{"id":2688,"date":"2018-04-06T20:30:16","date_gmt":"2018-04-06T20:30:16","guid":{"rendered":"https:\/\/prettylinks.com\/?p=2688"},"modified":"2018-04-06T20:30:16","modified_gmt":"2018-04-06T20:30:16","slug":"default-link-options","status":"publish","type":"post","link":"https:\/\/prettylinks.com\/es\/blog\/default-link-options\/","title":{"rendered":"C\u00f3mo poner sus enlaces en piloto autom\u00e1tico con las opciones de enlace predeterminadas"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contenido<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69d8c7881abc3\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69d8c7881abc3\"  aria-label=\"Alternar\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/prettylinks.com\/es\/blog\/default-link-options\/#What_Default_Link_Options_Are_And_When_You_Should_Use_Them\" >Qu\u00e9 son las opciones de enlace por defecto (y cu\u00e1ndo debe utilizarlas)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/prettylinks.com\/es\/blog\/default-link-options\/#3_Ways_to_Use_Default_Link_Options_Effectively\" >3 formas de utilizar eficazmente las opciones de enlace por defecto<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/prettylinks.com\/es\/blog\/default-link-options\/#1_Enable_Tracking_to_Improve_Your_Linking_Campaigns\" >1. Habilite el seguimiento para mejorar sus campa\u00f1as de enlaces<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/prettylinks.com\/es\/blog\/default-link-options\/#2_Enable_%E2%80%98nofollow_Links_to_Prevent_Search_Engine_Penalties\" >2. Activar enlaces \"nofollow\" para evitar penalizaciones de los motores de b\u00fasqueda<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/prettylinks.com\/es\/blog\/default-link-options\/#3_Set_Open_Graph_Meta_Tags_to_Control_What_Social_Media_Sites_Share\" >3. Establecer metaetiquetas Open Graph para controlar lo que comparten las redes sociales<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/prettylinks.com\/es\/blog\/default-link-options\/#Conclusion\" >Conclusi\u00f3n<\/a><\/li><\/ul><\/nav><\/div>\n<p>Los enlaces no se limitan a <em>donde<\/em> dirigen al usuario - tambi\u00e9n importa <em>c\u00f3mo <\/em>lo hacen. Una parte importante de la creaci\u00f3n de una campa\u00f1a de enlaces eficaz es considerar c\u00f3mo est\u00e1n configurados sus enlaces. No configurarlos adecuadamente puede tener un impacto negativo en su sitio web, incluso a trav\u00e9s de\u00a0<a href=\"https:\/\/blog.kissmetrics.com\/penalized-by-google\/\" target=\"_blank\" rel=\"noopener\">penalizaciones de los motores de b\u00fasqueda<\/a>.<\/p>\n<p>Configurando algunas opciones de enlace por defecto, hace posible automatizar el proceso de creaci\u00f3n de enlaces. Por ejemplo, puede configurar la opci\u00f3n por defecto <a href=\"https:\/\/prettylinks.com\/es\/blog\/link-redirect-types\/\" target=\"_blank\" rel=\"noopener\">Tipo de redirecci\u00f3n<\/a>\u00a0para sus enlaces, con el fin de garantizar que todos ellos redirijan de forma eficaz. Esto -y las dem\u00e1s opciones por defecto- le ayuda a sacar el m\u00e1ximo partido de sus campa\u00f1as de enlaces.<\/p>\n<p>En este post, presentaremos <a href=\"https:\/\/prettylinks.com\/es\/docs\/default-link-options\/\" target=\"_blank\" rel=\"noopener\">Opciones de enlace por defecto \"PrettyLinks<\/a>Le explicaremos qu\u00e9 son y por qu\u00e9 puede interesarle utilizarlos. Tambi\u00e9n le mostraremos c\u00f3mo configurarlos eficazmente utilizando <a href=\"https:\/\/prettylinks.com\/es\/about\/\" target=\"_blank\" rel=\"noopener\">el plugin PrettyLinks<\/a>. Empecemos.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_Default_Link_Options_Are_And_When_You_Should_Use_Them\"><\/span>Qu\u00e9 son las opciones de enlace por defecto (y cu\u00e1ndo debe utilizarlas)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure id=\"attachment_2692\" aria-describedby=\"caption-attachment-2692\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2692\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/default-link-options-1.jpeg\" alt=\"La p\u00e1gina de opciones de enlace por defecto del PrettyLinks\" width=\"800\" height=\"384\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/default-link-options-1.jpeg 1671w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/default-link-options-1-300x144.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/default-link-options-1-1024x492.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/default-link-options-1-768x369.jpeg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/default-link-options-1-1536x738.jpeg 1536w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-2692\" class=\"wp-caption-text\">Opciones de enlace por defecto \"PrettyLinks<i>\u00a0<\/i>permiten personalizar los enlaces de forma global.