{"id":19433,"date":"2026-09-03T08:00:00","date_gmt":"2026-09-03T14:00:00","guid":{"rendered":"https:\/\/prettylinks.com\/?p=19433"},"modified":"2026-09-02T12:12:24","modified_gmt":"2026-09-02T18:12:24","slug":"utm-builder","status":"publish","type":"post","link":"https:\/\/prettylinks.com\/de\/blog\/utm-builder\/","title":{"rendered":"Der NEUE PrettyLinks UTM Builder: Umfassendes Kampagnen-Tracking \u00fcber einen Link, den Sie tats\u00e4chlich teilen w\u00fcrden!"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><strong>Der NEUE PrettyLinks UTM Builder ist der einfachste Weg, um Ihre Links mit Kampagnen-Tracking auszustatten \u2013 und sie dabei dennoch kurz genug zu halten, damit Sie sie \u00fcberall teilen k\u00f6nnen, wo Sie Werbung machen!<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">F\u00fcllen Sie einfach ein paar Felder aus, und PrettyLinks erstellt f\u00fcr Sie die getaggten URLs und f\u00fcgt automatisch die Parameter f\u00fcr Kampagne, Quelle und Medium hinzu, sodass jeder Klick bis zu seiner Herkunft zur\u00fcckverfolgt werden kann.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And because we're a link shortener at heart, we're not about to leave you with a long UTM tracking tail to drag behind every link.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aus diesem Grund haben wir den UTM-Builder in dasselbe Dashboard integriert, in dem Sie Ihre Links k\u00fcrzen, maskieren und verwalten. So bleibt Ihr Tracking verborgen und taucht nur dort auf, wo es darauf ankommt: in Ihren Analysedaten.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ihre Links sind \u00fcbersichtlich, einheitlich und werden in all Ihren Werbeinhalten genau nachverfolgt, sodass Sie sich nicht mehr fragen m\u00fcssen, woher Ihre Besucher kommen, sondern genau erkennen k\u00f6nnen, welche Kampagnen den Traffic generieren, der zu Conversions f\u00fchrt.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Inhalt<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a99c06a8fa5e\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Umschalten auf<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a99c06a8fa5e\"  aria-label=\"Umschalten auf\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/prettylinks.com\/de\/blog\/utm-builder\/#What_is_a_UTM\" >Was ist ein UTM?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/prettylinks.com\/de\/blog\/utm-builder\/#Why_UTM_Tracking_Matters_to_Marketers\" >Warum UTM-Tracking f\u00fcr Marketingfachleute wichtig ist<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/prettylinks.com\/de\/blog\/utm-builder\/#The_Trouble_with_Adding_UTM_Tracking_to_Your_Links_Without_the_Right_Tool\" >Die Probleme beim Hinzuf\u00fcgen von UTM-Tracking zu Ihren Links (ohne das richtige Tool)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/prettylinks.com\/de\/blog\/utm-builder\/#Adding_UTM_Tracking_to_a_Link_Takes_More_Patience_than_it_Should\" >Das Hinzuf\u00fcgen von UTM-Tracking zu einem Link erfordert mehr Geduld, als es eigentlich sollte<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/prettylinks.com\/de\/blog\/utm-builder\/#Sharing_a_UTM-Tagged_Link_is_Suspicious_and_Practically_Impossible\" >Das Teilen eines mit einem UTM-Tag versehenen Links ist verd\u00e4chtig und praktisch unm\u00f6glich<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/prettylinks.com\/de\/blog\/utm-builder\/#Introducing_the_NEW_PrettyLinks_UTM_Builder_Add-On\" >Wir stellen das NEUE PrettyLinks UTM Builder-Add-on vor<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/prettylinks.com\/de\/blog\/utm-builder\/#Full_Tracking_on_One_End_a_Clean_Link_on_the_Other\" >Umfassende Nachverfolgung auf der einen Seite, ein \u00fcbersichtlicher Link auf der anderen<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/prettylinks.com\/de\/blog\/utm-builder\/#How_PrettyLinks_UTM_Tracking_Connects_to_Your_Analytics_Platform\" >So l\u00e4sst sich das PrettyLinks-UTM-Tracking mit Ihrer Analyseplattform verkn\u00fcpfen&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/prettylinks.com\/de\/blog\/utm-builder\/#Ready_to_Track_Every_Click_Back_to_Its_Source\" >Sind Sie bereit, jeden Klick bis zu seiner Quelle zur\u00fcckzuverfolgen?