{"id":6563,"date":"2021-10-07T06:22:00","date_gmt":"2021-10-07T06:22:00","guid":{"rendered":"https:\/\/prettylinks.com\/?p=6563"},"modified":"2021-10-06T15:01:39","modified_gmt":"2021-10-06T15:01:39","slug":"start-an-online-business","status":"publish","type":"post","link":"https:\/\/prettylinks.com\/es\/blog\/start-an-online-business\/","title":{"rendered":"C\u00f3mo crear una empresa en l\u00ednea (en 3 pasos)"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contenido<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69db76e45b9fa\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69db76e45b9fa\"  aria-label=\"Alternar\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/prettylinks.com\/es\/blog\/start-an-online-business\/#Why_You_Should_Consider_Starting_an_Online_Business\" >Por qu\u00e9 deber\u00eda plantearse crear una empresa en l\u00ednea<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/prettylinks.com\/es\/blog\/start-an-online-business\/#How_to_Start_an_Online_Business_In_3_Steps\" >C\u00f3mo crear una empresa en l\u00ednea (en 3 pasos)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/prettylinks.com\/es\/blog\/start-an-online-business\/#1_Determine_Your_Niche_and_Target_Audience\" >1. Determine su nicho y su p\u00fablico objetivo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/prettylinks.com\/es\/blog\/start-an-online-business\/#2_Build_Your_Brand_Identity_and_Website\" >2. Construya su identidad de marca y su sitio web<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/prettylinks.com\/es\/blog\/start-an-online-business\/#3_Start_Promoting_Your_Business_on_Social_Media\" >3. Empieza a promocionar tu negocio en las redes sociales<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/prettylinks.com\/es\/blog\/start-an-online-business\/#Conclusion\" >Conclusi\u00f3n<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>\u00bfLe entusiasma la idea de ser su propio jefe? Crear una empresa en Internet tiene muchas ventajas, como la flexibilidad y la independencia. Sin embargo, el proceso puede parecer un poco desalentador.<\/p>\n\n\n\n<p>Afortunadamente, poner en marcha un negocio no es tan dif\u00edcil como cabr\u00eda esperar. Con un poco de investigaci\u00f3n y una planificaci\u00f3n cuidadosa, podr\u00e1s llegar al p\u00fablico adecuado y empezar a generar ingresos con tus productos.<\/p>\n\n\n\n<p>En este art\u00edculo analizaremos las ventajas de tener un negocio en Internet. A continuaci\u00f3n, te guiaremos a trav\u00e9s de tres pasos importantes que te ayudar\u00e1n a empezar. \u00a1Manos a la obra!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_You_Should_Consider_Starting_an_Online_Business\"><\/span>Por qu\u00e9 deber\u00eda plantearse crear una empresa en l\u00ednea<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Crear una empresa en Internet abre un mundo de oportunidades. Para empezar, te da la oportunidad de poner en pr\u00e1ctica tus mejores habilidades y establecer una autoridad en tu campo.<\/p>\n\n\n\n<p>Por ejemplo, si eres un escritor experto, puedes abrir un blog sobre un tema del que tengas conocimientos, mientras que <a href=\"https:\/\/thirstyaffiliates.com\/blog\/how-to-start-your-first-affiliate-website\" target=\"_blank\" rel=\"noreferrer noopener\">monetizar sus contenidos mediante el marketing de afiliaci\u00f3n<\/a>.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/blogexample-1024x585.jpg\" alt=\"Un ejemplo de blog profesional\" class=\"wp-image-6564\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/blogexample-1024x585.jpg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/blogexample-300x171.jpg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/blogexample-768x439.jpg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/blogexample.jpg 1450w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>Si eres artista o fot\u00f3grafo, puedes crear una cartera de trabajos en l\u00ednea y ofrecer tus servicios creativos. Tambi\u00e9n puedes crear un sitio de comercio electr\u00f3nico para vender tus obras.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/onlinestoreexample-1024x586.jpg\" alt=\"Un ejemplo de tienda en l\u00ednea\" class=\"wp-image-6565\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/onlinestoreexample-1024x586.jpg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/onlinestoreexample-300x172.jpg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/onlinestoreexample-768x439.jpg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/onlinestoreexample.jpg 1379w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>Si es usted educador o profesional cualificado, puede <a href=\"https:\/\/memberpress.com\/blog\/online-course-creator\/\" target=\"_blank\" rel=\"noreferrer noopener\">crear cursos en l\u00ednea<\/a> o prestar otros servicios.