solution dans la plupart des cas. Cependant, il est bon de savoir quand d'autres types de redirections (comme les redirections temporaires ou les pixels de suivi) seraient plus efficaces.<\/li>\n<\/ul>\n<p>En choisissant vous-m\u00eame le chemin de redirection, vous vous assurez que les visiteurs de votre site web sont redirig\u00e9s de mani\u00e8re appropri\u00e9e. Cela permet \u00e0 vos visiteurs d'\u00eatre dirig\u00e9s vers l'URL cible le plus rapidement possible.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_The_Links_May_Not_Always_Work\"><\/span>3. Les liens ne fonctionnent pas toujours<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<figure id=\"attachment_2575\" aria-describedby=\"caption-attachment-2575\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2575\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/kohls-404-1.jpeg\" alt=\"La page d&#039;erreur 404 de Kohls\" width=\"800\" height=\"295\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/kohls-404-1.jpeg 1330w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/kohls-404-1-300x111.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/kohls-404-1-1024x377.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/kohls-404-1-768x283.jpeg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-2575\" class=\"wp-caption-text\">Les raccourcisseurs de liens peu fiables peuvent provoquer des erreurs de chargement.<\/figcaption><\/figure>\n<p>Lorsque vous cliquez sur un lien, vous vous attendez \u00e0 ce qu'il vous am\u00e8ne \u00e0 la destination choisie. Avec les services de raccourcissement de liens - tels que <a href=\"https:\/\/bitly.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Bitly<\/a> et <a href=\"https:\/\/goo.gl\/\" target=\"_blank\" rel=\"noopener noreferrer\">goo.gl<\/a> - ce n'est pas toujours une garantie. Ces services peuvent \u00eatre supprim\u00e9s \u00e0 tout moment, et nombre d'entre eux ont m\u00eame \u00e9t\u00e9 supprim\u00e9s. <a href=\"https:\/\/blog.mailchimp.com\/url-shorteners-and-blacklists\/\" target=\"_blank\" rel=\"noopener noreferrer\">sur la liste noire des fournisseurs d'acc\u00e8s \u00e0 Internet (FAI)<\/a> dans le pass\u00e9.<\/p>\n<p>Pour lutter contre le manque de fiabilit\u00e9 du service et \u00e9viter les interruptions de liaison, voici ce que nous vous recommandons de faire :<\/p>\n<ul>\n<li><strong>Utilisez un outil de raccourcissement d\u00e9di\u00e9 plut\u00f4t qu'un service.<\/strong> De cette fa\u00e7on, vous savez que vos liens seront <em>toujours<\/em> \u00eatre disponible. Bien entendu, nous recommandons notre propre <a href=\"https:\/\/prettylinks.com\/fr\/about\/\" target=\"_blank\" rel=\"noopener noreferrer\">PrettyLinks<\/a>.<\/li>\n<li><strong>V\u00e9rifiez fr\u00e9quemment vos liens. <\/strong>Que vous utilisiez un service en ligne ou un outil, il est important de vous assurer que vos liens fonctionnent correctement. Vous pouvez le faire \u00e0 l'aide d'outils gratuits tels que <a href=\"https:\/\/www.deadlinkchecker.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">V\u00e9rificateur de liens morts<\/a>.<\/li>\n<\/ul>\n<p>Les liens de votre site web (et de tout autre site associ\u00e9 \u00e0 votre marque) rel\u00e8vent de votre responsabilit\u00e9. Vous devez vous assurer qu'ils fonctionnent en permanence pour garantir une exp\u00e9rience utilisateur positive.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Create_Stellar_Shortened_Links_Using_PrettyLinks\"><\/span>Comment cr\u00e9er des liens raccourcis stellaires en utilisant <a href=\"https:\/\/prettylinks.com\/fr\/about\/\" target=\"_blank\" rel=\"noopener noreferrer\">PrettyLinks<\/a><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2365\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2.jpeg\" alt=\"\" width=\"800\" height=\"159\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2.jpeg 1355w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2-300x60.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2-1024x204.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2-768x153.jpeg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><a href=\"https:\/\/prettylinks.com\/fr\/about\/\" target=\"_blank\" rel=\"noopener noreferrer\">PrettyLinks<\/a> est un outil de raccourcissement de liens qui vous permet de marquer, de raccourcir et de suivre vos liens. Il diff\u00e8re sensiblement de <a href=\"https:\/\/bitly.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Bitly<\/a> (et autres services similaires), en ce sens qu'il s'agit d'un outil fiable qui ne d\u00e9pend pas d'un service ext\u00e9rieur.