{"id":2525,"date":"2017-12-22T16:21:56","date_gmt":"2017-12-22T16:21:56","guid":{"rendered":"https:\/\/prettylinks.com\/?p=2525"},"modified":"2017-12-22T16:21:56","modified_gmt":"2017-12-22T16:21:56","slug":"use-image-links-effectively","status":"publish","type":"post","link":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/","title":{"rendered":"3 maneras de utilizar eficazmente los enlaces de im\u00e1genes en sus campa\u00f1as de marketing"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contenido<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69e4c851a76e4\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e4c851a76e4\"  aria-label=\"Alternar\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#1_Choose_Images_That_Make_Your_Links_Noticeable\" >1. Elija im\u00e1genes que hagan visibles sus enlaces<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#2_Use_Image_Effects_to_Make_Links_Interactive\" >2. Utilizar efectos de imagen para que los enlaces sean interactivos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#3_Implement_AB_Testing_to_Find_Best_Image_Link_Placements\" >3. Realice pruebas A\/B para encontrar la mejor ubicaci\u00f3n de los enlaces de imagen<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#How_to_Add_PrettyLinks_to_Your_Images\" >C\u00f3mo a\u00f1adir PrettyLinks a tus im\u00e1genes<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#Conclusion\" >Conclusi\u00f3n<\/a><\/li><\/ul><\/nav><\/div>\n<p>Los enlaces son habituales en las campa\u00f1as y los contenidos de marketing en l\u00ednea, incluidas las entradas de blog, las p\u00e1ginas de aterrizaje y los sitios web. <a href=\"https:\/\/www.affiliateroyale.com\/2017\/04\/leverage-email-marketing-maximize-sales\/\" target=\"_blank\" rel=\"noopener\">boletines electr\u00f3nicos<\/a>. Por ello, puede preocuparle que sus lectores no tengan en cuenta sus enlaces. Esto diluir\u00eda sus enlaces, haci\u00e9ndolos ineficaces, especialmente si los utiliza con frecuencia.<\/p>\n<p>Una soluci\u00f3n a este problema son los enlaces de imagen, ya que le permiten utilizarlos de formas atractivas y novedosas de forma interactiva. De hecho, al utilizarlos en su contenido puede mejorar su tasa de clics (CTR) en <a href=\"https:\/\/www.getvero.com\/resources\/increase-email-click-through-rates\/\" target=\"_blank\" rel=\"noopener\">hasta 42%<\/a>!<\/p>\n<p>En este post, destacaremos tres formas de utilizar eficazmente los enlaces de im\u00e1genes en tus contenidos. A continuaci\u00f3n, te mostraremos c\u00f3mo puedes a\u00f1adir enlaces acortados a tus im\u00e1genes con la ayuda de <a href=\"https:\/\/prettylinks.com\/es\/about\/\" target=\"_blank\" rel=\"noopener\">PrettyLinks<\/a>. Empecemos.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"1_Choose_Images_That_Make_Your_Links_Noticeable\"><\/span>1. Elija im\u00e1genes que hagan visibles sus enlaces<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure id=\"attachment_2526\" aria-describedby=\"caption-attachment-2526\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2526\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/enroll-now-image-1.jpeg\" alt=\"Un enlace de imagen que dice Inscr\u00edbase ahora\" width=\"800\" height=\"161\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/enroll-now-image-1.jpeg 1530w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/enroll-now-image-1-300x60.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/enroll-now-image-1-1024x206.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/enroll-now-image-1-768x155.jpeg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-2526\" class=\"wp-caption-text\">Los enlaces a botones son algunos de los m\u00e1s populares, pero cualquier imagen puede enlazarse eficazmente.<\/figcaption><\/figure>\n<p>Elegir las im\u00e1genes adecuadas es imprescindible para cualquier contenido. Esto es especialmente cierto si desea utilizar im\u00e1genes para sus enlaces. Al utilizar una imagen relacionada y de alta calidad, aumentas las probabilidades de captar la atenci\u00f3n del lector y de que interact\u00fae con ella.<\/p>\n<p>Para asegurarse de que las im\u00e1genes que elija susciten la interacci\u00f3n del lector, debe tener en cuenta dos puntos. En primer lugar, las im\u00e1genes deben ser pertinentes. Las que est\u00e1n relacionadas con el contenido tienen m\u00e1s probabilidades de atraer la atenci\u00f3n y la interacci\u00f3n.<\/p>\n<p>En segundo lugar, utilice im\u00e1genes en las que se pueda hacer clic. Puede tratarse de un icono de bot\u00f3n obvio, o incluso de una imagen normal con un texto superpuesto que diga <em>M\u00e1s informaci\u00f3n<\/em>. Aunque puede utilizar una imagen sin ninguna indicaci\u00f3n de su condici\u00f3n de enlace, puede que no sea tan eficaz para atraer a los lectores.