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/onlinecoursesexample-1024x450.jpg\" alt=\"Un ejemplo de sitio web que ofrece cursos en l\u00ednea\" class=\"wp-image-6566\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/onlinecoursesexample-1024x450.jpg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/onlinecoursesexample-300x132.jpg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/onlinecoursesexample-768x338.jpg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/onlinecoursesexample-1536x675.jpg 1536w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/onlinecoursesexample.jpg 1633w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>Dirigir un negocio en l\u00ednea tambi\u00e9n ofrece mucha flexibilidad. Podr\u00e1s fijar tu propio horario, controlar tu carga de trabajo y elegir tu ubicaci\u00f3n. Por ejemplo, puedes optar por el trabajo a distancia y adaptar tu horario laboral a otros compromisos.<\/p>\n\n\n\n<p>Como propietario de un negocio, tambi\u00e9n podr\u00e1 disfrutar de una sensaci\u00f3n de libertad. En lugar de tener que ce\u00f1irte a las directrices marcadas por otros, podr\u00e1s utilizar tu propia creatividad para alcanzar tus objetivos, resolver problemas y desarrollar tus productos.<\/p>\n\n\n\n<p>Adem\u00e1s, tendr\u00e1s el control de tu potencial de ingresos. Tus ingresos depender\u00e1n en gran medida del esfuerzo y la cantidad de inversi\u00f3n que dediques a tu negocio.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Start_an_Online_Business_In_3_Steps\"><\/span>C\u00f3mo crear una empresa en l\u00ednea (en 3 pasos)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u00bfEst\u00e1s listo para lanzar tu propio negocio? Aqu\u00ed tienes tres pasos clave para empezar.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Determine_Your_Niche_and_Target_Audience\"><\/span>1. Determine su nicho y su p\u00fablico objetivo<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>El primer paso es realizar un estudio de mercado. Esto le ayudar\u00e1 a identificar un hueco en el mercado que pueda cubrir. Adem\u00e1s de encontrar su nicho, tambi\u00e9n querr\u00e1 <a href=\"https:\/\/prettylinks.com\/es\/blog\/create-a-buyer-persona-for-targeted-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">cree un perfil de su p\u00fablico objetivo<\/a>.<\/p>\n\n\n\n<p>Hay varios m\u00e9todos de investigaci\u00f3n que puede utilizar para recopilar esta informaci\u00f3n. Por ejemplo, puede crear <a href=\"https:\/\/prettylinks.com\/es\/blog\/how-to-conduct-a-survey-of-your-websites-users\/\" target=\"_blank\" rel=\"noreferrer noopener\">encuestas y cuestionarios<\/a> para conocer mejor las preferencias y los puntos d\u00e9biles de su p\u00fablico.<\/p>\n\n\n\n<p>Tambi\u00e9n puede llevar a cabo <a href=\"https:\/\/prettylinks.com\/es\/blog\/how-keyword-research-rescues-your-marketing-budget\/\" target=\"_blank\" rel=\"noreferrer noopener\">b\u00fasqueda de palabras clave<\/a> para ver si hay demanda del producto o servicio que piensa vender. Para ello, puede utilizar <a href=\"https:\/\/ads.google.com\/intl\/US\/home\/tools\/keyword-planner\/\" target=\"_blank\" rel=\"noreferrer noopener\">Planificador de palabras clave de Google<\/a>:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/keywordplanner-1024x435.jpg\" alt=\"Planificador de palabras clave de Google\" class=\"wp-image-6567\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/keywordplanner-1024x435.jpg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/keywordplanner-300x127.jpg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/keywordplanner-768x326.jpg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/keywordplanner.jpg 1163w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>Adem\u00e1s, puede tomar nota de las empresas que se posicionan para sus palabras clave y examinar detenidamente lo que ofrecen. Esto puede ayudarle a establecer un punto de venta: la caracter\u00edstica que le diferencia de la competencia.<\/p>\n\n\n\n<p>Por \u00faltimo, puede ser una buena idea leer algunos estudios e informes recientes de su sector. Esta informaci\u00f3n puede informarle sobre las pr\u00f3ximas tendencias en su nicho para adaptar sus ofertas en consecuencia.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Build_Your_Brand_Identity_and_Website\"><\/span>2. Construya su identidad de marca y su sitio web<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Una vez que haya definido su nicho y su p\u00fablico objetivo, el siguiente paso es <a href=\"https:\/\/memberpress.com\/blog\/how-to-pick-the-perfect-name-for-your-online-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">elija un nombre para su empresa<\/a> y establecer <a href=\"https:\/\/memberpress.com\/blog\/how-to-create-a-killer-brand-and-logo-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">la identidad de su marca<\/a>. Es posible que desee <a href=\"https:\/\/memberpress.com\/go\/fiverr\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">contratar a un artista<\/a> que pueden ayudarle a dise\u00f1ar su logotipo y elegir los colores de su marca.<\/p>\n\n\n\n<p>Tambi\u00e9n tendr\u00e1 que crear un sitio web. Para que su empresa sea identificable, es importante que <a href=\"https:\/\/prettylinks.com\/es\/blog\/new-websites-branding-checklist\/\" target=\"_blank\" rel=\"noreferrer noopener\">utilice su marca en todas sus p\u00e1ginas<\/a>. Esto tambi\u00e9n le ayudar\u00e1 a proyectar una imagen profesional.