&nbsp;<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_is_a_UTM\"><\/span>Was ist ein UTM? <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ein UTM (Abk\u00fcrzung f\u00fcr <a href=\"https:\/\/prettylinks.com\/de\/blog\/urchin-tracking-modules\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Urchin-Tracking-Modul<\/a>) is a set of tracking parameters you add to the end of a link's URL.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jeder Parameter erfasst eine bestimmte Information zum Klick, sodass Ihre Analysesysteme einen Besuch genau auf die Werbeaktion zur\u00fcckf\u00fchren k\u00f6nnen, die ihn generiert hat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Insgesamt gibt es sechs Parameter \u2013 drei sind obligatorisch, drei sind optional, falls Sie detailliertere Informationen w\u00fcnschen:<\/p>\n\n\n\n<div style=\"height:3px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Quelle<\/strong> (erforderlich): Die konkrete Quelle, von der aus ein Besucher auf die Seite gelangt ist, z. B. ein bestimmter Newsletter, ein Facebook-Beitrag oder ein auf einer anderen Website geteilter Link.<\/li>\n\n\n\n<li><strong>Mittel<\/strong> (erforderlich): Der \u00fcbergeordnete Kanal, zu dem die Quelle geh\u00f6rt; d.\u202fh., ein Newsletter f\u00e4llt unter \u201eE-Mail\u201c, ein Facebook-Beitrag unter \u201eSocial\u201c und ein Gastbeitrag unter \u201eEmpfehlung\u201c.<\/li>\n\n\n\n<li><strong>Kampagne<\/strong> (erforderlich): Der Name, der eine Reihe von Links unter einer Bezeichnung zusammenfasst, beispielsweise bei einer Produkt\u00fcbersicht oder einer saisonalen Verkaufsaktion. (PrettyLinks bezeichnet dieses Feld als \u201cName\u201d.)<\/li>\n\n\n\n<li><strong>Inhalt<\/strong> (optional): Das Merkmal, anhand dessen sich zwei Links unterscheiden lassen, wenn sie auf dieselbe Seite verweisen, beispielsweise wenn dieselbe URL sowohl als Schaltfl\u00e4che als auch als einfacher Textlink dargestellt wird.<\/li>\n\n\n\n<li><strong>ID<\/strong> (optional): Ein zus\u00e4tzliches Tag, das in fortgeschrittenen Konfigurationen verwendet wird, um eine Kampagne mit den entsprechenden Werbeausgaben zu verkn\u00fcpfen.<\/li>\n\n\n\n<li><strong>Begriff<\/strong> (optional): Das genaue Suchwort, nach dem ein Besucher aus der bezahlten Suche gesucht hat, bevor er auf den Link geklickt hat, wird direkt in den Link eingef\u00fcgt.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Sobald diese Tags eingerichtet sind, \u00fcbernimmt Ihr Analysetool die Sortierung f\u00fcr Sie und gruppiert jeden Besuch unter den von Ihnen festgelegten Tags.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Von dort aus k\u00f6nnen Sie die Ansicht verkleinern, um die Leistung einer gesamten Kampagne zu sehen, oder die Ansicht vergr\u00f6\u00dfern, um zu sehen, welchen Beitrag ein einzelner Link geleistet hat.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_UTM_Tracking_Matters_to_Marketers\"><\/span>Warum UTM-Tracking f\u00fcr Marketingfachleute wichtig ist<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Wie jeder Blogger, E-Mail-Marketer, YouTuber, Podcaster, Influencer, Social-Media-Manager, PPC-Spezialist und jedes Team f\u00fcr digitales Marketing w\u00fcrdest du eine Kampagne niemals nur an einer einzigen Stelle bewerben und es dann dabei belassen.