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"2_Use_Image_Effects_to_Make_Links_Interactive\"><\/span>2. Utilizar efectos de imagen para que los enlaces sean interactivos<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure id=\"attachment_2530\" aria-describedby=\"caption-attachment-2530\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2530\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/image-fade-effect.gif\" alt=\"Efecto de fundido de im\u00e1genes en la p\u00e1gina de inicio de PrettyLinks\" width=\"800\" height=\"139\" \/><figcaption id=\"caption-attachment-2530\" class=\"wp-caption-text\">El efecto de fundido es el m\u00e1s utilizado, pero hay muchos otros entre los que elegir.<\/figcaption><\/figure>\n<p>Tal como suenan, los efectos de imagen son los que a\u00f1aden estilo a tus im\u00e1genes. Un efecto de imagen ayuda a llamar la atenci\u00f3n sobre la imagen, pero tambi\u00e9n puede utilizarse para diferenciar sus im\u00e1genes no enlazadas de las enlazadas. Por ejemplo, a\u00f1adir el efecto de desvanecimiento a las im\u00e1genes enlazadas anima a los lectores a interactuar con ella.<\/p>\n<p>Hay dos formas de a\u00f1adir efectos a tus im\u00e1genes. La primera es <a href=\"https:\/\/allyssabarnes.com\/image-hover-effects\/\" target=\"_blank\" rel=\"noopener\">un proceso manual<\/a> que requiere cierta experiencia en codificaci\u00f3n. El segundo implica el uso de plugins como <a href=\"https:\/\/wordpress.org\/plugins\/amazing-hover-effects\/\" target=\"_blank\" rel=\"noopener\">Efectos Hover incre\u00edbles<\/a> o <a href=\"https:\/\/wordpress.org\/plugins\/nextgen-gallery\/\" target=\"_blank\" rel=\"noopener\">Galer\u00eda NextGen<\/a>.<\/p>\n<p>El primero ofrece 76 efectos hover (incluidos fundidos, superposiciones de texto y deslizamientos):<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2529\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/hover-effects-example.gif\" alt=\"Un ejemplo de efectos hover de imagen del plugin Amazing Hover Effects\" width=\"800\" height=\"226\" \/><\/p>\n<p>Por otro lado, NextGen Gallery es un potente plugin para galer\u00edas. Mientras que los efectos no son su principal objetivo, que ofrece <a href=\"https:\/\/www.imagely.com\/hover-effects\/\" target=\"_blank\" rel=\"noopener\">algunos<\/a> que los usuarios pueden elegir. Al elegir un plugin en lugar de seguir el proceso manual, tendr\u00e1 m\u00e1s variedad de efectos. Adem\u00e1s, no tendr\u00e1s que preocuparte por errores de codificaci\u00f3n o por un proceso interminable.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_Implement_AB_Testing_to_Find_Best_Image_Link_Placements\"><\/span>3. Realice pruebas A\/B para encontrar la mejor ubicaci\u00f3n de los enlaces de imagen<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure id=\"attachment_2452\" aria-describedby=\"caption-attachment-2452\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2452\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/10\/split-test-1.jpg\" alt=\"Los resultados de una prueba dividida PrettyLinks\" width=\"800\" height=\"341\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/10\/split-test-1.jpg 1663w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/10\/split-test-1-300x128.jpg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/10\/split-test-1-1024x437.jpg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/10\/split-test-1-768x327.jpg 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/10\/split-test-1-1536x655.jpg 1536w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-2452\" class=\"wp-caption-text\">A <em>Informe de la prueba de divisi\u00f3n<\/em> puede proporcionarle toda la informaci\u00f3n que necesita para tomar decisiones inteligentes sobre la colocaci\u00f3n de sus enlaces de im\u00e1genes.<\/figcaption><\/figure>\n<p><a href=\"https:\/\/prettylinks.com\/es\/blog\/ab-testing-how-to-do-it\/\" target=\"_blank\" rel=\"noopener\">Pruebas A\/B<\/a> es una t\u00e9cnica de marketing que le ayuda a comparar elementos de su sitio web. Al igual que los enlaces normales, los enlaces de imagen funcionan mejor en distintos lugares. Con las pruebas A\/B, puede identificar estas ubicaciones y utilizarlas en el futuro. No se puede exagerar la importancia de las pruebas A\/B. Le permite conocer en profundidad a sus lectores.