{"id":10199,"date":"2023-01-04T00:25:27","date_gmt":"2023-01-04T00:25:27","guid":{"rendered":"https:\/\/prettylinks.com\/?post_type=pauple_helpie&#038;p=10199"},"modified":"2026-07-10T03:04:25","modified_gmt":"2026-07-10T09:04:25","slug":"how-to-remove-ip-address-from-click-tracking","status":"publish","type":"ht_kb","link":"https:\/\/prettylinks.com\/es\/docs\/how-to-remove-ip-address-from-click-tracking\/","title":{"rendered":"Anonimizaci\u00f3n de direcciones IP"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Pretty Links puede anonimizar autom\u00e1ticamente las direcciones IP de los visitantes antes de que se guarden en tu base de datos, lo que te ayuda a cumplir con normativas de privacidad como el RGPD (Europa) y la CCPA (California).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Encontrar\u00e1s esta opci\u00f3n en <strong>Panel de control &gt; Pretty Links &gt; Opciones &gt; Informes<\/strong>.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a84968b8d1c1&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a84968b8d1c1\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"2544\" height=\"1315\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2.png\" alt=\"Opciones de Pretty Links: pesta\u00f1a \u00abInformes\u00bb con modo de seguimiento y filtrado de bots\" class=\"wp-image-18839\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2.png 2544w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2-300x155.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2-1024x529.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2-768x397.png 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2-50x26.png 50w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2-1536x794.png 1536w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/options-reporting-2-2048x1059.png 2048w\" sizes=\"auto, (max-width: 2544px) 100vw, 2544px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-anonymization-does\"><a href=\"#what-anonymization-does\">En qu\u00e9 consiste la anonimizaci\u00f3n<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Cuando la anonimizaci\u00f3n de la IP est\u00e1 activada, Pretty Links sustituye por ceros la \u00faltima parte de la IP de cada visitante antes de almacenarla.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>IPv4<\/strong> las direcciones tienen su <strong>\u00faltimo octeto<\/strong> puesta a cero, conservando los tres primeros octetos (una m\u00e1scara \/24). As\u00ed que <code>203.0.113.42<\/code> se convierte en <code>203.0.113.0<\/code>.<\/li>\n<li><strong>IPv6<\/strong> las direcciones tienen su <strong>los \u00faltimos 80 bits<\/strong> puesta a cero, conservando los primeros 48 bits (una m\u00e1scara \/48). As\u00ed que <code>2001:db8:1234:5678:abcd:ef01:2345:6789<\/code> se convierte, aproximadamente, en <code>2001:db8:1234:0:0:0:0:0<\/code>.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Una vez almacenada, la direcci\u00f3n IP completa original desaparece: Pretty Links nunca ha conservado ning\u00fan registro de ella m\u00e1s all\u00e1 del momento de la anonimizaci\u00f3n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"why-it-matters\"><a href=\"#why-it-matters\">Por qu\u00e9 es importante<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Seg\u00fan el RGPD, las direcciones IP se consideran datos personales. Almacenarlas sin consentimiento o sin una base jur\u00eddica clara puede exponerte a un riesgo de incumplimiento normativo. La CCPA tiene implicaciones similares para los residentes de California.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Las direcciones IP anonimizadas se consideran, por lo general, datos no personales, ya que ya no identifican a un hogar concreto, sino que, como mucho, identifican a un barrio. Esto hace que su almacenamiento y an\u00e1lisis sean mucho m\u00e1s seguros.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Si tus visitantes se encuentran en jurisdicciones reguladas y no tienes una raz\u00f3n de peso para conservar las direcciones IP completas, activa la anonimizaci\u00f3n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"trade-offs\"><a href=\"#trade-offs\">Ventajas e inconvenientes<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">La anonimizaci\u00f3n conserva la mayor parte de lo que hace que el seguimiento de direcciones IP resulte \u00fatil, pero s\u00ed que se pierde algo de precisi\u00f3n:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Detecci\u00f3n del pa\u00eds<\/strong> \u2014 Sigue siendo cierto. Los tres primeros octetos de una direcci\u00f3n IPv4 identifican de forma fiable el pa\u00eds;<\/li>\n<li><strong>Detecci\u00f3n de regiones<\/strong> \u2014 En general, es correcto. La regi\u00f3n (estado\/provincia) suele conservarse;<\/li>\n<li><strong>Detecci\u00f3n