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You'll <a href=\"https:\/\/prettylinks.com\/de\/blog\/share-affiliate-links\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Teile diesen einen Link<\/a> vor Ihrem Publikum auf ein halbes Dutzend verschiedene Arten:<\/p>\n\n\n\n<div style=\"height:3px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>E-Mail<\/strong> \u2014 Ihr w\u00f6chentlicher Newsletter, eine automatisierte E-Mail-Serie, dieselbe Werbebotschaft, leicht angepasst f\u00fcr <a href=\"https:\/\/prettylinks.com\/de\/blog\/why-is-segmentation-important-in-email-marketing\/\" target=\"_blank\" rel=\"noopener\" title=\"\">ein paar verschiedene Listen<\/a>.<\/li>\n\n\n\n<li><strong>Soziales<\/strong> \u2014 Beitr\u00e4ge, Stories, Reels und <a href=\"https:\/\/prettylinks.com\/de\/blog\/link-in-bio-release\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Dein Link in der Biografie<\/a>, spread across every platform you're on.<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/prettylinks.com\/de\/blog\/understand-paid-ads\/\" title=\"\">Bezahlte Anzeigen<\/a><\/strong> \u2014 diejenigen, die in den sozialen Medien geschaltet werden, und diejenigen, auf die Sie in Suchmaschinen bieten.<\/li>\n\n\n\n<li><strong>DMs und SMS<\/strong> \u2014 Einzelantworten, Gruppendiskussionen und Massenversendungen \u2013 und zwar \u00fcber alle Apps hinweg, die Ihre Zielgruppe nutzt.<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/prettylinks.com\/de\/blog\/prettypay\/#Bloggers_Affiliate_Marketers:~:text=variety%20of%20channels.-,Bloggers%20%26%20Affiliate%20Marketers%C2%A0,-Now%20let%E2%80%99s%20say\" target=\"_blank\" rel=\"noopener\" title=\"\">Ihre eigenen Inhalte<\/a><\/strong> \u2014 in den PDF-Dateien, <a href=\"https:\/\/prettylinks.com\/de\/blog\/how-to-create-an-ebook-from-existing-blog-content\/\" target=\"_blank\" rel=\"noopener\" title=\"\">E-Books<\/a>, digital downloads, and templates you've put out.<\/li>\n\n\n\n<li><strong>Other people's sites<\/strong> \u2014 <a href=\"https:\/\/prettylinks.com\/de\/blog\/guest-blogging-improves-organic-traffic\/\" target=\"_blank\" rel=\"noopener\" title=\"\">ein Gastbeitrag<\/a>, a podcast mention, a spot in a partner's newsletter.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Sobald Ihr Link online ist und alle M\u00f6glichkeiten ausgesch\u00f6pft werden, h\u00e4ufen sich die Fragen, da <a href=\"https:\/\/prettylinks.com\/de\/blog\/improve-click-through-rates\/\" target=\"_blank\" rel=\"noopener\" title=\"\">so schnell wie die Klicks<\/a>:&nbsp;<\/p>\n\n\n\n<div style=\"height:3px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Werden diese Links angeklickt?<\/em><\/li>\n\n\n\n<li><em>Welche Kan\u00e4le generieren den meisten Traffic auf meiner Website?<\/em><\/li>\n\n\n\n<li><em>Was machen diese Besucher, sobald sie gelandet sind?<\/em><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">You'd think you could open your analytics and check. But without UTM tags, all that traffic piles up in your reports as a vague lump \u2014 &#8220;direct,&#8221; &#8220;unknown,&#8221; a channel with no story behind it.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The numbers climb, and you're left wondering which of those shares did the climbing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Die UTM-Parameter geben die Antwort darauf. <\/strong>\u201eSource\u201c ermittelt die genaue Herkunft eines Besuchers, \u201eMedium\u201c bezeichnet die Art des Kanals und \u201eCampaign\u201c fasst eine gesamte Werbema\u00dfnahme zusammen \u2013 w\u00e4hrend die drei optionalen Angaben noch detailliertere Informationen liefern: Sie unterscheiden, welche Link-Version am erfolgreichsten war, welche Werbeausgaben sich ausgezahlt haben und welches Suchwort den Klick ausgel\u00f6st hat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Anstatt also zu raten, welcher Beitrag oder welche Werbeaktion tats\u00e4chlich Wirkung gezeigt hat, siehst du es endlich mit eigenen Augen! <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Trouble_with_Adding_UTM_Tracking_to_Your_Links_Without_the_Right_Tool\"><\/span>Das Problem beim Hinzuf\u00fcgen von UTM-Tracking-Parametern zu Ihren Links (<em>Ohne das richtige Werkzeug<\/em>)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">There's no arguing the clarity and extra insight UTM tracking brings to your reports\u2026 but in their raw form, they're a real pain to work with.