<\/p>\n<p>Afortunadamente, PrettyLinks hace <a href=\"https:\/\/prettylinks.com\/es\/docs\/split-testing\/\" target=\"_blank\" rel=\"noopener\">configuraci\u00f3n de las pruebas A\/B<\/a> sencillo. Con esta funci\u00f3n, puede practicar pruebas de divisi\u00f3n completas y probar m\u00e1s que iteraciones de sus enlaces de imagen. Y lo que es a\u00fan m\u00e1s importante <a href=\"https:\/\/prettylinks.com\/es\/docssetup-split-tests-on-your-links\/\" target=\"_blank\" rel=\"noopener\"><em>Informe de la prueba de divisi\u00f3n<\/em><\/a> es f\u00e1cil de descifrar, y puede utilizar los resultados inmediatamente para introducir cambios en sus campa\u00f1as.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Add_PrettyLinks_to_Your_Images\"><\/span>C\u00f3mo a\u00f1adir <a href=\"https:\/\/prettylinks.com\/es\/about\/\" target=\"_blank\" rel=\"noopener\">PrettyLinks<\/a> a tus im\u00e1genes<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2365\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2.jpeg\" alt=\"\" width=\"800\" height=\"159\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2.jpeg 1355w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2-300x60.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2-1024x204.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/09\/pretty-link-pro-2-768x153.jpeg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>PrettyLinks es un plugin de gesti\u00f3n de enlaces que permite crear enlaces acortados y de marca. Tambi\u00e9n es una herramienta excelente para crear enlaces de imagen. Esto se debe a que permite el seguimiento de enlaces (para pruebas A\/B) e incluso ofrece informes de conversi\u00f3n.<\/p>\n<p><a href=\"https:\/\/prettylinks.com\/es\/docs\/creating-your-first-pretty-link-2\/\" target=\"_blank\" rel=\"noopener\">Crear enlaces bonitos<\/a> es sencillo. Sin embargo, a\u00f1adir ese enlace acortado a tus im\u00e1genes puede ser un poco complicado si no est\u00e1s familiarizado con HTML. Para conseguirlo, ve a la parte de atr\u00e1s de tu sitio web y busca el post o la p\u00e1gina donde se encuentra la imagen. Cambia del\u00a0<em>Visual <\/em>a <em>Texto<\/em>\u00a0y busque el c\u00f3digo que empieza por <em>&lt;img src&gt;<\/em>. Si tienes m\u00e1s de una imagen en tu entrada, puedes comprobar cu\u00e1l es mirando el t\u00edtulo:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2527\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/image-text-1.jpeg\" alt=\"El c\u00f3digo de una imagen\" width=\"800\" height=\"96\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/image-text-1.jpeg 1302w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/image-text-1-300x36.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/image-text-1-1024x123.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/image-text-1-768x92.jpeg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>A continuaci\u00f3n, basta con a\u00f1adir dos fragmentos de c\u00f3digo alrededor del elemento existente. Coloque el cursor delante de <em>&lt;img src<\/em> y a\u00f1ada <em>&lt;a href=&quot;\/es\/&rdquo;yourlink.com&rdquo;\/&quot;&gt;<\/em>. Sustituir <em>yourlink.com <\/em>con el enlace real. A continuaci\u00f3n, vaya al final del c\u00f3digo de la imagen y a\u00f1ada <em>&lt;\/a&gt;<\/em>:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2528\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/linked-image-1.jpeg\" alt=\"El c\u00f3digo de una imagen enlazada\" width=\"800\" height=\"92\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/linked-image-1.jpeg 1300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/linked-image-1-300x35.jpeg 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/linked-image-1-1024x118.jpeg 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/linked-image-1-768x89.jpeg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>Cuando ahora\u00a0<em>Publique<\/em> tu p\u00e1gina o entrada, la imagen aparecer\u00e1 enlazada. Los lectores podr\u00e1n hacer clic en la imagen y acceder a la URL de destino que hayas seleccionado.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusi\u00f3n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Tanto si se dedica al marketing de afiliaci\u00f3n como si es propietario de un blog, los enlaces son un elemento crucial de su contenido. Por desgracia, su uso frecuente puede hacer que se fundan con el fondo y pierdan su efecto. Sin embargo, los enlaces de imagen pueden resolver este problema incorporando color y prop\u00f3sito para revitalizar tus enlaces.<\/p>\n<p>En este post, le hemos mostrado c\u00f3mo a\u00f1adir enlaces bonitos a sus im\u00e1genes. Tambi\u00e9n hemos esbozado tres formas de utilizar los enlaces de im\u00e1genes de la manera m\u00e1s eficaz en sus campa\u00f1as de marketing. Para recapitular, son:<\/p>\n<ol>\n<li>Elija im\u00e1genes llamativas para que sus enlaces llamen la atenci\u00f3n.