<\/figcaption><\/figure>\n<p><a href=\"https:\/\/prettylinks.com\/es\/docs\/default-link-options\/\" target=\"_blank\" rel=\"noopener\">Opciones de enlace por defecto<\/a> son opciones que se aplican universalmente a todos los enlaces bonitos de nueva creaci\u00f3n. Algunas de estas opciones incluyen la especificaci\u00f3n por defecto de\u00a0<a href=\"https:\/\/prettylinks.com\/es\/blog\/link-redirect-types\/\" target=\"_blank\" rel=\"noopener\">Tipos de redireccionamiento<\/a> y <a href=\"https:\/\/prettylinks.com\/es\/blog\/nofollow-your-affiliate-links\/\" target=\"_blank\" rel=\"noopener\">activar enlaces \"nofollow<\/a>. Por supuesto, a\u00fan puede modificar la configuraci\u00f3n por enlace, y puede cambiar la configuraci\u00f3n predeterminada en cualquier momento.<\/p>\n<p>Al utilizar las opciones de enlace predeterminadas, pones todos tus nuevos enlaces en piloto autom\u00e1tico. Esto facilita la creaci\u00f3n y gesti\u00f3n de sus enlaces, ahorr\u00e1ndole tiempo y esfuerzo. Sin embargo, no <em>cada <\/em>necesita utilizar opciones de enlace predeterminadas. Usted querr\u00e1 considerar el uso de ellos cuando:<\/p>\n<ul>\n<li>La mayor\u00eda de sus enlaces se utilizan con un \u00fanico fin (<a href=\"https:\/\/www.affiliateroyale.com\/2018\/01\/pretty-links-with-affiliate-royale\/\" target=\"_blank\" rel=\"noopener\">marketing de afiliaci\u00f3n<\/a>por ejemplo).<\/li>\n<li>Todos sus enlaces (o la mayor\u00eda) tienen necesidades similares, como por ejemplo <a href=\"https:\/\/prettylinks.com\/es\/blog\/how-to-implement-301-redirects-on-your-website\/\" target=\"_blank\" rel=\"noopener\">Redireccionamientos 301<\/a> o <a href=\"https:\/\/prettylinks.com\/es\/docs\/standard-reports\/\" target=\"_blank\" rel=\"noopener\">seguimiento de enlaces<\/a>.<\/li>\n<\/ul>\n<p>Ahora que comprende mejor por qu\u00e9 puede ser beneficioso utilizar las opciones de enlace predeterminadas, vamos a hablar de c\u00f3mo configurarlas para que se adapten mejor a sus necesidades.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_Ways_to_Use_Default_Link_Options_Effectively\"><\/span>3 formas de utilizar eficazmente las opciones de enlace por defecto<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Ahora vamos a examinar m\u00e1s detenidamente las opciones de enlace por defecto que ofrece <a href=\"https:\/\/prettylinks.com\/es\/about\/\" target=\"_blank\" rel=\"noopener\">PrettyLinks<\/a>y c\u00f3mo configurarlos eficazmente. Empecemos por activar el seguimiento de enlaces.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Enable_Tracking_to_Improve_Your_Linking_Campaigns\"><\/span>1. Habilite el seguimiento para mejorar sus campa\u00f1as de enlaces<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<figure id=\"attachment_2198\" aria-describedby=\"caption-attachment-2198\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2198\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/04\/pretty-link-pro-clicks.png\" alt=\"Pantalla &quot;Clics&quot; de PrettyLinks\" width=\"800\" height=\"251\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/04\/pretty-link-pro-clicks.png 3040w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/04\/pretty-link-pro-clicks-300x94.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/04\/pretty-link-pro-clicks-1024x321.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/04\/pretty-link-pro-clicks-768x241.png 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/04\/pretty-link-pro-clicks-1536x482.png 1536w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/04\/pretty-link-pro-clicks-2048x642.png 2048w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-2198\" class=\"wp-caption-text\">El seguimiento de los enlaces le ofrece una visi\u00f3n clara de su eficacia actual, as\u00ed como de la forma de optimizarlos.<\/figcaption><\/figure>\n<p>Una campa\u00f1a de enlaces es un proceso deliberado utilizado para crear y gestionar sus enlaces dentro y fuera del sitio. El seguimiento de los enlaces permite saber cu\u00e1les son los m\u00e1s eficaces y ajustar los que no rinden lo suficiente.<\/p>\n<p>Puede activar el seguimiento de enlaces de forma individual. Sin embargo, le recomendamos que lo habilite como opci\u00f3n de enlace por defecto, ya que esto le ayuda a mantener un ojo en <em>todos <\/em>de sus enlaces. Para activar el seguimiento como opci\u00f3n de enlace predeterminada en PrettyLinks, vaya a <em>PrettyLinks<\/em> &gt; <em>Opciones <\/em>&gt; <em>Enlaces<\/em> en el panel de control de WordPress:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2699\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/enable-link-tracking.jpeg\" alt=\"La opci\u00f3n Enable Tracking en PrettyLinks&#039; Default Link Options\" width=\"800\" height=\"237\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/enable-link-tracking.jpeg 1662w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/enable-link-tracking-300x89.