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Anyone who's tagged links for a full campaign on their own knows the headaches a little too well.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Adding_UTM_Tracking_to_a_Link_Takes_More_Patience_than_it_Should\"><\/span>Das Hinzuf\u00fcgen von UTM-Tracking zu einem Link erfordert mehr Geduld, als es eigentlich sollte<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Das Einf\u00fcgen von UTM-Tracking-Daten in einen Link ist eine knifflige Angelegenheit: die Formatierung, die Tags, die genau richtig ausgerichtet sein m\u00fcssen, ein einziges falsches Zeichen, das das ganze Unterfangen zunichte macht.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dennoch gelang es den Marketingfachleuten, dies auf eine der wenigen M\u00f6glichkeiten zu erreichen, <em>keines davon schnell<\/em>:<\/p>\n\n\n\n<div style=\"height:3px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Von Hand.<\/strong> Typing every parameter onto the link yourself, character by character, hoping you don't misspell a value, drop a question mark, or add an ampersand where one doesn't belong.<\/li>\n\n\n\n<li><strong>In einer Tabellenkalkulation.<\/strong> A column for each parameter and a row for each link, all lined up where they're a little easier to stitch into finished URLs. Cleaner than by hand, but a whole separate step to build and keep up outside your link collection.<\/li>\n\n\n\n<li><strong>Mit einem Tool eines Drittanbieters.<\/strong> You fill in a form with the parameters labeled for you, copy the tagged URL it builds, and repeat for every new link. Nothing you enter is saved, though, and you're left with a long URL to share and manage on your own.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Wie auch immer man es macht: Das manuelle Hinzuf\u00fcgen von UTM-Tracking ist eine zeitaufw\u00e4ndige und sorgf\u00e4ltige Arbeit, die man bei jedem neuen Link wiederholen muss.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Sharing_a_UTM-Tagged_Link_is_Suspicious_and_Practically_Impossible\"><\/span>Das Teilen eines mit einem UTM-Tag versehenen Links ist verd\u00e4chtig und praktisch unm\u00f6glich<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Once you push through all that and get the tracking built onto your link, you still have to put it in front of your audience \u2014 where it works against you nearly every way you'd want to use it:<\/p>\n\n\n\n<div style=\"height:3px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/prettylinks.com\/de\/blog\/shorten-a-long-url\/\" target=\"_blank\" rel=\"noopener\" title=\"\">It's long<\/a>.<\/strong> Schon die drei erforderlichen Tags sorgen f\u00fcr einen langen Link, und jede optionale, die Sie hinzuf\u00fcgen, verl\u00e4ngert ihn noch weiter. \u00dcberall dort, wo Sie einen so langen Link teilen, konkurriert er mit Ihrer Botschaft um die Aufmerksamkeit der Leser.<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/prettylinks.com\/de\/blog\/link-cloaking-guide-for-beginners\/\" title=\"\">Das sieht verd\u00e4chtig aus<\/a>.<\/strong> All those question marks, ampersands, and equals signs put people on guard, and plenty won't click a link that reads like that.<\/li>\n\n\n\n<li><strong>Das verr\u00e4t Ihre Strategie.<\/strong> Ihre Quellen-, Medien- und Kampagnennamen sind f\u00fcr alle sichtbar \u2013 und legen damit Ihre gesamte Strategie offen, sodass jeder Konkurrent, der neugierig genug ist, sie lesen kann, sie vollst\u00e4ndig nachvollziehen kann.<\/li>\n\n\n\n<li><strong>It can't be spoken or printed.