<\/li>\n<li>Utiliza efectos de imagen para que los hiperv\u00ednculos sean interactivos.<\/li>\n<li>Realice pruebas A\/B para encontrar la mejor ubicaci\u00f3n de los enlaces de imagen.<\/li>\n<\/ol>\n<p>\u00bfTiene alguna pregunta sobre los enlaces de im\u00e1genes o sobre c\u00f3mo utilizarlos? <a href=\"https:\/\/prettylinks.com\/es\/about\/\" target=\"_blank\" rel=\"noopener\">PrettyLinks<\/a> para crearlos? H\u00e1ganoslo saber en la secci\u00f3n de comentarios.<\/p>","protected":false},"excerpt":{"rendered":"<p>Los enlaces son habituales en las campa\u00f1as de marketing online y en los contenidos, incluidas las entradas de blog, las p\u00e1ginas de destino y los boletines por correo electr\u00f3nico. Por ello, es posible que le preocupe que sus lectores no presten atenci\u00f3n a sus enlaces. Esto diluir\u00eda sus enlaces, haci\u00e9ndolos ineficaces, especialmente si los utiliza con frecuencia. Una soluci\u00f3n a este problema son los enlaces de imagen, ya que...<\/p>","protected":false},"author":11450,"featured_media":2564,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[11],"tags":[69,85,13],"class_list":["post-2525","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-linking","tag-linking-strategy","tag-pretty-link-pro"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Image links are a great way to spice up your content. In this post, we&#039;ll share three ways to use image links effectively!\" \/>\n\t<meta name=\"robots\" content=\"max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n\t<meta name=\"author\" content=\"John Hughes\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.5.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"es_ES\" \/>\n\t\t<meta property=\"og:site_name\" content=\"PrettyLinks\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"3 Ways to Use Image Links Effectively Within Your Marketing Campaigns\" \/>\n\t\t<meta property=\"og:description\" content=\"Image links are a great way to spice up your content. In this post, we&#039;ll share three ways to use image links effectively!\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/Cursor-hands@2x.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/Cursor-hands@2x.png\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1480\" \/>\n\t\t<meta property=\"og:image:height\" content=\"791\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2017-12-22T16:21:56+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2017-12-22T16:21:56+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"3 Ways to Use Image Links Effectively Within Your Marketing Campaigns\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Image links are a great way to spice up your content. In this post, we&#039;ll share three ways to use image links effectively!\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/Cursor-hands@2x.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/use-image-links-effectively\\\/#blogposting\",\"name\":\"3 Ways to Use Image Links Effectively Within Your Marketing Campaigns\",\"headline\":\"3 Ways to Use Image Links Effectively Within Your Marketing Campaigns\",\"author\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/author\\\/johnwordcandy-co\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/prettylinks.com\\\/wp-content\\\/uploads\\\/2017\\\/12\\\/Cursor-hands@2x.png\",\"width\":1480,\"height\":791},\"datePublished\":\"2017-12-22T16:21:56-07:00\",\"dateModified\":\"2017-12-22T16:21:56-07:00\",\"inLanguage\":\"es-ES\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/use-image-links-effectively\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/use-image-links-effectively\\\/#webpage\"},\"articleSection\":\"Marketing, linking, linking strategy, Pretty Links\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/use-image-links-effectively\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/prettylinks.com\\\/es\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/category\\\/marketing\\\/#listItem\",\"name\":\"Marketing\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/category\\\/marketing\\\/#listItem\",\"position\":2,\"name\":\"Marketing\",\"item\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/category\\\/marketing\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/use-image-links-effectively\\\/#listItem\",\"name\":\"3 Ways to Use Image Links Effectively Within Your Marketing Campaigns\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/use-image-links-effectively\\\/#listItem\",\"position\":3,\"name\":\"3 Ways to Use Image Links Effectively Within Your Marketing