<\/p>\n<p>Avec PrettyLinks, vous pouvez cr\u00e9er des liens raccourcis avec <em>aucun <\/em>des inconv\u00e9nients mentionn\u00e9s ci-dessus. Ils peuvent ensuite \u00eatre utilis\u00e9s sur votre site web, vos profils de m\u00e9dias sociaux et tout autre endroit o\u00f9 vous faites la promotion de votre marque.<\/p>\n<p>La cr\u00e9ation d'un Pretty Link est simple. Une fois que vous avez <a href=\"https:\/\/prettylinks.com\/fr\/docspretty-link-pro-installation\/\" target=\"_blank\" rel=\"noopener noreferrer\">achet\u00e9, install\u00e9 et activ\u00e9<\/a> le plugin, allez sur <em>PrettyLinks <\/em>&gt; <em>Ajouter un nouveau lien<\/em>. Ici, vous pouvez saisir votre <em>URL cible<\/em>, s\u00e9lectionnez votre <em>Redirection<\/em>et de choisir un nom de domaine unique (appel\u00e9&nbsp;<em>Joli lien<\/em>):<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2282\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/08\/add-new-link-1.jpg\" alt=\"La page PrettyLinks Add New Link\" width=\"800\" height=\"161\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/08\/add-new-link-1.jpg 1662w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/08\/add-new-link-1-300x60.jpg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/08\/add-new-link-1-1024x206.jpg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/08\/add-new-link-1-768x155.jpg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/08\/add-new-link-1-1536x310.jpg 1536w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>Une fois que vous avez cr\u00e9\u00e9 le lien, vous pouvez l'utiliser partout o\u00f9 vous auriez utilis\u00e9 le bouton <em>URL cible.&nbsp;<\/em>Par exemple, sur l'ensemble de votre site web ou dans des articles r\u00e9dig\u00e9s par des invit\u00e9s.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Il ne fait aucun doute que les liens raccourcis fournissent <a href=\"https:\/\/prettylinks.com\/fr\/blog\/lesser-known-benefits-link-shortener\/\" target=\"_blank\" rel=\"noopener noreferrer\">de nombreux avantages<\/a>. Cependant, exactement <em>comment <\/em>La fa\u00e7on dont vous les abr\u00e9gez peut d\u00e9terminer la mani\u00e8re dont les internautes interagissent avec eux et l'impact qu'ils ont sur la soci\u00e9t\u00e9. <a href=\"https:\/\/prettylinks.com\/fr\/blog\/high-quality-traffic-affiliate-marketing-site\/\" target=\"_blank\" rel=\"noopener noreferrer\">le trafic de votre site web<\/a>.<\/p>\n<p>Dans ce billet, nous vous pr\u00e9sentons les trois inconv\u00e9nients les plus courants li\u00e9s aux liens raccourcis et vous expliquons comment les \u00e9viter. Par exemple :<\/p>\n<ol>\n<li><strong>Les internautes peuvent se m\u00e9fier des clics.<\/strong> Ce probl\u00e8me peut \u00eatre r\u00e9solu gr\u00e2ce \u00e0 une strat\u00e9gie de marque appropri\u00e9e.<\/li>\n<li><strong>Ils peuvent cr\u00e9er de longues proc\u00e9dures de r\u00e9acheminement. <\/strong>En sachant quelles redirections utiliser (et quand les utiliser), vous pouvez garantir une exp\u00e9rience rapide.<\/li>\n<li><strong>Les liens ne fonctionnent pas toujours.<\/strong> Gr\u00e2ce \u00e0 un outil de cr\u00e9ation de liens d\u00e9di\u00e9, vous pouvez vous assurer que vos liens sont <em>toujours<\/em> disponible.<\/li>\n<\/ol>\n<p>Vous avez des questions sur le raccourcissement des liens ou sur la mani\u00e8re de les raccourcir ? <a href=\"https:\/\/prettylinks.com\/fr\/about\/\" target=\"_blank\" rel=\"noopener noreferrer\">PrettyLinks<\/a> peuvent-ils am\u00e9liorer le processus ? Faites-nous part de vos commentaires dans la section ci-dessous !<\/p>","protected":false},"excerpt":{"rendered":"<p>Le partage de liens est une n\u00e9cessit\u00e9 pour de nombreux blogueurs, propri\u00e9taires de sites web et sp\u00e9cialistes du marketing. Cependant, les liens longs peuvent \u00eatre encombrants, peu attrayants et, dans certains cas, manquer de confiance. Les raccourcisseurs de liens peuvent \u00eatre utiles et pr\u00e9sentent de nombreux avantages, mais ils ont aussi leurs inconv\u00e9nients. S'ils ne sont pas utilis\u00e9s correctement, ils peuvent r\u00e9duire de mani\u00e8re significative les taux de clics (CTR) et...<\/p>","protected":false},"author":11450,"featured_media":2608,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[50,66],"tags":[23,13],"class_list":["post-2574","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pretty-links","category-seo","tag-link-shortening","tag-pretty-link-pro"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Shortened links are effective elements you can add to your linking campaigns. 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