<\/strong> Even if you manage to read a full UTM string aloud on a podcast or fit it on a flyer, no one's going to remember it or type all that in. Off a clickable screen, your tracking URL tracks nothing at all.<\/li>\n\n\n\n<li><strong>Es geht kaputt.<\/strong> Manche Plattformen k\u00fcrzen lange URLs auf einen Teil ab, andere entfernen die Parameter komplett, und einige verf\u00e4lschen sie schon beim Einf\u00fcgen, wodurch auch Ihre Tracking-Daten verloren gehen.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">So kostet Ihnen also genau der Link, der eigentlich dazu gedacht war, Ihnen zu zeigen, woher Ihr Traffic kommt, letztendlich einen Teil dieses Traffics.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Introducing_the_NEW_PrettyLinks_UTM_Builder_Add-On\"><\/span>Wir stellen das NEUE PrettyLinks UTM Builder-Add-on vor<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">PrettyLinks beseitigt all diese Routinen und Hindernisse! <a href=\"https:\/\/prettylinks.com\/de\/integrations\/utm-builder\/\" title=\"\">Der UTM Builder<\/a> Die gesamte Arbeit findet innerhalb Ihres Link-Management-Plugins statt, direkt im Link-Editor selbst \u2013 keine Tools von Drittanbietern, keine zus\u00e4tzlichen Registerkarten, keine Tabellenkalkulationen.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a99c06a845bd&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a99c06a845bd\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"800\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/edit-link-utm-1-1024x800.png\" alt=\"Pretty Links: Seite \u201eNeuen Link hinzuf\u00fcgen\u201c mit einer Navigation auf der linken Seite und einem UTM-Tracking-Formular im rechten Seitenbereich in einer \u00fcbersichtlichen Admin-Benutzeroberfl\u00e4che.\" class=\"wp-image-18740\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/edit-link-utm-1-1024x800.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/edit-link-utm-1-300x234.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/edit-link-utm-1-768x600.png 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/edit-link-utm-1-50x39.png 50w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/07\/edit-link-utm-1.png 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Geben Sie die Details Ihrer Kampagne ein, und PrettyLinks f\u00fcgt Ihre UTM-Parameter automatisch in die Ziel-URL ein.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Angenommen, Ihre Kampagne verweist auf <strong>Ihr <code>yoursite.com\/best-usb-hubs<\/code><\/strong> Zusammenfassungsbeitrag.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mit PrettyLinks k\u00f6nnen Sie jeden ben\u00f6tigten getaggten Link erstellen \u2013 wie diesen hier, der so eingerichtet ist, dass er den Versand Ihrer E-Mails nachverfolgt:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><code><strong>yoursite.com\/best-usb-hubs?utm_source=newsletter&amp;utm_medium=email&amp;utm_campaign=usb-hubs-roundup&nbsp;<\/strong><\/code><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Korrekt formatiert, jedes Fragezeichen und jedes Und-Zeichen an der richtigen Stelle \u2013 jedes Mal.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-47030f4d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/prettylinks.com\/de\/docs\/using-the-utm-builder\/\"><strong>Erstellen Sie Ihren ersten UTM-Link \u2192<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Full_Tracking_on_One_End_a_Clean_Link_on_the_Other\"><\/span>Umfassende Nachverfolgung auf der einen Seite, ein \u00fcbersichtlicher Link auf der anderen<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Here's the part that makes it all distinctly PrettyLinks: all of that tracking lands on the target URL, not on the link you share.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ihr <a href=\"https:\/\/prettylinks.com\/de\/blog\/shorten-a-long-url\/\" title=\"\">Der \u201ePretty Link\u201c bleibt kurz<\/a>, mit Markenzeichen versehen und sauber genug, um \u00fcberall verwendet zu werden \u2013 sei es in einem Social-Media-Beitrag oder zum Vorlesen in einem Podcast.