Campaigns\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/category\\\/marketing\\\/#listItem\",\"name\":\"Marketing\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/#organization\",\"name\":\"PrettyLinks\",\"description\":\"Top Affiliate Link & URL Shortener for WordPress\",\"url\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/author\\\/johnwordcandy-co\\\/#author\",\"url\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/author\\\/johnwordcandy-co\\\/\",\"name\":\"John Hughes\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/use-image-links-effectively\\\/#authorImage\",\"url\":\"https:\\\/\\\/prettylinks.com\\\/wp-content\\\/litespeed\\\/avatar\\\/d2268e9193bd9486ff7dc3b65d739486.jpg?ver=1776452229\",\"width\":96,\"height\":96,\"caption\":\"John Hughes\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/use-image-links-effectively\\\/#webpage\",\"url\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/use-image-links-effectively\\\/\",\"name\":\"3 Ways to Use Image Links Effectively Within Your Marketing Campaigns\",\"description\":\"Image links are a great way to spice up your content. In this post, we'll share three ways to use image links effectively!\",\"inLanguage\":\"es-ES\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/use-image-links-effectively\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/author\\\/johnwordcandy-co\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/author\\\/johnwordcandy-co\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/prettylinks.com\\\/wp-content\\\/uploads\\\/2017\\\/12\\\/Cursor-hands@2x.png\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/use-image-links-effectively\\\/#mainImage\",\"width\":1480,\"height\":791},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/blog\\\/use-image-links-effectively\\\/#mainImage\"},\"datePublished\":\"2017-12-22T16:21:56-07:00\",\"dateModified\":\"2017-12-22T16:21:56-07:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/\",\"name\":\"PrettyLinks\",\"description\":\"Top Affiliate Link & URL Shortener for WordPress\",\"inLanguage\":\"es-ES\",\"publisher\":{\"@id\":\"https:\\\/\\\/prettylinks.com\\\/es\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>3 Ways to Use Image Links Effectively Within Your Marketing Campaigns<\/title>\n\n","aioseo_head_json":{"title":"3 maneras de utilizar eficazmente los enlaces de im\u00e1genes en sus campa\u00f1as de marketing","description":"Los enlaces de imagen son una forma estupenda de dar vida a tus contenidos. En este post, compartiremos tres formas de utilizar los enlaces de imagen de forma eficaz.","canonical_url":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/","robots":"max-snippet:-1, max-image-preview:large, max-video-preview:-1","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#blogposting","name":"3 Ways to Use Image Links Effectively Within Your Marketing Campaigns","headline":"3 Ways to Use Image Links Effectively Within Your Marketing Campaigns","author":{"@id":"https:\/\/prettylinks.com\/es\/blog\/author\/johnwordcandy-co\/#author"},"publisher":{"@id":"https:\/\/prettylinks.com\/es\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/Cursor-hands@2x.png","width":1480,"height":791},"datePublished":"2017-12-22T16:21:56-07:00","dateModified":"2017-12-22T16:21:56-07:00","inLanguage":"es-ES","mainEntityOfPage":{"@id":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#webpage"},"isPartOf":{"@id":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#webpage"},"articleSection":"Marketing, linking, linking strategy, Pretty Links"},{"@type":"BreadcrumbList","@id":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/es#listItem","position":1,"name":"Home","item":"https:\/\/prettylinks.com\/es","nextItem":{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/es\/blog\/category\/marketing\/#listItem","name":"Marketing"}},{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/es\/blog\/category\/marketing\/#listItem","position":2,"name":"Marketing","item":"https:\/\/prettylinks.com\/es\/blog\/category\/marketing\/","nextItem":{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#listItem","name":"3 Ways to Use Image Links Effectively Within Your Marketing Campaigns"},"previousItem":{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/es#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#listItem","position":3,"name":"3 Ways to Use Image Links Effectively Within Your Marketing Campaigns","previousItem":{"@type":"ListItem","@id":"https:\/\/prettylinks.com\/es\/blog\/category\/marketing\/#listItem","name":"Marketing"}}]},{"@type":"Organization","@id":"https:\/\/prettylinks.com\/es\/#organization","name":"PrettyLinks","description":"Top Affiliate Link & URL Shortener for