{"id":18498,"date":"2026-07-09T10:26:28","date_gmt":"2026-07-09T16:26:28","guid":{"rendered":"https:\/\/prettylinks.com\/?post_type=integration&#038;p=18498"},"modified":"2026-07-09T10:26:30","modified_gmt":"2026-07-09T16:26:30","slug":"utm-builder","status":"publish","type":"integration","link":"https:\/\/prettylinks.com\/fr\/integrations\/utm-builder\/","title":{"rendered":"UTM Builder"},"content":{"rendered":"<p class=\"wp-block-paragraph\">PrettyLinks UTM Builder vous permet d'ajouter des balises \u00e0 n'importe quel lien afin de b\u00e9n\u00e9ficier d'un suivi complet de vos campagnes. Vous savez ainsi toujours exactement d'o\u00f9 proviennent vos clics et vos conversions. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Right on the link editor screen, you'll set all six Google Analytics UTM parameters \u2014 source, medium, campaign, term, content, and ID \u2014 and PrettyLinks attaches them to the target URL the link points to.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Toutes ces donn\u00e9es de suivi sont transmises \u00e0 la page de destination, tandis que votre joli lien reste tel quel : court, personnalis\u00e9, \u00e9pur\u00e9 et facile \u00e0 partager.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour les sp\u00e9cialistes du marketing d'affiliation et les cr\u00e9ateurs de contenu, l'extension PrettyLinks UTM Builder vous offre un moyen plus simple de suivre chacune de vos campagnes :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ajoutez des liens de suivi dans vos e-mails, sur les r\u00e9seaux sociaux, dans vos publicit\u00e9s payantes et dans vos articles de blog afin que chaque canal fasse l'objet d'un rapport distinct<\/li>\n\n\n\n<li>D\u00e9couvrez quelles campagnes et quels emplacements g\u00e9n\u00e8rent r\u00e9ellement vos clics et vos commissions<\/li>\n\n\n\n<li>Conservez l'ensemble de vos liens de suivi UTM dans PrettyLinks plut\u00f4t que dans un tableur que vous devez constamment mettre \u00e0 jour et modifier <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Une fois qu'un lien est balis\u00e9, chaque clic est enregistr\u00e9 dans Google Analytics d\u00e9j\u00e0 class\u00e9 par campagne ; les donn\u00e9es que vous extrayez sont donc fiables d\u00e8s le d\u00e9part. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There's no guessing where a sale came from and no untangling your traffic after the fact \u2014 just a straight line from the link you shared to the result it drove.<\/p>","protected":false},"excerpt":{"rendered":"<p>Suivez chacune de vos campagnes sans avoir \u00e0 modifier manuellement la moindre URL. 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