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wenn jemand darauf klickt, leitet PrettyLinks ihn an die vollst\u00e4ndig mit Tags versehene Zielseite weiter, wobei die Analysetools auf dieser Seite die Parameter weiterhin auslesen k\u00f6nnen.&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-left has-primary-10-background-color has-background wp-block-paragraph\" style=\"border-top-left-radius:25px;border-top-right-radius:25px;border-bottom-left-radius:25px;border-bottom-right-radius:25px\"><strong>Gib jedem sauberen Link einen Namen, den er tragen kann&nbsp;<\/strong><br><strong><br><\/strong><em>Ben\u00f6tigen Sie mehrere Tracking-Links zur selben Seite?<\/em> Kopiere den Link, f\u00fcge die neuen UTM-Parameter ein und f\u00fcge jedem Slug eine kurze Bezeichnung hinzu. <br><br>So erkennst du auf einen Blick, worum es bei jedem Link geht \u2013 sowohl beim Teilen als auch Monate sp\u00e4ter in deiner Sammlung.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_PrettyLinks_UTM_Tracking_Connects_to_Your_Analytics_Platform\"><\/span>So l\u00e4sst sich das PrettyLinks-UTM-Tracking mit Ihrer Analyseplattform verkn\u00fcpfen&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The UTM tracking you add to a pretty link, doesn't stop at PrettyLinks. It's the starting point for everything your analytics reads next.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Beide arbeiten Hand in Hand: PrettyLinks z\u00e4hlt den Klick, und Ihre Analyseplattform \u00fcbernimmt dann die weitere Auswertung, um Ihnen zu zeigen, wozu dieser Klick gef\u00fchrt hat. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">F\u00fcr die meisten Kreativen ist diese Plattform <a href=\"https:\/\/marketingplatform.google.com\/about\/analytics\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Google Analytics<\/a>, das am weitesten verbreitete Berichtstool auf dem Markt. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sobald Ihre mit Tags versehenen Klicks in GA eintreffen, ist kein Besuch mehr anonym, und Sie k\u00f6nnen sehen, was die Person auf Ihrer Website getan hat:<\/p>\n\n\n\n<div style=\"height:3px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>wie lange sie auf der Seite geblieben sind, die sie urspr\u00fcnglich aufrufen wollten<\/li>\n\n\n\n<li>ob sie bis zum Ende gelesen haben oder schon nach wenigen Sekunden wieder weggeklickt haben<\/li>\n\n\n\n<li>ob sie sich weiter auf Ihrer Website umgesehen haben oder die Seite sofort wieder verlassen haben<\/li>\n\n\n\n<li>welche Seiten sie davor und danach aufgerufen haben<\/li>\n\n\n\n<li>ob sie sp\u00e4ter zur\u00fcckgekommen sind<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The same tags that surface those details are also the ones you can build customized reports around, shaping each one to whatever you're trying to measure.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Versehen Sie Ihre Kampagnen einheitlich mit Tags, damit Sie jede einzelne davon auf der obersten Ebene Ihres Berichts zur Traffic-Akquise herausgreifen und vergleichen k\u00f6nnen.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ihre Werbeaktionen, Zusammenfassungen und Content-Ver\u00f6ffentlichungen werden jeweils in einer eigenen Zeile aufgef\u00fchrt, sodass Sie auf einen Blick erkennen k\u00f6nnen, welche davon Besucher anziehen und welche hinter den Erwartungen zur\u00fcckbleiben.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a99c06a85870&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a99c06a85870\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"447\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/09\/A-Traffic-acquisition-report-where-every-consistently-tagged-campaign-lands-on-its-own-row-making-it-easy-to-see-which-ones-bring-in-the-most-traffic-1024x447.png\" alt=\"\" class=\"wp-image-19438\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/09\/A-Traffic-acquisition-report-where-every-consistently-tagged-campaign-lands-on-its-own-row-making-it-easy-to-see-which-ones-bring-in-the-most-traffic-1024x447.