WordPress","url":"https:\/\/prettylinks.com\/es\/"},{"@type":"Person","@id":"https:\/\/prettylinks.com\/es\/blog\/author\/johnwordcandy-co\/#author","url":"https:\/\/prettylinks.com\/es\/blog\/author\/johnwordcandy-co\/","name":"John Hughes","image":{"@type":"ImageObject","@id":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#authorImage","url":"https:\/\/prettylinks.com\/wp-content\/litespeed\/avatar\/d2268e9193bd9486ff7dc3b65d739486.jpg?ver=1776452229","width":96,"height":96,"caption":"John Hughes"}},{"@type":"WebPage","@id":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#webpage","url":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/","name":"3 Ways to Use Image Links Effectively Within Your Marketing Campaigns","description":"Image links are a great way to spice up your content. In this post, we'll share three ways to use image links effectively!","inLanguage":"es-ES","isPartOf":{"@id":"https:\/\/prettylinks.com\/es\/#website"},"breadcrumb":{"@id":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#breadcrumblist"},"author":{"@id":"https:\/\/prettylinks.com\/es\/blog\/author\/johnwordcandy-co\/#author"},"creator":{"@id":"https:\/\/prettylinks.com\/es\/blog\/author\/johnwordcandy-co\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/Cursor-hands@2x.png","@id":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#mainImage","width":1480,"height":791},"primaryImageOfPage":{"@id":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/#mainImage"},"datePublished":"2017-12-22T16:21:56-07:00","dateModified":"2017-12-22T16:21:56-07:00"},{"@type":"WebSite","@id":"https:\/\/prettylinks.com\/es\/#website","url":"https:\/\/prettylinks.com\/es\/","name":"PrettyLinks","description":"Top Affiliate Link & URL Shortener for WordPress","inLanguage":"es-ES","publisher":{"@id":"https:\/\/prettylinks.com\/es\/#organization"}}]},"og:locale":"es_ES","og:site_name":"PrettyLinks","og:type":"article","og:title":"3 Ways to Use Image Links Effectively Within Your Marketing Campaigns","og:description":"Image links are a great way to spice up your content. In this post, we'll share three ways to use image links effectively!","og:url":"https:\/\/prettylinks.com\/es\/blog\/use-image-links-effectively\/","og:image":"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/Cursor-hands@2x.png","og:image:secure_url":"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/Cursor-hands@2x.png","og:image:width":1480,"og:image:height":791,"article:published_time":"2017-12-22T16:21:56+00:00","article:modified_time":"2017-12-22T16:21:56+00:00","twitter:card":"summary_large_image","twitter:title":"3 Ways to Use Image Links Effectively Within Your Marketing Campaigns","twitter:description":"Image links are a great way to spice up your content. In this post, we'll share three ways to use image links effectively!","twitter:image":"https:\/\/prettylinks.com\/wp-content\/uploads\/2017\/12\/Cursor-hands@2x.png"},"aioseo_meta_data":{"post_id":"2525","title":null,"description":"Los enlaces de imagen son una forma estupenda de dar vida a tus contenidos. En este post, compartiremos tres formas de utilizar los enlaces de imagen de forma eficaz.","keywords":[{"label":"use image links effectively","value":"use image links effectively"}],"keyphrases":null,"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"","isEnabled":true},"graphs":[],"defaultGraph":"","defaultPostTypeGraph":""},"schema_type":null,"schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"local_seo":null,"seo_analyzer_scan_date":"2025-10-09 22:02:45","breadcrumb_settings":null,"limit_modified_date":false,"open_ai":null,"ai":null,"created":"2020-12-21 17:51:05","updated":"2025-10-15 15:55:51"},"_links":{"self":[{"href":"https:\/\/prettylinks.com\/es\/wp-json\/wp\/v2\/posts\/2525","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/prettylinks.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/prettylinks.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/prettylinks.com\/es\/wp-json\/wp\/v2\/users\/11450"}],"replies":[{"embeddable":true,"href":"https:\/\/prettylinks.com\/es\/wp-json\/wp\/v2\/comments?post=2525"}],"version-history":[{"count":0,"href":"https:\/\/prettylinks.com\/es\/wp-json\/wp\/v2\/posts\/2525\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/prettylinks.com\/es\/wp-json\/wp\/v2\/media\/2564"}],"wp:attachment":[{"href":"https:\/\/prettylinks.com\/es\/wp-json\/wp\/v2\/media?parent=2525"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/prettylinks.com\/es\/wp-json\/wp\/v2\/categories?post=2525"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/prettylinks.com\/es\/wp-json\/wp\/v2\/tags?post=2525"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}