<\/p>\n\n\n\n<p>Recomendamos utilizar <a href=\"https:\/\/wordpress.org\/\" target=\"_blank\" rel=\"noreferrer noopener\">WordPress<\/a> para construir su sitio. Este popular sistema de gesti\u00f3n de contenidos (CMS) es f\u00e1cil de configurar y ofrece una amplia gama de potentes funciones:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/wordpresshomepage-1024x361.jpg\" alt=\"C\u00f3mo crear una empresa en l\u00ednea con WordPress \" class=\"wp-image-6568\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/wordpresshomepage-1024x361.jpg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/wordpresshomepage-300x106.jpg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/wordpresshomepage-768x271.jpg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/wordpresshomepage.jpg 1258w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>El software de WordPress es gratuito, pero tendr\u00e1s que pagar por un servicio de alojamiento. Afortunadamente, hay varios <a href=\"https:\/\/memberpress.com\/blog\/how-to-choose-the-best-web-hosting-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">proveedores de alojamiento<\/a> que ofrecen planes asequibles para los usuarios de WordPress.<\/p>\n\n\n\n<p>Si est\u00e1s empezando un negocio como blogger o vendedor afiliado, te recomendamos que a\u00f1adas <a href=\"https:\/\/prettylinks.com\/es\/\" target=\"_blank\" rel=\"noreferrer noopener\">nuestro plugin PrettyLinks<\/a> a su sitio:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/pretty-links-homepage-1024x331.jpg\" alt=\"C\u00f3mo crear una empresa en l\u00ednea con PrettyLinks \" class=\"wp-image-6570\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/pretty-links-homepage-1024x331.jpg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/pretty-links-homepage-300x97.jpg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/pretty-links-homepage-768x248.jpg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/pretty-links-homepage-1536x496.jpg 1536w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/pretty-links-homepage.jpg 1867w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>Esta herramienta le permite generar enlaces cortos de marca para sus productos de afiliaci\u00f3n. Tambi\u00e9n te ayuda a hacer un seguimiento del rendimiento de tus enlaces.<\/p>\n\n\n\n<p>Si va a crear una tienda en l\u00ednea, puede considerar la posibilidad de utilizar <a href=\"https:\/\/memberpress.com\/go\/woocommerce\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">WooCommerce<\/a>:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/woocommerce-1024x378.jpg\" alt=\"C\u00f3mo iniciar un negocio en l\u00ednea con WooCommerce \" class=\"wp-image-6569\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/woocommerce-1024x378.jpg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/woocommerce-300x111.jpg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/woocommerce-768x283.jpg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/woocommerce-1536x566.jpg 1536w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/woocommerce.jpg 1744w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>Este plugin le ayuda a crear una tienda en l\u00ednea en cuesti\u00f3n de minutos. Tambi\u00e9n incluye m\u00e9todos de pago seguros, tarifas de env\u00edo en tiempo real y varias funciones avanzadas.<\/p>\n\n\n\n<p>Por \u00faltimo, si ofrece servicios profesionales, <a href=\"https:\/\/memberpress.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress<\/a> puede ser una herramienta \u00fatil para su empresa:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/memberpress-1024x317.jpg\" alt=\"C\u00f3mo crear una empresa en l\u00ednea con MemberPress \" class=\"wp-image-6571\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/memberpress-1024x317.jpg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/memberpress-300x93.jpg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/memberpress-768x238.jpg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/memberpress-1536x475.jpg 1536w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/memberpress.jpg 1868w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>Por ejemplo, digamos que usted ofrece cursos en l\u00ednea y desea tener una secci\u00f3n en su sitio reservada para sus participantes. Con MemberPress, puede configurar un \u00e1rea de miembros para que s\u00f3lo los estudiantes inscritos puedan acceder al contenido de su curso. Puede crear un sitio de miembros para otros <a href=\"https:\/\/memberpress.com\/blog\/memberpress-website-examples\/\" target=\"_blank\" rel=\"noreferrer noopener\">muchos tipos de servicios<\/a>como contabilidad y marketing.