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/09\/A-Traffic-acquisition-report-where-every-consistently-tagged-campaign-lands-on-its-own-row-making-it-easy-to-see-which-ones-bring-in-the-most-traffic-300x131.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/09\/A-Traffic-acquisition-report-where-every-consistently-tagged-campaign-lands-on-its-own-row-making-it-easy-to-see-which-ones-bring-in-the-most-traffic-767x335.png 767w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/09\/A-Traffic-acquisition-report-where-every-consistently-tagged-campaign-lands-on-its-own-row-making-it-easy-to-see-which-ones-bring-in-the-most-traffic-50x22.png 50w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/09\/A-Traffic-acquisition-report-where-every-consistently-tagged-campaign-lands-on-its-own-row-making-it-easy-to-see-which-ones-bring-in-the-most-traffic-1536x671.png 1536w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/09\/A-Traffic-acquisition-report-where-every-consistently-tagged-campaign-lands-on-its-own-row-making-it-easy-to-see-which-ones-bring-in-the-most-traffic.png 1897w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><strong>Ein GA-Bericht zur Traffic-Erfassung, in dem jede einheitlich gekennzeichnete Kampagne in einer eigenen Zeile aufgef\u00fchrt wird, sodass leicht erkennbar ist, welche Kampagnen den meisten Traffic generieren.<\/strong><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ein Kampagnenname allein liefert Ihnen eine einzige Zahl f\u00fcr die gesamte Marketingaktion. Die Angaben zu Quelle und Medium schl\u00fcsseln diese Zahl auf, ordnen jeden Besuch genau der Quelle zu, von der er stammt, und gruppieren diese Quellen nach der Art des Kanals, zu dem sie geh\u00f6ren.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What you get is a clear view of how one campaign's traffic broke down across every place you shared it, from a newsletter to a Pinterest pin to a YouTube description.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a99c06a85d84&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a99c06a85d84\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"456\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/09\/GA-traffic-report-with-source-and-medium-added-breaking-one-campaign-into-the-channels-it-was-shared-through-so-you-can-see-which-drove-the-most-traffic-1024x456.png\" alt=\"\" class=\"wp-image-19439\" srcset=\"https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/09\/GA-traffic-report-with-source-and-medium-added-breaking-one-campaign-into-the-channels-it-was-shared-through-so-you-can-see-which-drove-the-most-traffic-1024x456.png 1024w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/09\/GA-traffic-report-with-source-and-medium-added-breaking-one-campaign-into-the-channels-it-was-shared-through-so-you-can-see-which-drove-the-most-traffic-300x134.png 300w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/09\/GA-traffic-report-with-source-and-medium-added-breaking-one-campaign-into-the-channels-it-was-shared-through-so-you-can-see-which-drove-the-most-traffic-768x342.png 768w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/09\/GA-traffic-report-with-source-and-medium-added-breaking-one-campaign-into-the-channels-it-was-shared-through-so-you-can-see-which-drove-the-most-traffic-50x22.png 50w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/09\/GA-traffic-report-with-source-and-medium-added-breaking-one-campaign-into-the-channels-it-was-shared-through-so-you-can-see-which-drove-the-most-traffic-1536x684.png 1536w, https:\/\/prettylinks.com\/wp-content\/uploads\/2026\/09\/GA-traffic-report-with-source-and-medium-added-breaking-one-campaign-into-the-channels-it-was-shared-through-so-you-can-see-which-drove-the-most-traffic.png 1879w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><strong>Derselbe Bericht, erg\u00e4nzt um Quelle und Medium, wobei eine Kampagne nach den Kan\u00e4len aufgeschl\u00fcsselt wird, \u00fcber die sie geteilt wurde, sodass Sie sehen k\u00f6nnen, welcher Kanal den meisten Traffic generiert hat.