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/enable-link-tracking-1024x303.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/enable-link-tracking-768x227.jpeg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/enable-link-tracking-1536x455.jpeg 1536w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>Compruebe el <a href=\"https:\/\/prettylinks.com\/go\/box\/\" title=\"Enlace de afiliaci\u00f3n de Box\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">caja<\/a> junto a <em>Activar seguimiento<\/em>. Una vez que sus enlaces hayan tenido tiempo de recopilar informaci\u00f3n, puede ver los resultados navegando a <em>PrettyLinks <\/em>&gt; <em>Clicks. <\/em>Tambi\u00e9n puede <a href=\"https:\/\/prettylinks.com\/es\/docs\/standard-reports\/\" target=\"_blank\" rel=\"noopener\">Crear un informe est\u00e1ndar<\/a>que permite comparar directamente los enlaces.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Enable_%E2%80%98nofollow_Links_to_Prevent_Search_Engine_Penalties\"><\/span>2. Activar enlaces \"nofollow\" para evitar penalizaciones de los motores de b\u00fasqueda<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Los enlaces que creas y utilizas en tu sitio web tienen una de estas dos opciones <a href=\"https:\/\/prettylinks.com\/es\/blog\/nofollow-your-affiliate-links\/\" target=\"_blank\" rel=\"noopener\">dofollow o nofollow<\/a>. Un enlace 'dofollow' compartir\u00e1 <a href=\"https:\/\/www.sitepoint.com\/link-juice-improving-google-ranking-with-links\/\" target=\"_blank\" rel=\"noopener\">link juice<\/a> con el sitio al que apunta, lo que significa que los motores de b\u00fasqueda utilizar\u00e1n ese sitio externo para comprender mejor su propio contenido. Sin embargo, esto no es recomendable para los enlaces de afiliados, e incluso puede dar lugar a <a href=\"https:\/\/prettylinks.com\/es\/blog\/black-hat-seo-strategies\/\" target=\"_blank\" rel=\"noopener\">penalizaciones de los motores de b\u00fasqueda<\/a> en determinadas situaciones.<\/p>\n<p>Si la mayor\u00eda de sus enlaces son a productos afiliados, es mejor activar 'nofollow' por defecto. Para hacerlo en PrettyLinks, vuelva a <em>PrettyLinks<\/em> &gt; <em>Opciones <\/em>&gt; <em>Enlaces<\/em>. A continuaci\u00f3n, pulse el bot\u00f3n <a href=\"https:\/\/prettylinks.com\/go\/box\/\" title=\"Enlace de afiliaci\u00f3n de Box\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">caja<\/a> junto a <em>Activar No Seguir<\/em>:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2698\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/enable-nofollow-links.jpeg\" alt=\"La opci\u00f3n Enable No Follow en PrettyLinks&#039; Default Link Options\" width=\"800\" height=\"234\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/enable-nofollow-links.jpeg 1664w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/enable-nofollow-links-300x88.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/enable-nofollow-links-1024x300.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/enable-nofollow-links-768x225.jpeg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/enable-nofollow-links-1536x450.jpeg 1536w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>Ahora, todos los enlaces nuevos se configurar\u00e1n autom\u00e1ticamente como nofollow. Sin embargo, esto no se aplicar\u00e1 a los enlaces creados previamente, as\u00ed que aseg\u00farese de activar nofollow en ellos individualmente si es necesario.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Set_Open_Graph_Meta_Tags_to_Control_What_Social_Media_Sites_Share\"><\/span>3. Establecer metaetiquetas Open Graph para controlar lo que comparten las redes sociales<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<figure id=\"attachment_2592\" aria-describedby=\"caption-attachment-2592\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2592\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/long-head-scripts-1.jpeg\" alt=\"Un ejemplo de gui\u00f3n de cabeza larga en PrettyLinks\" width=\"800\" height=\"118\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/long-head-scripts-1.jpeg 1038w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/long-head-scripts-1-300x44.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/long-head-scripts-1-1024x151.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/01\/long-head-scripts-1-768x113.jpeg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-2592\" class=\"wp-caption-text\">Con las metaetiquetas open graph, puede controlar el contenido que se muestra en las plataformas de medios sociales.