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Start_Promoting_Your_Business_on_Social_Media\"><\/span>3. Empieza a promocionar tu negocio en las redes sociales<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Cuando est\u00e9 listo para lanzar su sitio de comercio electr\u00f3nico, es una buena idea crear cuentas en las redes sociales para promocionar su negocio. Ser\u00eda lo ideal, <a href=\"https:\/\/memberpress.com\/blog\/choose-social-media-platforms\/\" target=\"_blank\" rel=\"noreferrer noopener\">la plataforma o plataformas que elija<\/a> debe ser adecuada para su nicho. Por ejemplo, si vendes tus propias obras de arte, puedes considerar el uso de una plataforma muy visual como Instagram para mostrar tus productos:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/instagramexample-e1623780240298-1024x674.jpg\" alt=\"Un ejemplo de tienda en Instagram\" class=\"wp-image-6572\" width=\"800\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/instagramexample-e1623780240298-1024x674.jpg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/instagramexample-e1623780240298-300x197.jpg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/instagramexample-e1623780240298-768x505.jpg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2021\/06\/instagramexample-e1623780240298.jpg 1269w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>Para aumentar el tr\u00e1fico de su sitio web, deber\u00e1 contar con una estrategia eficaz de marketing. <a href=\"https:\/\/prettylinks.com\/es\/blog\/social-media-marketing-strategies\/\" target=\"_blank\" rel=\"noreferrer noopener\">estrategia de marketing en redes sociales<\/a> en su sitio. Le recomendamos que busque la coherencia publicando contenidos nuevos con regularidad. Adem\u00e1s, cada post debe reflejar la identidad y los valores de tu marca.<\/p>\n\n\n\n<p>Tambi\u00e9n querr\u00e1 asegurarse de que su contenido es informativo y \u00fatil. Si s\u00f3lo utiliza las redes sociales para vender directamente sus productos, es posible que su p\u00fablico no responda bien. En lugar de eso, intenta compartir algunos consejos con tu audiencia y participa en conversaciones.<\/p>\n\n\n\n<p>Tambi\u00e9n puedes aumentar la participaci\u00f3n en las redes sociales organizando sorteos o concursos. Por ejemplo, puedes pedir a tus seguidores que compartan fotos en la secci\u00f3n de comentarios de tu publicaci\u00f3n y luego elegir un ganador. Adem\u00e1s, puedes a\u00f1adir <a href=\"https:\/\/prettylinks.com\/es\/blog\/how-to-write-an-effective-call-to-action-for-your-website\/\" target=\"_blank\" rel=\"noreferrer noopener\">llamadas a la acci\u00f3n (CTA)<\/a> a tus publicaciones (por ejemplo, \"Etiqueta a un amigo que tenga que ver esto\"), o anima a la participaci\u00f3n planteando una pregunta relevante.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusi\u00f3n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Ser tu propio jefe te permite controlar tus ingresos y tu horario de trabajo. Aunque emprender un negocio puede parecer un poco aterrador, puedes prepararte para el \u00e9xito investigando un poco y utilizando los recursos adecuados.<\/p>\n\n\n\n<p>Recapitulemos los tres pasos principales para crear un negocio en l\u00ednea:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Determine su nicho y su p\u00fablico objetivo.<\/li><li>Construya su identidad de marca y su sitio web.<\/li><li>Empieza a promocionar tu negocio en las redes sociales.<\/li><\/ol>\n\n\n\n<p><em>\u00bfTiene alguna pregunta sobre la creaci\u00f3n de una empresa en l\u00ednea?<\/em>? H\u00e1ganoslo saber en la secci\u00f3n de comentarios.<\/p>\n\n\n\n<p>Si te ha gustado este art\u00edculo, no dejes de seguirnos en<a href=\"https:\/\/www.facebook.com\/prettylink\/\" target=\"_blank\" rel=\"noreferrer noopener\"> <strong>Facebook<\/strong><\/a>,<a href=\"https:\/\/twitter.com\/prettylink?lang=en\" target=\"_blank\" rel=\"noreferrer noopener\"> <strong>Twitter<\/strong><\/a>y<a href=\"https:\/\/www.linkedin.com\/showcase\/pretty-links\/?viewAsMember=true\" target=\"_blank\" rel=\"noreferrer noopener\"> <strong>LinkedIn<\/strong><\/a>\u00a1! Y no olvides suscribirte en el <a href=\"https:\/\/prettylinks.com\/go\/box\/\" title=\"Enlace de afiliaci\u00f3n de Box\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">caja<\/a> abajo.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u00bfLe entusiasma la idea de ser su propio jefe? Crear una empresa en Internet tiene muchas ventajas, como la flexibilidad y la independencia. Sin embargo, el proceso puede parecer un poco desalentador. Afortunadamente, crear una empresa no es tan dif\u00edcil como cabr\u00eda esperar. Con un poco de investigaci\u00f3n y una planificaci\u00f3n cuidadosa, podr\u00e1...<\/p>","protected":false},"author":11450,"featured_media":6625,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[47],"tags":[409,164,13,60,434,15],"class_list":["post-6563","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-tos","tag-memberpress","tag-online-business","tag-pretty-link-pro","tag-social-media","tag-woocommerce","tag-wordpress"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Owning your own business certainly has its perks. 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