<\/strong><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Sie entscheiden selbst, wie umfassend oder detailliert die einzelnen Berichte ausfallen sollen, und jeder von Ihnen erstellte Bericht wird gespeichert, sodass Sie ihn sp\u00e4ter wieder aufrufen k\u00f6nnen \u2013 sei es, um die Entwicklung einer Kampagne im Zeitverlauf zu verfolgen oder als Grundlage f\u00fcr Ihren n\u00e4chsten Bericht zu nutzen.&nbsp;<\/p>\n\n\n\n<p class=\"has-primary-10-background-color has-background wp-block-paragraph\" style=\"border-top-left-radius:25px;border-top-right-radius:25px;border-bottom-left-radius:25px;border-bottom-right-radius:25px\"><strong><em>Google Analytics \u2013 geht Ihnen dabei der Kopf um?<\/em><\/strong> <br><br><a href=\"https:\/\/memberpress.com\/go\/mi\/pricing\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"\">MonsterInsights<\/a> \u00fcbernimmt genau diese Auswertungen und stellt sie in Ihrem WordPress-Dashboard in einer \u00fcbersichtlicheren, deutlich einfacheren Ansicht dar. Sie sehen direkt an der Stelle, an der Sie ohnehin arbeiten, wie sich Ihre Kampagnen-Links entwickeln, ohne sich durch Google Analytics w\u00fchlen zu m\u00fcssen, um diese Informationen zu finden.<br><br>\ud83d\udca1 Und das Beste daran ist:, <a href=\"https:\/\/prettylinks.com\/de\/integrations\/monsterinsights\/\" title=\"\">unsere MonsterInsights-Integration<\/a> pulls your affiliate link clicks into that same dashboard, reporting them right alongside your campaigns. Now every link you're running, campaign and affiliate alike, adds up to one clear picture of your marketing.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ready_to_Track_Every_Click_Back_to_Its_Source\"><\/span><strong>Sind Sie bereit, jeden Klick bis zu seiner Quelle zur\u00fcckzuverfolgen?&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Right now, you've got campaign links working all over: the email you fired off Monday morning, the social posts that followed throughout the week, and the ads you've got scheduled to run all month.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jeder einzelne davon generiert Klicks und leitet Besucher auf Ihre Seite weiter. Das Einzige, was noch fehlt, ist die M\u00f6glichkeit, festzustellen, woher jeder dieser Besucher gekommen ist.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The PrettyLinks UTM Builder gives you exactly that. You set your source, medium, and campaign, and PrettyLinks attaches them to the link for you, so your tracking's in place before the link ever goes out.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">From there, every tagged click lands in your analytics, and all that traffic you couldn't place before finally sorts itself out, grouped by where it came from, down to the link, the channel, and the campaign that sent it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Starten Sie mit dem PrettyLinks UTM Builder durch und f\u00fchren Sie Ihre n\u00e4chste Kampagne durch \u2013 mit der Gewissheit, genau zu wissen, woher jeder Klick stammt.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-primary-background-color has-background wp-element-button\" href=\"https:\/\/prettylinks.com\/de\/pricing\/plans\/\"><strong>Starten Sie die Nachverfolgung mit dem UTM-Builder \u2192<\/strong><\/a><\/div>\n<\/div>\n<\/p>","protected":false},"excerpt":{"rendered":"<p>Adding UTM tracking to your links tells you exactly where your traffic comes from, but doing it by hand is a headache. 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