<\/figcaption><\/figure>\n<p>Resumiendo, <a href=\"https:\/\/prettylinks.com\/es\/blog\/open-graph-meta-tags\/\" target=\"_blank\" rel=\"noopener\">metaetiquetas open graph<\/a> son fragmentos de texto que determinan qu\u00e9 partes de su contenido se compartir\u00e1n en <a href=\"https:\/\/prettylinks.com\/es\/blog\/effective-linking-on-social-media\/\" target=\"_blank\" rel=\"noopener\">redes sociales<\/a>\u00a0como Facebook y Twitter. Puede utilizar estas etiquetas para asegurarse de que los aspectos importantes de su contenido se incorporan cuando se comparte en varias plataformas sociales.<\/p>\n<p>A <a href=\"https:\/\/prettylinks.com\/es\/docs\/adding-open-graph-meta-tags\/\" target=\"_blank\" rel=\"noopener\">establecer metaetiquetas de open graph<\/a>tendr\u00e1 que introducir <a href=\"http:\/\/ogp.me\/\" target=\"_blank\" rel=\"noopener\">las etiquetas<\/a> en la secci\u00f3n <em>Guiones principales globales<\/em> campo. Puede hacerlo en\u00a0<em>PrettyLinks<\/em> &gt; <em>Opciones <\/em>&gt; <em>Enlaces<\/em> una vez m\u00e1s:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2691\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/global-head-scripts-1.jpeg\" alt=\"La opci\u00f3n Global Head Scripts en PrettyLinks&#039; Default Link Options\" width=\"800\" height=\"132\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/global-head-scripts-1.jpeg 1641w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/global-head-scripts-1-300x50.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/global-head-scripts-1-1024x169.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/global-head-scripts-1-768x127.jpeg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2018\/03\/global-head-scripts-1-1536x254.jpeg 1536w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>Aqu\u00ed puedes a\u00f1adir tantas etiquetas como quieras. Cuando hayas terminado, recuerda guardar los cambios.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusi\u00f3n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Tanto si eres bloguero, vendedor afiliado o propietario de una tienda de comercio electr\u00f3nico, los enlaces son una parte crucial de tus campa\u00f1as de marketing. Por eso es importante configurarlos correctamente. Si no lo hace, puede perderse informaci\u00f3n \u00fatil (como el seguimiento de enlaces) y poner en peligro su posicionamiento en los motores de b\u00fasqueda.<\/p>\n<p>En este post, hemos presentado <a href=\"https:\/\/prettylinks.com\/es\/docs\/default-link-options\/\" target=\"_blank\" rel=\"noopener\">Opciones de enlace por defecto \"PrettyLinks<\/a>. Tambi\u00e9n te mostramos c\u00f3mo utilizarlos de la forma m\u00e1s eficaz. Por ejemplo, puedes:<\/p>\n<ol>\n<li><a href=\"https:\/\/prettylinks.com\/es\/docs\/standard-reports\/\" target=\"_blank\" rel=\"noopener\">Activar el seguimiento<\/a> para mejorar sus campa\u00f1as de enlaces.<\/li>\n<li><a href=\"https:\/\/prettylinks.com\/es\/blog\/nofollow-your-affiliate-links\/\" target=\"_blank\" rel=\"noopener\">Establecer enlaces como nofollow<\/a> para evitar penalizaciones de los motores de b\u00fasqueda.<\/li>\n<li><a href=\"https:\/\/prettylinks.com\/es\/docs\/adding-open-graph-meta-tags\/\" target=\"_blank\" rel=\"noopener\">Establecer metaetiquetas de open graph<\/a> para controlar lo que comparten las redes sociales.<\/li>\n<\/ol>\n<p>\u00bfTiene alguna pregunta sobre las opciones de enlace por defecto que ofrece <a href=\"https:\/\/prettylinks.com\/es\/about\/\" target=\"_blank\" rel=\"noopener\">PrettyLinks<\/a>? H\u00e1ganoslo saber en la secci\u00f3n de comentarios.<\/p>","protected":false},"excerpt":{"rendered":"<p>Los enlaces no s\u00f3lo tienen que ver con el lugar al que dirigen al usuario, sino tambi\u00e9n con la forma en que lo hacen. Una parte importante de la creaci\u00f3n de una campa\u00f1a de enlaces eficaz es considerar c\u00f3mo est\u00e1n configurados sus enlaces. No configurarlos adecuadamente puede tener un impacto negativo en su sitio web, incluso a trav\u00e9s de penalizaciones en los motores de b\u00fasqueda. Por...<\/p>","protected":false},"author":11450,"featured_media":2718,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[50],"tags":[113,114,13],"class_list":["post-2688","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pretty-links","tag-default-link-options","tag-linking-campaigns","tag-pretty-link-pro"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"There is more to links than just where they direct \u2013 it also matters how they do so. 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