de ciudades<\/strong> \u2014 Menos fiable. Las ciudades suelen compartir rangos de direcciones IP que abarcan varios municipios, y poner a cero el \u00faltimo octeto puede difuminar los l\u00edmites;<\/li>\n<li><strong>Identificaci\u00f3n de cada visitante mediante su direcci\u00f3n IP<\/strong> \u2014 Se pierde en gran medida. Muchos visitantes reales comparten la misma direcci\u00f3n IP anonimizada. (Pretty Links utiliza una cookie independiente para el seguimiento de visitantes \u00fanicos, por lo que esto no suele suponer un problema \u2014 v\u00e9ase <strong><a href=\"https:\/\/prettylinks.com\/es\/docs\/cookies-explained\/\">Explicaci\u00f3n sobre las cookies<\/a><\/strong>.);<\/li>\n<li><strong>Filtrado por IP<\/strong> \u2014 Sigue funcionando, pero cada direcci\u00f3n IP anonimizada representa ahora hasta 256 usuarios reales, por lo que bloquear una direcci\u00f3n IP anonimizada tiene un impacto mayor que bloquear una direcci\u00f3n IP completa.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Para la mayor\u00eda de los sitios web, la compensaci\u00f3n merece la pena: conservas datos \u00fatiles sobre pa\u00edses y regiones, mantienes el recuento de visitantes \u00fanicos mediante cookies y reduces considerablemente los riesgos relacionados con la privacidad.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"when-to-leave-anonymization-off\"><a href=\"#when-to-leave-anonymization-off\">Cu\u00e1ndo no activar la anonimizaci\u00f3n<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Algunos sitios web tienen motivos leg\u00edtimos para almacenar direcciones IP completas; por ejemplo, la detecci\u00f3n de fraudes, la supervisi\u00f3n de abusos o las investigaciones de seguridad. Si dispones de una base jur\u00eddica documentada (como el inter\u00e9s leg\u00edtimo seg\u00fan el RGPD) y una pol\u00edtica de privacidad publicada, puedes optar por no aplicar la anonimizaci\u00f3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Si no est\u00e1s seguro, hazlo an\u00f3nimo. Es la opci\u00f3n predeterminada m\u00e1s segura y la p\u00e9rdida de detalles es m\u00ednima.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"anonymization-happens-before-storage\"><a href=\"#anonymization-happens-before-storage\">La anonimizaci\u00f3n se lleva a cabo antes del almacenamiento<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pretty Links anonimiza las direcciones IP <strong>antes de<\/strong> guard\u00e1ndolas en tu base de datos, no despu\u00e9s. Eso significa que, aunque alguien consiga acceder a tu base de datos sin procesar, no encontrar\u00e1 all\u00ed direcciones IP sin anonimizar.<\/p>\n\n\n\n<p class=\"wp-block-ht-blocks-messages wp-block-hb-message wp-block-hb-message--withicon is-style-danger\"><strong>Advertencia:<\/strong> No es posible \u201cdesanonimizar\u201d datos antiguos a posteriori. Una vez que se almacena un clic con una direcci\u00f3n IP puesta a cero, el dato original se pierde para siempre.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"combining-with-other-privacy-features\"><a href=\"#combining-with-other-privacy-features\">Combinaci\u00f3n con otras funciones de privacidad<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Para lograr una estrategia de privacidad m\u00e1s completa, combina la anonimizaci\u00f3n de direcciones IP con:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Modo de seguimiento sencillo<\/strong> \u2014 Solo se tienen en cuenta las visitas; no hay ning\u00fan dato por clic. V\u00e9ase <strong><a href=\"https:\/\/prettylinks.com\/es\/docs\/how-to-turn-off-click-tracking\/\">Modos de seguimiento de clics<\/a><\/strong>;<\/li>\n<li><strong>Control de cookies<\/strong> \u2014 V\u00e9ase <strong><a href=\"https:\/\/prettylinks.com\/es\/docs\/cookies-explained\/\">Explicaci\u00f3n sobre las cookies<\/a><\/strong> para saber qu\u00e9 establece Pretty Links y por qu\u00e9;<\/li>\n<li><strong>Una pol\u00edtica de privacidad clara<\/strong> \u2014 Explica a tus visitantes qu\u00e9 datos recopilas y por qu\u00e9.<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Aprenda a eliminar direcciones IP del seguimiento de clics. Sigue nuestra gu\u00eda para excluir las IP y mejorar la privacidad de tus datos de seguimiento.<\/p>","protected":false},"author":30614,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_strive_editorial_status":"not-started","_strive_copy_of":0,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"ht-kb-category":[711],"ht-kb-tag":[],"class_list":["post-10199","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-tracking-and-reports"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Learn how to remove IP addresses from click tracking. 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